Privacy Policy

Privacy Statement

Data protection is a matter of trust and we want to give you the assurance that your data is in good hands with us. The protection and collection, processing and use of your data in accordance with the law is an important concern for us, so that your private life and privacy are safeguarded.

To make you feel “at ease” when you visit’s online shop, read this privacy statement:

  • what data we record when you use Felton Royale’s online shop;
  • for what purposes we process your data;
  • what rights and termination options you have, in particular how you can object to the processing of your data and how you can revoke any consent given.

1 Which company is responsible for Felton Royale’s online shop?

The company responsible for the data processing of Felton Royale’s online shop within the meaning of the European General Data Protection Regulation (GDPR) is the limited partnership under German law:

Felton Royale VOF
Leostraat 105
5644PC Eindoven, The Netherlands

“we”, “us” or “Felton Royale” is therefore referred to as Felton Royale VOF, as operator of the online shop of Felton Royale. More details about our company and our contact details can be found in the Eindhoven, the Netherlands.

You can contact our data protection officer via DataProtection@feltonroyale.com or by post to our above-mentioned postal address with the addition “to the Data Protection Officer”.

2 What data is captured by Felton Royale?

2.1 When you visit our website

You can visit Felton Royale’s online shop without leaving your personal details. In this case, we record the technical access data, which your browser automatically sends to our server in the context of page views. The access data shall contain mainly the following information:

  • date and time of access;
  • address of the website called and of the requesting website;
  • content of the application (addresses and names of the files requested);
  • information about the browser and operating system used (versions, language settings);
  • online identification codes (such as IP address, mobile device identification codes, session IDs);
  • error messages (in case the requested content cannot be displayed);
  • the page you have visited before and from where you ended up via a link on a page of the online shop of Felton Royale.

Your access data will be automatically stored in our server’s server log files during your visit and then anonymized by shortening or erasing your IP address. A direct identification of your person by the server log files is no longer possible.

In addition, during your visit to the Felton Royale online shop, we will record the information that you actively inform us by using the available functions. For example, we’ll find out which products you’re interested in, when you’re putting an item on the wish list, or when you’re using the search feature.

2.2 Cookies

In the online shop of Felton Royale we use cookies. This may include cookies placed by us (“Felton Royale-Cookies”) and cookies from third parties. A cookie is a standardized text file, which is stored by your browser as long as the provider has predetermined. Cookies ensure that information such as language settings, shopping basket content, and temporary identification attributes are stored locally, so that this information can be retrieved from internet pages in later calls to reload the corresponding settings. In your browser’s security settings, you can view and erase the cookies used. You can configure your browser setting in accordance with your wishes and thus, for example, reject accepting third-party cookies or all cookies. Please note that in this case you may not be able to use all the features of our website.

Our own Felton Royale Cookies are intended to make your visit to our website more user-friendly and secure.

For web analysis and advertising purposes, we use third-party cookies. Further information about this can be found in points 6 and 7 of this privacy statement.

2.3 When you sign up for a customer account with Felton Royale

Of course, even without a personal customer account at Felton Royale, you can shop as a guest in Felton Royale’s online shop. However, when you log into our online shop, you can now shop with us more easily and you will be offered a more personalized and simpler shopping experience. For example, on your next order, the address details, payment method and parcel service will be preselected. With the customer account, we can also store your data (such as order details, wish list content and products you view) coherently in our customer base and show you personalized offers and more relevant search results tailored to your existing shopping preferences.

When you sign up for a customer account with Felton Royale, we make sure that you have direct access to the basic information stored with us using a password (such as the customer number at Felton Royale, name, address, date of birth, phone number, email address, payment details), order details (ordered products, item numbers, custom details) and other details (such as products on the wish list). The necessary data required for notification are normally indicated separately, for example with an asterisk (“*”). In the case of data that can be entered voluntarily, we will make you aware of why we ask for it. In addition, for security reasons, we store the IP address you used at the time of registration for a short period of time.

You can always delete your customer account at Felton Royale and the data stored therein. To this end, you can easily send us a form-free message, for example by e-mail to servic@Felton Royale.com or use our contact form. Please take into account: The deletion of your customer account does not automatically also relate to the ordering processes and the personal data stored there for that purpose (see paragraph 9: How long will my data be stored?).

2.4 When you order something in the Felton Royale online shop

We record which products you order or place on your wish list. In addition, we store data directly related to the execution of your orders. Order details mainly involve:

  • information about the products ordered, e.g. item number and size;
  • email address;
  • invoice and delivery address;
  • payment details;
  • details of payment behavior and information about your creditworthiness, which we may receive from credit reporting agencies about you;
  • details of returns and complaints (such as reasons for return, complaints);
  • order numbers;
  • track and trace numbers of parcel services (such as Post NL).

Even when you place multiple orders as a guest and use identical basic data each time, our systems enter your data into a unified customer database, making it easier to track our customer database. When you later sign up for a customer account with Felton Royale with this basic information, we can link your customer database to your customer account, so you can also check your existing orders.

2.5 When you participate in surveys, win promotions and promotions

We record the data that you provide to us as part of your participation in surveys, win promotions and promotions.

Occasionally, for example, we conduct surveys to find out how our offers are used by our customers and how satisfied our customers are with the settlement of returns or contact with customer service.

In the case of winning actions, we use your contact details to notify the winner and possibly to prevent multiple participation.

Detailed instructions can be found in separate privacy statements belonging to the relevant survey, win or promotional action.

2.6 When you contact us

If you contact us via the contact form on our website, by e-mail, by telephone or otherwise, we will record the relevant communication information. Depending on the means of communication you contact us with, this includes, for example, your contact details (such as your email address or phone number) and the content of your message to us. We only record phone calls to Felton Royale customer service if you have explicitly given your consent (e.g. for training or quality purposes).

We also use the offer of social networks, such as Facebook, Instagram and Linkedin to exchange ideas with our customers. Please note that Felton Royale does not affect the terms of use of the social networks and their data processing practices. We therefore ask you to thoroughly check what personal data you pass on to us via the social networks.

2.7 When you subscribe to the Felton Royale Newsletter

When you have signed up for the Felton Royale Newsletter, we store the information you have passed on to us for this purpose for the purpose of compiling and sending the newsletter.

3 For what purposes does Felton Royale use my data?

3.1 Making available from Felton Royale’s online shop

When you visit the websites of the Felton Royale online shop, we process the relevant access data, server log files and cookies to make our website and the content and features requested available to you and to ensure the stability and security of our IT systems and databases.

Legal basis:

When you use Felton Royale’s online shop through your customer account at Felton Royale, the legal basis is Article 6(b) AVG (implementation of an agreement and measures prior to the conclusion of an agreement).

If you use Felton Royale’s online shop without notification, the legal basis is Article 6(1)f AVG (consideration of interests based on our legitimate interests mentioned above).

To the extent that you have given your consent for the processing of your data, your consent constitutes the most serious legal basis (Article 6(1)(a GDPR).

3.2. Implementation of the agreement, in particular the handling of the purchase

We process your data for the performance of the agreements concluded with you and for the performance of services, which take place at your request. The purposes preferably focus on the concrete content of the agreement or the purpose of the services you request. Details of the processing purposes can be found if necessary in the relevant contract documents and the terms and conditions, for example our Terms and Conditions. Examples include:

  • opening and making available to your customer account;
  • implementing purchase agreements;
  • implementation of games of chance and actions;
  • communication with you that is not targeted for promotion (such as security alerts and changes relevant to the agreement).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.3 Personalisation of the Felton Royale Online Shop

The information we receive from you helps us to continually improve your shopping experience and service and make it more customer-friendly and personal for you. Therefore, the information you provide and automatically generated (e.g. access, tribal and order data as well as search terms and products on the wish list) is used to personalize the content in the Felton Royale Online Shop based on your interests and needs derived from this data. For example, we can make it easier for you to find the products that are relevant to you faster (for example, when you enter a search, we may first show you products in the search result that match the products stored in your wish list or the categories you call more frequently).

We also use this information for personal product recommendations, insofar as they are part of our personalised service offerings (e.g. Felton Royale customer account, Felton Royale Newsletter and advisory services, for example, in the context of the Felton Royale style guides and our designer collections) or to the extent that they are the subject of our directly addressed advertising.

For example, we regularly send customers from our database personalised offers via e-mail advertisements, which we select based on your previous orders (insofar as no objection was raised), within the limits permitted by law.

Legal basis:

If you use the Felton Royale customer account using the Felton Royale Online Shop or another personalised service, the legal basis is Article 6(1)(b AVG) (implementation of the agreement and pre-contractual measures).

If you use the Felton Royale online shop or any other personalised service without notification, the personalisation is based on Article 6(1)f AVG (consideration of interests on the basis of our legitimate interest, to provide you with personalised content and product recommendations).

When personalisation is based on your consent, your consent is the primary legal basis (Article 6(1)(avg).

You don’t want personalization?

If you do not want us to use your regular and order details for personalisation during your visit to the Online Shop, you can log out of your personal customer account and use the Felton Royale Online Shop as a guest at any time. Then the data of your Felton Royale customer account will no longer be used in personalization. Personalisation takes place only on the basis of your access data that we record during your visit in the context of the web analysis (point 5).

If you don’t wish to, you can disable personalization based on your access data at any time by deactivating the web analytics services listed below point 5.

Detailed information about your data protection rights and options can also be found in point 9 (your data protection rights) and point 10 (your right of revocation and objection).

3.4 Customer service and communication in the context of existing customer relationships

We process your data for the service to our customers. This includes:

  • Handling your concerns and requests by Felton Royale customer service
  • communication with you that is not aimed at promotion (such as security alerts and technical support).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.5 Payment processing

Depending on which payment method has been agreed, we will pass on the payment processing data (such as debt collection or credit card details) to the payment provider. Partly, this data is also collected on their own account by the payment service providers themselves. In this respect, the privacy statements of the relevant payment service provider apply.

The transmission of your data to the external payment service providers shall be carried out on the basis of Article 6(1)(b AGV) (implementation of the agreement).

Do you want to object to storing your credit card information?

When you don’t want to, you can always object to storing your credit card information. You can do this by sending us a form-free message to the address listed above in point 1 or to the email address. In this case, you will need to enter the credit card information manually with each purchase.

  • Our payment service provider for payments per PayPal is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg (“PayPal”).
  • Our provider of payment services for payments by iDeal is ING Bank N.V., Bijlmerplein 888, 1102 MG Amsterdam.
  • Our payment service provider for refunds per iDeal is OneLinQ B.V., Euclidslaan 1, 3584 BL Utrecht.
  • Our credit card accerary for credit card payments from the Visa and Mastercard brands

3.6 Creditworthiness review

In order to protect our legitimate interests, such as when buying on account, we will, if necessary, collect information about the creditworthiness of your person (information about your existing payment behaviour) from the credit information agency .

They store data and passes it on to its contract partners, so that these partners have information to assess the creditworthiness of natural persons.

3.7 Internal market research, optimization and further development of our offer

Your access data and the data you provide (such as basic data, order data, return data) are used by us for internal statistical purposes and for market research. First, we pseudonymize or anonymize your data, for example by replacing your name and other identification-appropriate data with random information.

For example, we can identify which pages and products are particularly sought after in our shop, which devices our customers generally use or from which regions our website is consulted from. This information helps us to continuously optimize our existing offering and develop new features and services.

Legal basis:

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interests mentioned above).

3.8 Processing for purposes authorised

If you have given us permission to process your data for certain purposes, the legal basis of data processing for these purposes outweighs your consent (Article 6(1)(a AG).

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

 

4 Search for a branch of Felton Royale (Google Maps)

Our website uses Google MAPS map service Google Maps at Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”) for the “store finder” feature. In order to integrate google’s map material that we use and display it in your web browser, your web browser must connect to a Google server, which may also be located in the US, when calling the contact page. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield. As a result, Google receives the information that the contact page of our website has been accessed from your device’s IP address.

In the store finder, you can also use location information to search for nearby Felton Royale affiliates and have them viewed in Google Maps. To do this, you can enter random address information in the search field (country, zip code, city, and/or street name). If you only want to search for branches in your current environment, you can also use the store finder’s automatic location feature by clicking the “nearby branches” button. This activates the HTML5 “geolocation” function for automatic location determination, which is supported by all common browsers. Before your browser performs the location determination, you must explicitly allow this again for privacy reasons by clicking extra. Depending on which browser and device you use, your IP address, the signals received by Wi-Fi networks and – especially when using a mobile device – are also used for subsequent location determination. The address information you entered in the branch finder’s search field or the location your browser has automatically determined will be forwarded to Google through an interface so that the Felton Royale affiliates found in the area can be displayed on the Google Maps map.

The legal basis for this data processing is Article 6(1)f GDPR on the basis of our legitimate interest in making available the branch seeker described above.

Additionally, when you call google’s mapping service on our website while you’re logged into your Google profile, Google can link this event to your Google profile. If you don’t want this added to your Google profile, you need to log out of Google before using our branch finder. Google stores and uses your data for advertising purposes, market research, and the personalized display of Google Maps. You can object to Google collecting this data.

Further information about this can be found in google’s Privacy Statement and Google Maps Additional Terms of Use.

5 Web analysis

5.1 Google Analytics

Our website uses the web analytics service Google Analytics, which is offered by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses cookies with a validity period of 14 months to record your access information when visiting our website. On our behalf, Google summarizes the access data to pseudonymized user profiles and transferred it to a Google server in the US. Therefore, we cannot determine which user profiles belong to a particular user. Based on the data captured by Google, we cannot identify or determine how you use our website. In addition, in the event that personal data is exceptionally transferred to the US, Google has subjected itself to the EU-US Privacy Shield. In doing so, Google has committed itself to ensuring european privacy policy and the level of data protection that is in force here in the context of data processing that takes place in the US.

On behalf of us, Google will use the information obtained using the cookies to analyse the use of our website, to compile reports on the website activities and to provide other services for us that are linked to the use of the website and the Internet. More information about this can also be found in the Privacy Statement of Google Analytics.

You can always object to Google’s web analytics. For this you have several possibilities:

(1) You can set your browser to block Google Analytics cookies.

(2) You can customize your Google ad delivery settings at Google.

(3) You can save a deactivation cookie by clicking here: Deactivated Google Analytics.

(4) You can install the deactivation plug-in made available by Google under http://www.google.com/settings/ads/plugin in your Firefox, Internet explorer or Chrome browsers (this variant does not work on mobile devices).

The legal basis for this data processing is Article 6(1)f DSGVO (consideration of interests based on our legitimate interest in evaluating general practice behaviour).

5.2 Adobe Analytics

We also use adobe analytics (Omniture) web analytics service Adobe Analytics (Omniture) from Adobe Systems Software Ireland Limited, Ireland, 4–6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland (“Adobe”). To this end, Adobe is installing cookies with a validity period of 14 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Adobe. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded. For the exceptional cases, in which personal data is transferred to the US, Adobe has subjected itself to the EU-US Privacy Shield.

You can always object to Adobe’s web analysis by clicking on the “unsubscribe” buttons under http://www.adobe.com/de/privacy/opt-out.html

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour).

5.3 Exactag

We use the analysis service Exactag GmbH, Philosophenweg 17, 47051 Duisburg/Germany (“Exactag”). On behalf of us, Exactag installs cookies with a validity of 6 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Exactag. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded.

You can always object to the web analysis by Exactag, by clicking on the “object” link under https://www.exactag.com/datenschutz/.

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour)./p>

6 Online advertising

In connection with Felton Royale’s online shop, we use various partner advertising networks to enable advertising based on your interests to be displayed on external websites. For this purpose, we have integrated various technologies into the Felton Royale online shop, which allow for recognition (such as via a cookie that is installed during a visit to the shop and later recognized). In doing so, we never pass on to our partners data that allows them to directly identify you. The partners therefore do not receive names or contact details, but only certain identification codes, which makes it possible to re-identify. This makes it possible for us and our partners to use advertising, which is based on our assessment of your interests. You will therefore also see advertisements for products or product categories on websites from our partner network, for which you have previously expressed interest in our shop or which we think might be of interest to you.

The legal basis for the data processing described below is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in advertising our products based on your interests).

You have the option to prevent the storage of third-party cookies, which are used to convert the data processing listed below, by setting them in your browser (as described in section 2.2). The descriptions below also include more options for objecting. We make you aware that we may occasionally cooperate with partners who are not listed after this.

6.1 Bing Ads

Our website uses Bing Ads, a service from Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA (“Microsoft”). Microsoft uses cookies and similar technologies to show you ads that are relevant to you. By using these technologies, Microsoft and its partner websites may be able to switch ads based on previous visits to our or other websites on the Internet. The associated access data can be transferred by Microsoft to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Microsoft has been subject to the EU-US Privacy Shield.

If you do not want Microsoft to process your access information in this way, you may refuse to install the necessary third-party cookies. In addition, you can prevent Microsoft from capturing and processing this data by subcuring http://choice.microsoft.com/de-DE/opt-out objection to it under the following link. For more information about data protection and the cookies used at Microsoft and Bing Ads, please visit microsoft’s website under https://privacy.microsoft.com/de-de/privacystatement.

6.2 Facebook

Our websites use so-called conversion and retargeting tags (also called “Facebook-Pixel”) from the facebook social network, a service of Facebook Inc., 1601 Willow Road, Menlo Park, California 94025, USA (“Facebook”) for marketing purposes. We use Facebook-Pixel to analyze the general use of our websites and investigate the effectiveness of Facebook advertising (“conversion”). In addition, we use the Facebook Pixel to promote personalised advertising messages based on your interest in our products (“retargeting”). For this purpose, Facebook processes data, which the service collects on our websites via cookies and similar technologies.

The related data can be transferred by Facebook to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Facebook has subjected itself to the EU-US Privacy Shield.

Additionally, if you are a Facebook member and you have given Facebook permission through your account’s privacy settings, Facebook may link the information recorded to us about your visit to your member account and use it for the targeted facebook-ads switching. You can always view and change the privacy settings of your Facebook profile. If you are not a member of Facebook, you can prevent Facebook from processing your data by clicking the “Facebook” deactivation button on the third-party TrustArc opt-out website. Furthermore, you can prevent data processing by pressing the next button.

When you deactivate Facebook’s data processing, Facebook will only display general Facebook Ads, which are not selected based on information recorded about you.

Further information about this can be found in Facebook’s data directive.

6.3 Google Adwords and Adwords Remarketing

Our website uses the “AdWords Conversion-Tracking” and “AdWords Remarketing” services from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). “AdWords Conversion-Tracking” captures defined customer actions (such as clicking on an ad, pages requested, downloads) and analyzing them. We use “AdWords Remarketing” to show you personalized advertising for our products on Google partner websites. Both services use cookies and similar technologies. The related data can be transferred by Google to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield.

If you use a Google Account, Google may link your web and app browsing history to your Google Account, depending on the settings stored with the Google Account, and use information from your Google Account to personalize ads. If you don’t want this added to your Google Account, you need to log out of Google before you request our website.

You can always deactivate the processing of your data for personalized online ads as part of the Google advertising network. There are several possibilities for this:

  1. a) You can customize your ad settings at Google under https://www.google.de/settings/ads.
  2. b) You can install Google’s free deactivation plugin in your Firefox, Internet explorer, or Google Chrome browsers under the http://www.google.com/settings/ads/pluginlink (this doesn’t work with mobile browsers).
  3. c) In addition, you can also centrally deactivate personalized ads from Google and many other providers participating in the “Your Online Choices” self-regulatory campaign on the website http://www.youronlinechoices.eu.

Please note that in the event of the deactivation of personalized ads, Google will only show you general ads that have not been selected based on the access data recorded by you.

7 To whom is my data transmitted?

In principle, we will only provide your information when:

  • you have given your express consent according to Article 6(1)(a GDPR);
  • the transmission pursuant to Article 6(1)f of GDPR is necessary for the establishment, exercise or substantiation of a legal action and there is no reason to believe that you have a more significant legitimate interest in it if your data are not passed on;
  • we are legally obliged to transmit the data, in particular when we are required to provide information to an authority, according to Article 6(1)(c) or e GDPR; Or
  • the transmission is permitted by law and, according to Article 6(1)(b GDPR) is necessary for the settlement of contractual relationships with you or for the implementation of measures prior to the conclusion of an agreement, which take place at your request.

Part of the data processing described in this privacy statement may be carried out on behalf of us by third-party service providers. In addition to the service providers mentioned in this privacy statement, these may mainly be data centres that store and host our website and databases, IT service providers that maintain our systems and consultancy agencies.

To the extent that we pass on data to our service providers, they may only use the data to carry out their duties. Your data will be processed by the service providers responsible for this in the context of the processing referred to in Article 28 GDPR. We have carefully selected the service providers and act as clients. They are contractually bound by our instructions, have adequate technical and organizational measures in place to protect the rights of the persons concerned and are regularly monitored by us.

If we disclose your data to a service provider located in a state outside the European Economic Area (EEA) outside of this privacy statement, we will inform you separately about this circumstance and on what concrete guarantees the data transfer is based. If you wish to receive copies of guarantees as proof of an appropriate level of data protection, please contact our Data Protection Officer (see point 1).

8 How long will my data be stored?

To the extent that this privacy statement does not provide any other information, we will store your data only as long as it is necessary for the fulfilment of our contractual or legal obligations or the purposes for which the data was originally collected, or when we have a legitimate interest that your data be stored for longer.

In all other cases, we delete your personal data, with the exception of the data, which we must continue to retain in order to comply with the legal retention periods. In these cases, however, we limit processing, i.e. your data will only be used to comply with the legal obligations.

When you cancel or cancel your customer account with Felton Royale, we will delete all data stored there about you. If, for legal reasons, it is not possible or not necessary to completely delete your data, the relevant data will be limited for further processing. Normally, your order and payment details and any further data are subject to legal retention obligations, which for example result from the German Code of Commerce and the German tax law. We are therefore obliged to keep this data for a maximum of ten years.

Even if your data is not subject to a legal retention obligation, we may omure the erasure of this data in the legally permitted cases and block it instead. This is particularly true in cases where we may still need the relevant data for further contractual processing, prosecution or legal defence. In this respect, the statutory limitation periods are indicative of the duration of the block.

9 Your data protection rights

In order to exercise your statutory data protection rights described below, you can always contact our Data Protection Officer (see paragraph 1):

You always have the right to request information about how we process your personal data. As part of the information provided, we will explain to you how your data is processed and provide you with an overview of the data stored in respect of your person.

If the data stored with us is incorrect or no longer up-to-date, you have the right to have this data corrected.

You can also request the deletion of your data. If, on the basis of other legal provisions, it is not exceptionally possible to delete the data, they will be blocked, so that they are only available for this legal purpose.

In addition, you may have your data processed restricted, for example if you believe that the data we store is incorrect.

You have the right to transferable data, i.e. we will send you a digital copy of the personal data you have made available at your request.

In addition, you have the right to file a complaint with a data protection supervisory authority. The data protection authority responsible for our competent data protection authority is the Data Protection and Freedom of Information Officer of the State of North Rhine-Westphalia, Kavalleriestraße 2-4, 40213 Düsseldorf/Germany).

10 Right to withdraw and object

If you wish to use your rights to withdraw or object below, a form-free message is sufficient to provide the contact details listed above in point 1.

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

Objection to the processing of your data

To the extent that we process your data on the basis of legitimate interests in accordance with Article 6(1)f GDPR, article 21 GDPR provides you with the right to object to the processing of your data, if there are any reasons arising from your particular situation or where the objection is directed against direct marketing. In the latter case, you have a general right of objection, which is also converted by us without giving reasons.

11 Data security

We provide adequate technical measures to ensure the security of the data, in particular to protect your data from data transfers and from unauthorized knowledge by third parties. This is always adjusted in accordance with the relevant latest state of the art. For the security of the personal data you have indicated on our website, we use transport layer security (TLS), which encrypts the information you enter.

12 Changes to this privacy statement

We will edit this privacy statement incidentally, for example when we modify our website or when the legal or administrative requirements are changed. We will make substantial changes to this privacy statement and if necessary we will ask our customers for permission.

Status 25.05.2018

Privacy statement for the Felton Royale Newsletter

Version: 05/2018

  1. Sign up

When you sign up for the Felton Royale Newsletter, we ask you to provide the following mandatory information.

  • email address
  • Sex/Saluting

We need this information in order to send and personalize the Felton RoyaleNewsletter. Did you provide this information to us when you signed up for the customer account? Then we no longer have to request this information.

We also use your voluntary data to personalize the Felton Royale Newsletter. If you specify your date of birth when you subscribe for the newsletter or customer account, you will also receive a small birthday surprise.

You can also subscribe to the Felton Royale Newsletter through an action partner as part of joint actions. In this case, we will receive your information from the action partner through whom you sign up for the newsletter.

To prevent misuse of email addresses, we usually automatically ask you by email to confirm your registration (double opt-in procedure). Your registration and, if applicable, your confirmation will be recorded, including the IP address used for verification purposes.

  1. Opt out

You can opt out of the Felton Royale Newsletter at any time. To opt out, for example, you can use the opt-out link in each Felton Royale Newsletter and in the contact form.

  1. Personalisation

Each Felton Royale Newsletter contains a randomly assigned identification code. Based on this identification code, we can record if and when a newsletter has been opened and which links have been clicked on; on this basis, computerised user profiles are formed. When you click on a link in the newsletter, we also combine this user profile with the customated user profiles that arise when using the Felton Royale online shop (e.g. browsing and shopping behaviour) by means of cookie technology. We use this peudonimized information for the uniform personalization of our newsletter and of the Felton Royale online shop, so that we can, for example, make offers in the newsletter that fit the products you are looking for in the online shop.

If you have a Felton Royale customer account or have purchased something from us with the same email address, we may immediately use the information stored for your Felton Royale customer account or the email address used (e.g. order details, wish list content, shopping cart) to increase the quality of personalization.

You don’t want us to send you personalised offers?

If you do not want us to use your data for personalization as described above, you can opt out of the Felton Royale newsletter at any time. We will then delete the generated user profiles. To opt out, for example, you can use the unsubscribe link in each Felton Royale newsletter and in the contact form.

  1. Use of service providers for the newsletter

For the processing of the data described in this privacy statement, we use technical service providers. The transmission of your data to a service provider takes place in accordance with our data processing instructions.

  1. Legal grounds and other important privacy declarations

The legal basis for the processing of personal data described above is Article 6(1)(a GDPR).

Information about your data protection rights and other important communications can be found in the general general privacy statement,which in addition to this.’s online shop, read this privacy statement:

  • what data we record when you use Felton Royale’s online shop;
  • for what purposes we process your data;
  • what rights and termination options you have, in particular how you can object to the processing of your data and how you can revoke any consent given.

1 Which company is responsible for Felton Royale’s online shop?

The company responsible for the data processing of Felton Royale’s online shop within the meaning of the European General Data Protection Regulation (GDPR) is the limited partnership under German law:

Felton Royale VOF

Leostraat 105,

5644PC Eindhoven

The Netharlands

“we”, “us” or “Felton Royale” is therefore referred to as the operator of the online shop of Felton Royale. More details about our company.

You can contact our data protection officer via info@feltonroyale.com or by post to our above-mentioned postal address with the addition “to the Data Protection Officer”.

2 What data is captured by Felton Royale?

2.1 When you visit our website

You can visit Felton Royale’s online shop without leaving your personal details. In this case, we record the technical access data, which your browser automatically sends to our server in the context of page views. The access data shall contain mainly the following information:

  • date and time of access;
  • address of the website called and of the requesting website;
  • content of the application (addresses and names of the files requested);
  • information about the browser and operating system used (versions, language settings);
  • online identification codes (such as IP address, mobile device identification codes, session IDs);
  • error messages (in case the requested content cannot be displayed);
  • the page you have visited before and from where you ended up via a link on a page of the online shop of Felton Royale.

Your access data will be automatically stored in our server’s server log files during your visit and then anonymized by shortening or erasing your IP address. A direct identification of your person by the server log files is no longer possible.

In addition, during your visit to the Felton Royale online shop, we will record the information that you actively inform us by using the available functions. For example, we’ll find out which products you’re interested in, when you’re putting an item on the wish list, or when you’re using the search feature.

2.2 Cookies

In the online shop of Felton Royale we use cookies. This may include cookies placed by us (“Felton Royale-Cookies”) and cookies from third parties. A cookie is a standardized text file, which is stored by your browser as long as the provider has predetermined. Cookies ensure that information such as language settings, shopping basket content, and temporary identification attributes are stored locally, so that this information can be retrieved from internet pages in later calls to reload the corresponding settings. In your browser’s security settings, you can view and erase the cookies used. You can configure your browser setting in accordance with your wishes and thus, for example, reject accepting third-party cookies or all cookies. Please note that in this case you may not be able to use all the features of our website.

Our own Felton Royale Cookies are intended to make your visit to our website more user-friendly and secure.

For web analysis and advertising purposes, we use third-party cookies. Further information about this can be found in points 6 and 7 of this privacy statement.

2.3 When you sign up for a customer account with Felton Royale

Of course, even without a personal customer account at Felton Royale, you can shop as a guest in Felton Royale’s online shop. However, when you log into our online shop, you can now shop with us more easily and you will be offered a more personalized and simpler shopping experience. For example, on your next order, the address details, payment method and parcel service will be preselected. With the customer account, we can also store your data (such as order details, wish list content and products you view) coherently in our customer base and show you personalized offers and more relevant search results tailored to your existing shopping preferences.

When you sign up for a customer account with Felton Royale, we make sure that you have direct access to the basic information stored with us using a password (such as the customer number at Felton Royale, name, address, date of birth, phone number, email address, payment details), order details (ordered products, item numbers, custom details) and other details (such as products on the wish list). The necessary data required for notification are normally indicated separately, for example with an asterisk (“*”). In the case of data that can be entered voluntarily, we will make you aware of why we ask for it. In addition, for security reasons, we store the IP address you used at the time of registration for a short period of time.

You can always delete your customer account at Felton Royale and the data stored therein. To this end, you can easily send us a form-free message, for example by e-mail to info@feltonroyale.com or use our contact form. Please take into account: The deletion of your customer account does not automatically also relate to the ordering processes and the personal data stored there for that purpose (see paragraph 9: How long will my data be stored?).

2.4 When you order something in the Felton Royale online shop

We record which products you order or place on your wish list. In addition, we store data directly related to the execution of your orders. Order details mainly involve:

  • information about the products ordered, e.g. item number and size;
  • email address;
  • invoice and delivery address;
  • payment details;
  • details of payment behaviour and information about your creditworthiness, which we may receive from credit reporting agencies about you;
  • details of returns and complaints (such as reasons for return, complaints);
  • order numbers;
  • track and trace numbers of parcel services (such as Post NL).

Even when you place multiple orders as a guest and use identical basic data each time, our systems enter your data into a unified customer database, making it easier to track our customer database. When you later sign up for a customer account with Felton Royale with this basic information, we can link your customer database to your customer account, so you can also check your existing orders.

2.5 When you participate in surveys, win promotions and promotions

We record the data that you provide to us as part of your participation in surveys, win promotions and promotions.

Occasionally, for example, we conduct surveys to find out how our offers are used by our customers and how satisfied our customers are with the settlement of returns or contact with customer service.

In the case of winning actions, we use your contact details to notify the winner and possibly to prevent multiple participation.

Detailed instructions can be found in separate privacy statements belonging to the relevant survey, win or promotional action.

2.6 When you contact us

If you contact us via the contact form on our website, by e-mail, by telephone or otherwise, we will record the relevant communication information. Depending on the means of communication you contact us with, this includes, for example, your contact details (such as your email address or phone number) and the content of your message to us. We only record phone calls to Felton Royale customer service if you have explicitly given your consent (e.g. for training or quality purposes).

We also use the offer of social networks, such as Facebook, Instagram and Twitter, to exchange ideas with our customers. Please note that Felton Royale does not affect the terms of use of the social networks and their data processing practices. We therefore ask you to thoroughly check what personal data you pass on to us via the social networks.

2.7 When you subscribe to the Felton Royale Newsletter

When you have signed up for the Felton Royale Newsletter, we store the information you have passed on to us for this purpose for the purpose of compiling and sending the newsletter.

3 For what purposes does Felton Royale use my data?

3.1 Making available from Felton Royale’s online shop

When you visit the websites of the Felton Royale online shop, we process the relevant access data, server log files and cookies to make our website and the content and features requested available to you and to ensure the stability and security of our IT systems and databases.

Legal basis:

When you use Felton Royale’s online shop through your customer account at Felton Royale, the legal basis is Article 6(b) AVG (implementation of an agreement and measures prior to the conclusion of an agreement).

If you use Felton Royale’s online shop without notification, the legal basis is Article 6(1)f AVG (consideration of interests based on our legitimate interests mentioned above).

To the extent that you have given your consent for the processing of your data, your consent constitutes the most serious legal basis (Article 6(1)(a GDPR).

3.2. Implementation of the agreement, in particular the handling of the purchase

We process your data for the performance of the agreements concluded with you and for the performance of services, which take place at your request. The purposes preferably focus on the concrete content of the agreement or the purpose of the services you request. Details of the processing purposes can be found if necessary in the relevant contract documents and the terms and conditions include:

  • opening and making available to your customer account;
  • implementing purchase agreements;
  • implementation of games of chance and actions;
  • communication with you that is not targeted for promotion (such as security alerts and changes relevant to the agreement).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.3 Personalization of the Felton Royale Online Shop

The information we receive from you helps us to continually improve your shopping experience and service and make it more customer-friendly and personal for you. Therefore, the information you provide and automatically generated (e.g. access, tribal and order data as well as search terms and products on the wish list) is used to personalize the content in the Felton Royale Online Shop based on your interests and needs derived from this data. For example, we can make it easier for you to find the products that are relevant to you faster (for example, when you enter a search, we may first show you products in the search result that match the products stored in your wish list or the categories you call more frequently).

We also use this information for personal product recommendations, insofar as they are part of our personalized service offerings (e.g. Felton Royale customer account, Felton Royale Newsletter and advisory services, for example, in the context of the Felton Royale style guides and our Design &Collect) or to the extent that they are the subject of our directly addressed advertising.

For example, we regularly send customers from our database personalised offers via e-mail advertisements, which we select based on your previous orders (insofar as no objection was raised), within the limits permitted by law.

Legal basis:

If you use the Felton Royale customer account using the Felton Royale Online Shop or another personalised service, the legal basis is Article 6(1)(b AVG) (implementation of the agreement and pre-contractual measures).

If you use the Felton Royale online shop or any other personalised service without notification, the personalisation is based on Article 6(1)f AVG (consideration of interests on the basis of our legitimate interest, to provide you with personalised content and product recommendations).

When personalization is based on your consent, your consent is the primary legal basis (Article 6(1)(avg).

You don’t want personalization?

If you do not want us to use your regular and order details for personalization during your visit to the Online Shop, you can log out of your personal customer account and use the Felton Royale Online Shop as a guest at any time. Then the data of your Felton Royale customer account will no longer be used in personalization. Personalisation takes place only on the basis of your access data that we record during your visit in the context of the web analysis (point 5).

If you don’t wish to, you can disable personalization based on your access data at any time by deactivating the web analytics services listed below point 5.

Detailed information about your data protection rights and options can also be found in point 9 (your data protection rights) and point 10 (your right of revocation and objection).

3.4 Customer service and communication in the context of existing customer relationships

We process your data for the service to our customers. This includes:

  • Handling your concerns and requests by Felton Royalecustomer service
  • communication with you that is not aimed at promotion (such as security alerts and technical support).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.5 Payment processing

Depending on which payment method has been agreed, we will pass on the payment processing data (such as debt collection or credit card details) to the payment provider. Partly, this data is also collected on their own account by the payment service providers themselves. In this respect, the privacy statements of the relevant payment service provider apply.

The transmission of your data to the external payment service providers shall be carried out on the basis of Article 6(1)(b AGV) (implementation of the agreement).

As a result of this process, your credit card information, which can remain secret at Computop throughout the process, is additionally secure. This meets the requirements of the industry-wide regulation in the payment system (PCI-DSS standard). When you then opt for payment by credit card, we only forward the pseudo card number and the verification code in encrypted form to Computop. Using the pseudo card number, Computop then recognizes which credit card number stored in the system should be used to charge.

Do you want to object to storing your credit card information?

When you don’t want to, you can always object to storing your credit card information. You can do this by sending us a form-free message to the address listed above in point 1 or to the email address. In this case, you will need to enter the credit card information manually with each purchase.

  • Our payment service provider for payments per PayPal is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg (“PayPal”).
  • Our provider of payment services for payments by iDeal is ING Bank N.V., Bijlmerplein 888, 1102 MG Amsterdam.
  • Our payment service provider for refunds per iDeal is OneLinQ B.V., Euclidslaan 1, 3584 BL Utrecht.
  • Our credit card accerary for credit card payments from the Visa and Mastercard brands is EVO Payments International GmbH, Elsa-Brandström-Str. 10-12, 50668 Cologne/Germany.

3.6 Creditworthiness review

In order to protect our legitimate interests, such as when buying on account, we will, if necessary, collect information about the creditworthiness of your person (information about your existing payment behaviour) from the credit information agency CRIF Bürgel GmbH.

CRIF Bürgel GmbH stores data and passes it on to its contract partners, so that these partners have information to assess the creditworthiness of natural persons.

CRIF Bürgel GmbH provides information to commercial and telecommunications companies, as well as other companies providing goods and services on credit, as a credit reporting agency.

3.7 Internal market research, optimization and further development of our offer

Your access data and the data you provide (such as basic data, order data, return data) are used by us for internal statistical purposes and for market research. First, we pseudonymize or anonymize your data, for example by replacing your name and other identification-appropriate data with random information.

For example, we can identify which pages and products are particularly sought after in our shop, which devices our customers generally use or from which regions our website is consulted from. This information helps us to continuously optimize our existing offering and develop new features and services.

Legal basis:

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interests mentioned above).

3.8 Processing for purposes authorised

If you have given us permission to process your data for certain purposes, the legal basis of data processing for these purposes outweighs your consent (Article 6(1)(a AG).

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

 

4 Search for a branch of Felton Royale (Google Maps)

Our website uses Google MAPS map service Google Maps at Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”) for the “store finder” feature. In order to integrate google’s map material that we use and display it in your web browser, your web browser must connect to a Google server, which may also be located in the US, when calling the contact page. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield. As a result, Google receives the information that the contact page of our website has been accessed from your device’s IP address.

In the store finder, you can also use location information to search for nearby Felton Royale affiliates and have them viewed in Google Maps. To do this, you can enter random address information in the search field (country, zip code, city, and/or street name). If you only want to search for branches in your current environment, you can also use the store finder’s automatic location feature by clicking the “nearby branches” button. This activates the HTML5 “geolocation” function for automatic location determination, which is supported by all common browsers. Before your browser performs the location determination, you must explicitly allow this again for privacy reasons by clicking extra. Depending on which browser and device you use, your IP address, the signals received by Wi-Fi networks and – especially when using a mobile device – are also used for subsequent location determination. The address information you entered in the branch finder’s search field or the location your browser has automatically determined will be forwarded to Google through an interface so that the FELTON ROYALE affiliates found in the area can be displayed on the Google Maps map.

The legal basis for this data processing is Article 6(1)f GDPR on the basis of our legitimate interest in making available the branch seeker described above.

Additionally, when you call google’s mapping service on our website while you’re logged into your Google profile, Google can link this event to your Google profile. If you don’t want this added to your Google profile, you need to log out of Google before using our branch finder. Google stores and uses your data for advertising purposes, market research, and the personalized display of Google Maps. You can object to Google collecting this data.

Further information about this can be found in google’s Privacy Statement and Google Maps Additional Terms of Use.

5 Web analysis

5.1 Google Analytics

Our website uses the web analytics service Google Analytics, which is offered by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses cookies with a validity period of 14 months to record your access information when visiting our website. On our behalf, Google summarizes the access data to pseudonymized user profiles and transferred it to a Google server in the US. Therefore, we cannot determine which user profiles belong to a particular user. Based on the data captured by Google, we cannot identify or determine how you use our website. In addition, in the event that personal data is exceptionally transferred to the US, Google has subjected itself to the EU-US Privacy Shield. In doing so, Google has committed itself to ensuring european privacy policy and the level of data protection that is in force here in the context of data processing that takes place in the US.

On behalf of us, Google will use the information obtained using the cookies to analyse the use of our website, to compile reports on the website activities and to provide other services for us that are linked to the use of the website and the Internet. More information about this can also be found in the Privacy Statement of Google Analytics.

You can always object to Google’s web analytics. For this you have several possibilities:

(1) You can set your browser to block Google Analytics cookies.

(2) You can customize your Google ad delivery settings at Google.

(3) You can save a deactivation cookie by clicking here: Deactivated Google Analytics.

(4) You can install the deactivation plug-in made available by Google under http://www.google.com/settings/ads/plugin in your Firefox, Internet explorer or Chrome browsers (this variant does not work on mobile devices).

The legal basis for this data processing is Article 6(1)f DSGVO (consideration of interests based on our legitimate interest in evaluating general practice behaviour).

5.2 Adobe Analytics

We also use adobe analytics (Omniture) web analytics service Adobe Analytics (Omniture) from Adobe Systems Software Ireland Limited, Ireland, 4–6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland (“Adobe”). To this end, Adobe is installing cookies with a validity period of 14 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Adobe. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded. For the exceptional cases, in which personal data is transferred to the US, Adobe has subjected itself to the EU-US Privacy Shield.

You can always object to Adobe’s web analysis by clicking on the “unsubscribe” buttons under http://www.adobe.com/de/privacy/opt-out.html

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour).

5.3 Exactag

We use the analysis service Exactag GmbH, Philosophenweg 17, 47051 Duisburg/Germany (“Exactag”). On behalf of us, Exactag installs cookies with a validity of 6 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Exactag. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded.

You can always object to the web analysis by Exactag, by clicking on the “object” link under https://www.exactag.com/datenschutz/.

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour)./p>

6 Online advertising

In connection with FELTON ROYALE’s online shop, we use various partner advertising networks to enable advertising based on your interests to be displayed on external websites. For this purpose, we have integrated various technologies into the Felton Royale online shop, which allow for recognition (such as via a cookie that is installed during a visit to the shop and later recognized). In doing so, we never pass on to our partners data that allows them to directly identify you. The partners therefore do not receive names or contact details, but only certain identification codes, which makes it possible to re-identify. This makes it possible for us and our partners to use advertising, which is based on our assessment of your interests. You will therefore also see advertisements for products or product categories on websites from our partner network, for which you have previously expressed interest in our shop or which we think might be of interest to you.

The legal basis for the data processing described below is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in advertising our products based on your interests).

You have the option to prevent the storage of third-party cookies, which are used to convert the data processing listed below, by setting them in your browser (as described in section 2.2). The descriptions below also include more options for objecting. We make you aware that we may occasionally cooperate with partners who are not listed after this.

6.1 Bing Ads

Our website uses Bing Ads, a service from Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA (“Microsoft”). Microsoft uses cookies and similar technologies to show you ads that are relevant to you. By using these technologies, Microsoft and its partner websites may be able to switch ads based on previous visits to our or other websites on the Internet. The associated access data can be transferred by Microsoft to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Microsoft has been subject to the EU-US Privacy Shield.

If you do not want Microsoft to process your access information in this way, you may refuse to install the necessary third-party cookies. In addition, you can prevent Microsoft from capturing and processing this data by subcuring http://choice.microsoft.com/de-DE/opt-out objection to it under the following link. For more information about data protection and the cookies used at Microsoft and Bing Ads, please visit microsoft’s website under https://privacy.microsoft.com/de-de/privacystatement.

6.2 Facebook

Our websites use so-called conversion and retargeting tags (also called “Facebook-Pixel”) from the facebook social network, a service of Facebook Inc., 1601 Willow Road, Menlo Park, California 94025, USA (“Facebook”) for marketing purposes. We use Facebook-Pixel to analyze the general use of our websites and investigate the effectiveness of Facebook advertising (“conversion”). In addition, we use the Facebook Pixel to promote personalised advertising messages based on your interest in our products (“retargeting”). For this purpose, Facebook processes data, which the service collects on our websites via cookies and similar technologies.

The related data can be transferred by Facebook to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Facebook has subjected itself to the EU-US Privacy Shield.

Additionally, if you are a Facebook member and you have given Facebook permission through your account’s privacy settings, Facebook may link the information recorded to us about your visit to your member account and use it for the targeted facebook-ads switching. You can always view and change the privacy settings of your Facebook profile. If you are not a member of Facebook, you can prevent Facebook from processing your data by clicking the “Facebook” deactivation button on the third-party TrustArc opt-out website. Furthermore, you can prevent data processing by pressing the next button.

When you deactivate Facebook’s data processing, Facebook will only display general Facebook Ads, which are not selected based on information recorded about you.

Further information about this can be found in Facebook’s data directive.

6.3 Google Adwords and Adwords Remarketing

Our website uses the “AdWords Conversion-Tracking” and “AdWords Remarketing” services from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). “AdWords Conversion-Tracking” captures defined customer actions (such as clicking on an ad, pages requested, downloads) and analyzing them. We use “AdWords Remarketing” to show you personalized advertising for our products on Google partner websites. Both services use cookies and similar technologies. The related data can be transferred by Google to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield.

If you use a Google Account, Google may link your web and app browsing history to your Google Account, depending on the settings stored with the Google Account, and use information from your Google Account to personalize ads. If you don’t want this added to your Google Account, you need to log out of Google before you request our website.

You can always deactivate the processing of your data for personalized online ads as part of the Google advertising network. There are several possibilities for this:

  1. a) You can customize your ad settings at Google under https://www.google.de/settings/ads.
  2. b) You can install Google’s free deactivation plugin in your Firefox, Internet explorer, or Google Chrome browsers under the http://www.google.com/settings/ads/pluginlink (this doesn’t work with mobile browsers).
  3. c) In addition, you can also centrally deactivate personalized ads from Google and many other providers participating in the “Your Online Choices” self-regulatory campaign on the website http://www.youronlinechoices.eu.

Please note that in the event of the deactivation of personalized ads, Google will only show you general ads that have not been selected based on the access data recorded by you.

7 To whom is my data transmitted?

In principle, we will only provide your information when:

  • you have given your express consent according to Article 6(1)(a GDPR);
  • the transmission pursuant to Article 6(1)f of GDPR is necessary for the establishment, exercise or substantiation of a legal action and there is no reason to believe that you have a more significant legitimate interest in it if your data are not passed on;
  • we are legally obliged to transmit the data, in particular when we are required to provide information to an authority, according to Article 6(1)(c) or e GDPR; Or
  • the transmission is permitted by law and, according to Article 6(1)(b GDPR) is necessary for the settlement of contractual relationships with you or for the implementation of measures prior to the conclusion of an agreement, which take place at your request.

Part of the data processing described in this privacy statement may be carried out on behalf of us by third-party service providers. In addition to the service providers mentioned in this privacy statement, these may mainly be data centres that store and host our website and databases, IT service providers that maintain our systems and consultancy agencies.

To the extent that we pass on data to our service providers, they may only use the data to carry out their duties. Your data will be processed by the service providers responsible for this in the context of the processing referred to in Article 28 GDPR. We have carefully selected the service providers and act as clients. They are contractually bound by our instructions, have adequate technical and organisational measures in place to protect the rights of the persons concerned and are regularly monitored by us.

If we disclose your data to a service provider located in a state outside the European Economic Area (EEA) outside of this privacy statement, we will inform you separately about this circumstance and on what concrete guarantees the data transfer is based. If you wish to receive copies of guarantees as proof of an appropriate level of data protection, please contact our Data Protection Officer (see point 1).

8 How long will my data be stored?

To the extent that this privacy statement does not provide any other information, we will store your data only as long as it is necessary for the fulfilment of our contractual or legal obligations or the purposes for which the data was originally collected, or when we have a legitimate interest that your data be stored for longer.

In all other cases, we delete your personal data, with the exception of the data, which we must continue to retain in order to comply with the legal retention periods. In these cases, however, we limit processing, i.e. your data will only be used to comply with the legal obligations.

When you cancel or cancel your customer account with FELTON ROYALE, we will delete all data stored there about you. If, for legal reasons, it is not possible or not necessary to completely delete your data, the relevant data will be limited for further processing. Normally, your order and payment details and any further data are subject to legal retention obligations, which for example result from the German Code of Commerce and the German tax law. We are therefore obliged to keep this data for a maximum of ten years.

Even if your data is not subject to a legal retention obligation, we may omure the erasure of this data in the legally permitted cases and block it instead. This is particularly true in cases where we may still need the relevant data for further contractual processing, prosecution or legal defence. In this respect, the statutory limitation periods are indicative of the duration of the block.

9 Your data protection rights

In order to exercise your statutory data protection rights described below, you can always contact our Data Protection Officer (see paragraph 1):

You always have the right to request information about how we process your personal data. As part of the information provided, we will explain to you how your data is processed and provide you with an overview of the data stored in respect of your person.

If the data stored with us is incorrect or no longer up-to-date, you have the right to have this data corrected.

You can also request the deletion of your data. If, on the basis of other legal provisions, it is not exceptionally possible to delete the data, they will be blocked, so that they are only available for this legal purpose.

In addition, you may have your data processed restricted, for example if you believe that the data we store is incorrect.

You have the right to transferable data, i.e. we will send you a digital copy of the personal data you have made available at your request.

In addition, you have the right to file a complaint with a data protection supervisory authority. The data protection authority responsible for our competent data protection authority is the Data Protection and Freedom of Information Officer of the State of North Rhine-Westphalia, Kavalleriestraße 2-4, 40213 Düsseldorf/Germany).

10 Right to withdraw and object

If you wish to use your rights to withdraw or object below, a form-free message is sufficient to provide the contact details listed above in point 1.

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

Objection to the processing of your data

To the extent that we process your data on the basis of legitimate interests in accordance with Article 6(1)f GDPR, article 21 GDPR provides you with the right to object to the processing of your data, if there are any reasons arising from your particular situation or where the objection is directed against direct marketing. In the latter case, you have a general right of objection, which is also converted by us without giving reasons.

11 Data security

We provide adequate technical measures to ensure the security of the data, in particular to protect your data from data transfers and from unauthorized knowledge by third parties. This is always adjusted in accordance with the relevant latest state of the art. For the security of the personal data you have indicated on our website, we use transport layer security (TLS), which encrypts the information you enter.

12 Changes to this privacy statement

We will edit this privacy statement incidentally, for example when we modify our website or when the legal or administrative requirements are changed. We will make substantial changes to this privacy statement and if necessary we will ask our customers for permission.

Status 25.05.2018

Privacy statement for the FELTON ROYALE Newsletter

Version: 05/2018

  1. Sign up

When you sign up for the FELTON ROYALE Newsletter, we ask you to provide the following mandatory information.

  • email address
  • Sex/Saluting

We need this information in order to send and personalise the FELTON ROYALE Newsletter. Did you provide this information to us when you signed up for the customer account? Then we no longer have to request this information.

We also use your voluntary data to personalise the FELTON ROYALE Newsletter. If you specify your date of birth when you subscribe for the newsletter or customer account, you will also receive a small birthday surprise.

You can also subscribe to the FELTON ROYALE Newsletter through an action partner as part of joint actions. In this case, we will receive your information from the action partner through whom you sign up for the newsletter.

To prevent misuse of email addresses, we usually automatically ask you by email to confirm your registration (double opt-in procedure). Your registration and, if applicable, your confirmation will be recorded, including the IP address used for verification purposes.

  1. Opt out

You can opt out of the FELTON ROYALE Newsletter at any time. To opt out, for example, you can use the opt-out link in each FELTON ROYALE Newsletter and in the contact form.

  1. Personalisation

Each FELTON ROYALE Newsletter contains a randomly assigned identification code. Based on this identification code, we can record if and when a newsletter has been opened and which links have been clicked on; on this basis, computerised user profiles are formed. When you click on a link in the newsletter, we also combine this user profile with the customated user profiles that arise when using the FELTON ROYALE online shop (e.g. browsing and shopping behaviour) by means of cookie technology. We use this peudonimized information for the uniform personalization of our newsletter and of the FELTON ROYALE online shop, so that we can, for example, make offers in the newsletter that fit the products you are looking for in the online shop.

If you have a FELTON ROYALE customer account or have purchased something from us with the same email address, we may immediately use the information stored for your FELTON ROYALE customer account or the email address used (e.g. order details, wish list content, shopping cart) to increase the quality of personalization.

You don’t want us to send you personalised offers?

If you do not want us to use your data for personalization as described above, you can opt out of the FELTON ROYALE newsletter at any time. We will then delete the generated user profiles. To opt out, for example, you can use the unsubscribe link in each FELTON ROYALE newsletter and in the contact form.

  1. Use of service providers for the newsletter

For the processing of the data described in this privacy statement, we use technical service providers. The transmission of your data to a service provider takes place in accordance with our data processing instructions.

  1. Legal grounds and other important privacy declarations

The legal basis for the processing of personal data described above is Article 6(1)(a GDPR).

Information about your data protection rights and other important communications can be found in the general general privacy statement,which in addition to this.’s online shop, read this privacy statement:

  • what data we record when you use Felton Royale’s online shop;
  • for what purposes we process your data;
  • what rights and termination options you have, in particular how you can object to the processing of your data and how you can revoke any consent given.

1 Which company is responsible for FELTON ROYALE’s online shop?

The company responsible for the data processing of FELTON ROYALE’s online shop within the meaning of the European General Data Protection Regulation (GDPR) is the limited partnership under German law:

FELTON ROYALE Fashion GmbH &

Co. KG Wanheimer road 70

40468 Düsseldorf, Germany

“we”, “us” or “FELTON ROYALE” is therefore referred to as FELTON ROYALE Mode GmbH & Co. KG, as operator of the online shop of FELTON ROYALE. More details about our company and our contact details can be found in the colofon.

You can contact our data protection officer via DataProtectionOnline@canda.com or by post to our above-mentioned postal address with the addition “to the Data Protection Officer”.

2 What data is captured by FELTON ROYALE?

2.1 When you visit our website

You can visit FELTON ROYALE’s online shop without leaving your personal details. In this case, we record the technical access data, which your browser automatically sends to our server in the context of page views. The access data shall contain mainly the following information:

  • date and time of access;
  • address of the website called and of the requesting website;
  • content of the application (addresses and names of the files requested);
  • information about the browser and operating system used (versions, language settings);
  • online identification codes (such as IP address, mobile device identification codes, session IDs);
  • error messages (in case the requested content cannot be displayed);
  • the page you have visited before and from where you ended up via a link on a page of the online shop of FELTON ROYALE.

Your access data will be automatically stored in our server’s server log files during your visit and then anonymized by shortening or erasing your IP address. A direct identification of your person by the server log files is no longer possible.

In addition, during your visit to the FELTON ROYALE online shop, we will record the information that you actively inform us by using the available functions. For example, we’ll find out which products you’re interested in, when you’re putting an item on the wish list, or when you’re using the search feature.

2.2 Cookies

In the online shop of FELTON ROYALE we use cookies. This may include cookies placed by us (“FELTON ROYALE-Cookies”) and cookies from third parties. A cookie is a standardized text file, which is stored by your browser as long as the provider has predetermined. Cookies ensure that information such as language settings, shopping basket content, and temporary identification attributes are stored locally, so that this information can be retrieved from internet pages in later calls to reload the corresponding settings. In your browser’s security settings, you can view and erase the cookies used. You can configure your browser setting in accordance with your wishes and thus, for example, reject accepting third-party cookies or all cookies. Please note that in this case you may not be able to use all the features of our website.

Our own FELTON ROYALE Cookies are intended to make your visit to our website more user-friendly and secure.

For web analysis and advertising purposes, we use third-party cookies. Further information about this can be found in points 6 and 7 of this privacy statement.

2.3 When you sign up for a customer account with FELTON ROYALE

Of course, even without a personal customer account at FELTON ROYALE, you can shop as a guest in FELTON ROYALE’s online shop. However, when you log into our online shop, you can now shop with us more easily and you will be offered a more personalized and simpler shopping experience. For example, on your next order, the address details, payment method and parcel service will be preselected. With the customer account, we can also store your data (such as order details, wish list content and products you view) coherently in our customer base and show you personalized offers and more relevant search results tailored to your existing shopping preferences.

When you sign up for a customer account with FELTON ROYALE, we make sure that you have direct access to the basic information stored with us using a password (such as the customer number at FELTON ROYALE, name, address, date of birth, phone number, email address, payment details), order details (ordered products, item numbers, custom details) and other details (such as products on the wish list). The necessary data required for notification are normally indicated separately, for example with an asterisk (“*”). In the case of data that can be entered voluntarily, we will make you aware of why we ask for it. In addition, for security reasons, we store the IP address you used at the time of registration for a short period of time.

You can always delete your customer account at FELTON ROYALE and the data stored therein. To this end, you can easily send us a form-free message, for example by e-mail to info@feltonroyale.com or use our contact form. Please take into account: The deletion of your customer account does not automatically also relate to the ordering processes and the personal data stored there for that purpose (see paragraph 9: How long will my data be stored?).

2.4 When you order something in the Felton Royale online shop

We record which products you order or place on your wish list. In addition, we store data directly related to the execution of your orders. Order details mainly involve:

  • information about the products ordered, e.g. item number and size;
  • email address;
  • invoice and delivery address;
  • payment details;
  • details of payment behaviour and information about your creditworthiness, which we may receive from credit reporting agencies about you;
  • details of returns and complaints (such as reasons for return, complaints);
  • order numbers;
  • track and trace numbers of parcel services (such as Post NL).

Even when you place multiple orders as a guest and use identical basic data each time, our systems enter your data into a unified customer database, making it easier to track our customer database. When you later sign up for a customer account with FELTON ROYALE with this basic information, we can link your customer database to your customer account, so you can also check your existing orders.

2.5 When you participate in surveys, win promotions and promotions

We record the data that you provide to us as part of your participation in surveys, win promotions and promotions.

Occasionally, for example, we conduct surveys to find out how our offers are used by our customers and how satisfied our customers are with the settlement of returns or contact with customer service.

In the case of winning actions, we use your contact details to notify the winner and possibly to prevent multiple participation.

Detailed instructions can be found in separate privacy statements belonging to the relevant survey, win or promotional action.

2.6 When you contact us

If you contact us via the contact form on our website, by e-mail, by telephone or otherwise, we will record the relevant communication information. Depending on the means of communication you contact us with, this includes, for example, your contact details (such as your email address or phone number) and the content of your message to us. We only record phone calls to FELTON ROYALE customer service if you have explicitly given your consent (e.g. for training or quality purposes).

We also use the offer of social networks, such as Facebook, Instagram and Twitter, to exchange ideas with our customers. Please note that FELTON ROYALE does not affect the terms of use of the social networks and their data processing practices. We therefore ask you to thoroughly check what personal data you pass on to us via the social networks.

2.7 When you subscribe to the FELTON ROYALE Newsletter

When you have signed up for the FELTON ROYALE Newsletter, we store the information you have passed on to us for this purpose for the purpose of compiling and sending the newsletter.

You will receive further information in the privacy statements for the FELTON ROYALE Newsletter.

3 For what purposes does FELTON ROYALE use my data?

3.1 Making available from FELTON ROYALE’s online shop

When you visit the websites of the FELTON ROYALE online shop, we process the relevant access data, server log files and cookies to make our website and the content and features requested available to you and to ensure the stability and security of our IT systems and databases.

Legal basis:

When you use FELTON ROYALE’s online shop through your customer account at FELTON ROYALE, the legal basis is Article 6(b) AVG (implementation of an agreement and measures prior to the conclusion of an agreement).

If you use FELTON ROYALE’s online shop without notification, the legal basis is Article 6(1)f AVG (consideration of interests based on our legitimate interests mentioned above).

To the extent that you have given your consent for the processing of your data, your consent constitutes the most serious legal basis (Article 6(1)(a GDPR).

3.2. Implementation of the agreement, in particular the handling of the purchase

We process your data for the performance of the agreements concluded with you and for the performance of services, which take place at your request. The purposes preferably focus on the concrete content of the agreement or the purpose of the services you request. Details of the processing purposes can be found if necessary in the relevant contract documents and the terms and conditions, for example our Terms and Conditions. Examples include:

  • opening and making available to your customer account;
  • implementing purchase agreements;
  • implementation of games of chance and actions;
  • communication with you that is not targeted for promotion (such as security alerts and changes relevant to the agreement).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.3 Personalisation of the FELTON ROYALE Online Shop

The information we receive from you helps us to continually improve your shopping experience and service and make it more customer-friendly and personal for you. Therefore, the information you provide and automatically generated (e.g. access, tribal and order data as well as search terms and products on the wish list) is used to personalize the content in the FELTON ROYALE Online Shop based on your interests and needs derived from this data. For example, we can make it easier for you to find the products that are relevant to you faster (for example, when you enter a search, we may first show you products in the search result that match the products stored in your wish list or the categories you call more frequently).

We also use this information for personal product recommendations, insofar as they are part of our personalised service offerings (e.g. FELTON ROYALE customer account, FELTON ROYALE Newsletter and advisory services, for example, in the context of the FELTON ROYALE style guides and our Click&Collect) or to the extent that they are the subject of our directly addressed advertising.

For example, we regularly send customers from our database personalised offers via e-mail advertisements, which we select based on your previous orders (insofar as no objection was raised), within the limits permitted by law.

Legal basis:

If you use the FELTON ROYALE customer account using the FELTON ROYALE Online Shop or another personalised service, the legal basis is Article 6(1)(b AVG) (implementation of the agreement and pre-contractual measures).

If you use the FELTON ROYALE online shop or any other personalised service without notification, the personalisation is based on Article 6(1)f AVG (consideration of interests on the basis of our legitimate interest, to provide you with personalised content and product recommendations).

When personalisation is based on your consent, your consent is the primary legal basis (Article 6(1)(avg).

You don’t want personalization?

If you do not want us to use your regular and order details for personalisation during your visit to the Online Shop, you can log out of your personal customer account and use the FELTON ROYALE Online Shop as a guest at any time. Then the data of your FELTON ROYALE customer account will no longer be used in personalization. Personalisation takes place only on the basis of your access data that we record during your visit in the context of the web analysis (point 5).

If you don’t wish to, you can disable personalization based on your access data at any time by deactivating the web analytics services listed below point 5.

Detailed information about your data protection rights and options can also be found in point 9 (your data protection rights) and point 10 (your right of revocation and objection).

3.4 Customer service and communication in the context of existing customer relationships

We process your data for the service to our customers. This includes:

  • Handling your concerns and requests by FELTON ROYALE customer service
  • communication with you that is not aimed at promotion (such as security alerts and technical support).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.5 Payment processing

Depending on which payment method has been agreed, we will pass on the payment processing data (such as debt collection or credit card details) to the payment provider. Partly, this data is also collected on their own account by the payment service providers themselves. In this respect, the privacy statements of the relevant payment service provider apply.

The transmission of your data to the external payment service providers shall be carried out on the basis of Article 6(1)(b AGV) (implementation of the agreement).

  • Our provider of payment services for credit card payments is Computop Wirtschaftsinformatik GmbH, Schwarzenbergstr. 4, 96050 Bamberg/Germany.

To prevent you from having to enter the card details every time you make your next purchase with your credit card, your cards will be stored encrypted by Computop for 36 months on our behalf. The legal basis for this is Article 6(1)f GDPR based on our legitimate interest in making future purchases easier for you. To this end, Computop provides us with an individual pseudo card number for each credit card you use, taking only the last 3 digits of your real credit card number. In the next payment process, we will be able to offer you the payment with your last used credit card, quoting the last 3 digits of your actual card number, without having to store your real credit card details with us or have to be transferred to us again by Computop as part of a payment process. You will only enter the verification code (CVC), which will be forwarded to Computop. As a result of this process, your credit card information, which can remain secret at Computop throughout the process, is additionally secure. This meets the requirements of the industry-wide regulation in the payment system (PCI-DSS standard). When you then opt for payment by credit card, we only forward the pseudo card number and the verification code in encrypted form to Computop. Using the pseudo card number, Computop then recognizes which credit card number stored in the system should be used to charge.

Do you want to object to storing your credit card information?

When you don’t want to, you can always object to storing your credit card information. You can do this by sending us a form-free message to the address listed above in point 1 or to the email address. In this case, you will need to enter the credit card information manually with each purchase.

  • Our payment service provider for payments per PayPal is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg (“PayPal”).
  • Our provider of payment services for payments by iDeal is ING Bank N.V., Bijlmerplein 888, 1102 MG Amsterdam.
  • Our payment service provider for refunds per iDeal is OneLinQ B.V., Euclidslaan 1, 3584 BL Utrecht.
  • Our credit card accerary for credit card payments from the Visa and Mastercard brands is EVO Payments International GmbH, Elsa-Brandström-Str. 10-12, 50668 Cologne/Germany.

3.6 Creditworthiness review

In order to protect our legitimate interests, such as when buying on account, we will, if necessary, collect information about the creditworthiness of your person (information about your existing payment behaviour) from the credit information agency CRIF Bürgel GmbH.

CRIF Bürgel GmbH stores data and passes it on to its contract partners, so that these partners have information to assess the creditworthiness of natural persons.

CRIF Bürgel GmbH provides information to commercial and telecommunications companies, as well as other companies providing goods and services on credit, as a credit reporting agency.

In addition, we receive a probability value (score methodology) from the credit information agency CRIF Bürgel GmbH to assess the credit risk based on mathematical-statistical procedures for which your address data has been used. In order to prevent incorrect entry when entering the delivery address, we will pass on the entered data to the address file of CRIF Bürgel GmbH. The customer has a legal right to receive information from CRIF Bürgel GmbH about the data stored in respect of his person.

The address

is CRIF Bürgel GmbH

Datenschutz

Leopoldstraße 244

80807 Munich/

The information of CRIF Bürgel GmbH can only be provided in writing. In addition, the request for information about one’s own person requires that an appropriate identification document be attached.

If, in a specific case of adequate risk assessment, you do not agree with our decision, you can inform us in writing or by e-mail via DataProtectionOnline@canda.com. Our employees will then verify this automated decision of our system, taking into account your point of view.

3.7 Internal market research, optimization and further development of our offer

Your access data and the data you provide (such as basic data, order data, return data) are used by us for internal statistical purposes and for market research. First, we pseudonymize or anonymize your data, for example by replacing your name and other identification-appropriate data with random information.

For example, we can identify which pages and products are particularly sought after in our shop, which devices our customers generally use or from which regions our website is consulted from. This information helps us to continuously optimize our existing offering and develop new features and services.

Legal basis:

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interests mentioned above).

3.8 Processing for purposes authorised

If you have given us permission to process your data for certain purposes, the legal basis of data processing for these purposes outweighs your consent (Article 6(1)(a AG).

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

 

4 Search for a branch of FELTON ROYALE (Google Maps)

Our website uses Google MAPS map service Google Maps at Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”) for the “store finder” feature. In order to integrate google’s map material that we use and display it in your web browser, your web browser must connect to a Google server, which may also be located in the US, when calling the contact page. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield. As a result, Google receives the information that the contact page of our website has been accessed from your device’s IP address.

In the store finder, you can also use location information to search for nearby FELTON ROYALE affiliates and have them viewed in Google Maps. To do this, you can enter random address information in the search field (country, zip code, city, and/or street name). If you only want to search for branches in your current environment, you can also use the store finder’s automatic location feature by clicking the “nearby branches” button. This activates the HTML5 “geolocation” function for automatic location determination, which is supported by all common browsers. Before your browser performs the location determination, you must explicitly allow this again for privacy reasons by clicking extra. Depending on which browser and device you use, your IP address, the signals received by Wi-Fi networks and – especially when using a mobile device – are also used for subsequent location determination. The address information you entered in the branch finder’s search field or the location your browser has automatically determined will be forwarded to Google through an interface so that the FELTON ROYALE affiliates found in the area can be displayed on the Google Maps map.

The legal basis for this data processing is Article 6(1)f GDPR on the basis of our legitimate interest in making available the branch seeker described above.

Additionally, when you call google’s mapping service on our website while you’re logged into your Google profile, Google can link this event to your Google profile. If you don’t want this added to your Google profile, you need to log out of Google before using our branch finder. Google stores and uses your data for advertising purposes, market research, and the personalized display of Google Maps. You can object to Google collecting this data.

Further information about this can be found in google’s Privacy Statement and Google Maps Additional Terms of Use.

5 Web analysis

5.1 Google Analytics

Our website uses the web analytics service Google Analytics, which is offered by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses cookies with a validity period of 14 months to record your access information when visiting our website. On our behalf, Google summarizes the access data to pseudonymized user profiles and transferred it to a Google server in the US. Therefore, we cannot determine which user profiles belong to a particular user. Based on the data captured by Google, we cannot identify or determine how you use our website. In addition, in the event that personal data is exceptionally transferred to the US, Google has subjected itself to the EU-US Privacy Shield. In doing so, Google has committed itself to ensuring european privacy policy and the level of data protection that is in force here in the context of data processing that takes place in the US.

On behalf of us, Google will use the information obtained using the cookies to analyse the use of our website, to compile reports on the website activities and to provide other services for us that are linked to the use of the website and the Internet. More information about this can also be found in the Privacy Statement of Google Analytics.

You can always object to Google’s web analytics. For this you have several possibilities:

(1) You can set your browser to block Google Analytics cookies.

(2) You can customize your Google ad delivery settings at Google.

(3) You can save a deactivation cookie by clicking here: Deactivated Google Analytics.

(4) You can install the deactivation plug-in made available by Google under http://www.google.com/settings/ads/plugin in your Firefox, Internet explorer or Chrome browsers (this variant does not work on mobile devices).

The legal basis for this data processing is Article 6(1)f DSGVO (consideration of interests based on our legitimate interest in evaluating general practice behaviour).

5.2 Adobe Analytics

We also use adobe analytics (Omniture) web analytics service Adobe Analytics (Omniture) from Adobe Systems Software Ireland Limited, Ireland, 4–6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland (“Adobe”). To this end, Adobe is installing cookies with a validity period of 14 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Adobe. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded. For the exceptional cases, in which personal data is transferred to the US, Adobe has subjected itself to the EU-US Privacy Shield.

You can always object to Adobe’s web analysis by clicking on the “unsubscribe” buttons under http://www.adobe.com/de/privacy/opt-out.html

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour).

5.3 Exactag

We use the analysis service Exactag GmbH, Philosophenweg 17, 47051 Duisburg/Germany (“Exactag”). On behalf of us, Exactag installs cookies with a validity of 6 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Exactag. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded.

You can always object to the web analysis by Exactag, by clicking on the “object” link under https://www.exactag.com/datenschutz/.

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour)./p>

6 Online advertising

In connection with FELTON ROYALE’s online shop, we use various partner advertising networks to enable advertising based on your interests to be displayed on external websites. For this purpose, we have integrated various technologies into the Felton Royale online shop, which allow for recognition (such as via a cookie that is installed during a visit to the shop and later recognized). In doing so, we never pass on to our partners data that allows them to directly identify you. The partners therefore do not receive names or contact details, but only certain identification codes, which makes it possible to re-identify. This makes it possible for us and our partners to use advertising, which is based on our assessment of your interests. You will therefore also see advertisements for products or product categories on websites from our partner network, for which you have previously expressed interest in our shop or which we think might be of interest to you.

The legal basis for the data processing described below is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in advertising our products based on your interests).

You have the option to prevent the storage of third-party cookies, which are used to convert the data processing listed below, by setting them in your browser (as described in section 2.2). The descriptions below also include more options for objecting. We make you aware that we may occasionally cooperate with partners who are not listed after this.

6.1 Bing Ads

Our website uses Bing Ads, a service from Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA (“Microsoft”). Microsoft uses cookies and similar technologies to show you ads that are relevant to you. By using these technologies, Microsoft and its partner websites may be able to switch ads based on previous visits to our or other websites on the Internet. The associated access data can be transferred by Microsoft to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Microsoft has been subject to the EU-US Privacy Shield.

If you do not want Microsoft to process your access information in this way, you may refuse to install the necessary third-party cookies. In addition, you can prevent Microsoft from capturing and processing this data by subcuring http://choice.microsoft.com/de-DE/opt-out objection to it under the following link. For more information about data protection and the cookies used at Microsoft and Bing Ads, please visit microsoft’s website under https://privacy.microsoft.com/de-de/privacystatement.

6.2 Facebook

Our websites use so-called conversion and retargeting tags (also called “Facebook-Pixel”) from the facebook social network, a service of Facebook Inc., 1601 Willow Road, Menlo Park, California 94025, USA (“Facebook”) for marketing purposes. We use Facebook-Pixel to analyze the general use of our websites and investigate the effectiveness of Facebook advertising (“conversion”). In addition, we use the Facebook Pixel to promote personalised advertising messages based on your interest in our products (“retargeting”). For this purpose, Facebook processes data, which the service collects on our websites via cookies and similar technologies.

The related data can be transferred by Facebook to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Facebook has subjected itself to the EU-US Privacy Shield.

Additionally, if you are a Facebook member and you have given Facebook permission through your account’s privacy settings, Facebook may link the information recorded to us about your visit to your member account and use it for the targeted facebook-ads switching. You can always view and change the privacy settings of your Facebook profile. If you are not a member of Facebook, you can prevent Facebook from processing your data by clicking the “Facebook” deactivation button on the third-party TrustArc opt-out website. Furthermore, you can prevent data processing by pressing the next button.

When you deactivate Facebook’s data processing, Facebook will only display general Facebook Ads, which are not selected based on information recorded about you.

Further information about this can be found in Facebook’s data directive.

6.3 Google Adwords and Adwords Remarketing

Our website uses the “AdWords Conversion-Tracking” and “AdWords Remarketing” services from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). “AdWords Conversion-Tracking” captures defined customer actions (such as clicking on an ad, pages requested, downloads) and analyzing them. We use “AdWords Remarketing” to show you personalized advertising for our products on Google partner websites. Both services use cookies and similar technologies. The related data can be transferred by Google to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield.

If you use a Google Account, Google may link your web and app browsing history to your Google Account, depending on the settings stored with the Google Account, and use information from your Google Account to personalize ads. If you don’t want this added to your Google Account, you need to log out of Google before you request our website.

You can always deactivate the processing of your data for personalized online ads as part of the Google advertising network. There are several possibilities for this:

  1. a) You can customize your ad settings at Google under https://www.google.de/settings/ads.
  2. b) You can install Google’s free deactivation plugin in your Firefox, Internet explorer, or Google Chrome browsers under the http://www.google.com/settings/ads/pluginlink (this doesn’t work with mobile browsers).
  3. c) In addition, you can also centrally deactivate personalized ads from Google and many other providers participating in the “Your Online Choices” self-regulatory campaign on the website http://www.youronlinechoices.eu.

Please note that in the event of the deactivation of personalized ads, Google will only show you general ads that have not been selected based on the access data recorded by you.

6.4 Awin

We use the affiliate network of AWIN AG, Eichhornstraße 3, 10785 Berlin/Germany (“AWIN”) on our website. AWIN uses cookies for advertising purposes. As part of its tracking services, AWIN stores cookies on users’ terminal equipment for documenting transactions (such as leads and sales) that visit or use web pages or other online offerings from its customers (such as signing up for a product test or a download or specifying an order in an online shop). These cookies are intended only for the correct addition of the result of a promotional tool and the corresponding settlement in the context of its network. AWIN does not collect, process or use personal data. In a cookie, only information is stored about when a particular promotional tool has been clicked on by a terminal device. AWIN’s tracking cookies store a personalised number sequence, which is not attributable to the individual user, which captures an advertiser’s partner program, the publisher and the time of the user’s action (click of view). AWIN also collects information about the terminal device that executes a transaction, such as the operating system and the calling browser.

If you don’t want cookies to be stored in your browser, you can customize them using the relevant browser setting. You can deactivate the storage of cookies in your browser under extras/internet options, restrict on certain websites, or set your browser to send them a notification as soon as a cookie is sent. Please note, however, that in this case you should be aware of a limited view of the online offer and limited user support. You can also delete cookies at any time. In this case, the information stored in it will be removed from your terminal device.

If you want more information about data processing by AWIN, you can find it here: https://www.awin.com/nl/juridisch

Awin’s privacy policy: https://www.awin.com/nl/juridisch/privacy-policy

6.5 Hotjar

We use the analysis service of Hotjar Limited, Level 2, St Julian’s Business Center, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta (“Hotjar”). Hotjar sets cookies on our behalf for a period of 6 months to collect pseudonymly access data, so that we can analyze the use of our website and improve regularly based on the reports created by Hotjar. Your IP address will be anonymized for evaluation. This means that the IP addresses cannot be linked to a person. You can object to Hotjar’s web analysis at any time by clicking on the “refuse” link on https://www.hotjar.com/legal/compliance/opt-out. The legal basis for this data processing is Article 6 (1) (f) of the GDPR (consideration of interests based on our legitimate interest in assessing general behaviour of use).

7 To whom is my data transmitted?

In principle, we will only provide your information when:

  • you have given your express consent according to Article 6(1)(a GDPR);
  • the transmission pursuant to Article 6(1)f of GDPR is necessary for the establishment, exercise or substantiation of a legal action and there is no reason to believe that you have a more significant legitimate interest in it if your data are not passed on;
  • we are legally obliged to transmit the data, in particular when we are required to provide information to an authority, according to Article 6(1)(c) or e GDPR; Or
  • the transmission is permitted by law and, according to Article 6(1)(b GDPR) is necessary for the settlement of contractual relationships with you or for the implementation of measures prior to the conclusion of an agreement, which take place at your request.

Part of the data processing described in this privacy statement may be carried out on behalf of us by third-party service providers. In addition to the service providers mentioned in this privacy statement, these may mainly be data centres that store and host our website and databases, IT service providers that maintain our systems and consultancy agencies.

To the extent that we pass on data to our service providers, they may only use the data to carry out their duties. Your data will be processed by the service providers responsible for this in the context of the processing referred to in Article 28 GDPR. We have carefully selected the service providers and act as clients. They are contractually bound by our instructions, have adequate technical and organisational measures in place to protect the rights of the persons concerned and are regularly monitored by us.

If we disclose your data to a service provider located in a state outside the European Economic Area (EEA) outside of this privacy statement, we will inform you separately about this circumstance and on what concrete guarantees the data transfer is based. If you wish to receive copies of guarantees as proof of an appropriate level of data protection, please contact our Data Protection Officer (see point 1).

8 How long will my data be stored?

To the extent that this privacy statement does not provide any other information, we will store your data only as long as it is necessary for the fulfilment of our contractual or legal obligations or the purposes for which the data was originally collected, or when we have a legitimate interest that your data be stored for longer.

In all other cases, we delete your personal data, with the exception of the data, which we must continue to retain in order to comply with the legal retention periods. In these cases, however, we limit processing, i.e. your data will only be used to comply with the legal obligations.

When you cancel or cancel your customer account with FELTON ROYALE, we will delete all data stored there about you. If, for legal reasons, it is not possible or not necessary to completely delete your data, the relevant data will be limited for further processing. Normally, your order and payment details and any further data are subject to legal retention obligations, which for example result from the German Code of Commerce and the German tax law. We are therefore obliged to keep this data for a maximum of ten years.

Even if your data is not subject to a legal retention obligation, we may omure the erasure of this data in the legally permitted cases and block it instead. This is particularly true in cases where we may still need the relevant data for further contractual processing, prosecution or legal defence. In this respect, the statutory limitation periods are indicative of the duration of the block.

9 Your data protection rights

In order to exercise your statutory data protection rights described below, you can always contact our Data Protection Officer (see paragraph 1):

You always have the right to request information about how we process your personal data. As part of the information provided, we will explain to you how your data is processed and provide you with an overview of the data stored in respect of your person.

If the data stored with us is incorrect or no longer up-to-date, you have the right to have this data corrected.

You can also request the deletion of your data. If, on the basis of other legal provisions, it is not exceptionally possible to delete the data, they will be blocked, so that they are only available for this legal purpose.

In addition, you may have your data processed restricted, for example if you believe that the data we store is incorrect.

You have the right to transferable data, i.e. we will send you a digital copy of the personal data you have made available at your request.

In addition, you have the right to file a complaint with a data protection supervisory authority. The data protection authority responsible for our competent data protection authority is the Data Protection and Freedom of Information Officer of the State of North Rhine-Westphalia, Kavalleriestraße 2-4, 40213 Düsseldorf/Germany).

10 Right to withdraw and object

If you wish to use your rights to withdraw or object below, a form-free message is sufficient to provide the contact details listed above in point 1.

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

Objection to the processing of your data

To the extent that we process your data on the basis of legitimate interests in accordance with Article 6(1)f GDPR, article 21 GDPR provides you with the right to object to the processing of your data, if there are any reasons arising from your particular situation or where the objection is directed against direct marketing. In the latter case, you have a general right of objection, which is also converted by us without giving reasons.

11 Data security

We provide adequate technical measures to ensure the security of the data, in particular to protect your data from data transfers and from unauthorized knowledge by third parties. This is always adjusted in accordance with the relevant latest state of the art. For the security of the personal data you have indicated on our website, we use transport layer security (TLS), which encrypts the information you enter.

12 Changes to this privacy statement

We will edit this privacy statement incidentally, for example when we modify our website or when the legal or administrative requirements are changed. We will make substantial changes to this privacy statement and if necessary we will ask our customers for permission.

Status 25.05.2018

Privacy statement for the FELTON ROYALE Newsletter

Version: 05/2018

  1. Sign up

When you sign up for the FELTON ROYALE Newsletter, we ask you to provide the following mandatory information.

  • email address
  • Sex/Saluting

We need this information in order to send and personalise the FELTON ROYALE Newsletter. Did you provide this information to us when you signed up for the customer account? Then we no longer have to request this information.

We also use your voluntary data to personalise the FELTON ROYALE Newsletter. If you specify your date of birth when you subscribe for the newsletter or customer account, you will also receive a small birthday surprise.

You can also subscribe to the FELTON ROYALE Newsletter through an action partner as part of joint actions. In this case, we will receive your information from the action partner through whom you sign up for the newsletter.

To prevent misuse of email addresses, we usually automatically ask you by email to confirm your registration (double opt-in procedure). Your registration and, if applicable, your confirmation will be recorded, including the IP address used for verification purposes.

  1. Opt out

You can opt out of the FELTON ROYALE Newsletter at any time. To opt out, for example, you can use the opt-out link in each FELTON ROYALE Newsletter and in the contact form.

  1. Personalisation

Each FELTON ROYALE Newsletter contains a randomly assigned identification code. Based on this identification code, we can record if and when a newsletter has been opened and which links have been clicked on; on this basis, computerised user profiles are formed. When you click on a link in the newsletter, we also combine this user profile with the customated user profiles that arise when using the FELTON ROYALE online shop (e.g. browsing and shopping behaviour) by means of cookie technology. We use this peudonimized information for the uniform personalization of our newsletter and of the FELTON ROYALE online shop, so that we can, for example, make offers in the newsletter that fit the products you are looking for in the online shop.

If you have a FELTON ROYALE customer account or have purchased something from us with the same email address, we may immediately use the information stored for your FELTON ROYALE customer account or the email address used (e.g. order details, wish list content, shopping cart) to increase the quality of personalization.

You don’t want us to send you personalised offers?

If you do not want us to use your data for personalization as described above, you can opt out of the FELTON ROYALE newsletter at any time. We will then delete the generated user profiles. To opt out, for example, you can use the unsubscribe link in each FELTON ROYALE newsletter and in the contact form.

  1. Use of service providers for the newsletter

For the processing of the data described in this privacy statement, we use technical service providers. The transmission of your data to a service provider takes place in accordance with our data processing instructions.

  1. Legal grounds and other important privacy declarations

The legal basis for the processing of personal data described above is Article 6(1)(a GDPR).

Information about your data protection rights and other important communications can be found in the general general privacy statement,which in addition to this.’s online shop, read this privacy statement:

  • what data we record when you use Felton Royale’s online shop;
  • for what purposes we process your data;
  • what rights and termination options you have, in particular how you can object to the processing of your data and how you can revoke any consent given.

1 Which company is responsible for FELTON ROYALE’s online shop?

The company responsible for the data processing of FELTON ROYALE’s online shop within the meaning of the European General Data Protection Regulation (GDPR) is the limited partnership under German law:

FELTON ROYALE Fashion GmbH &

Co. KG Wanheimer road 70

40468 Düsseldorf, Germany

“we”, “us” or “FELTON ROYALE” is therefore referred to as FELTON ROYALE Mode GmbH & Co. KG, as operator of the online shop of FELTON ROYALE. More details about our company and our contact details can be found in the colofon.

You can contact our data protection officer via DataProtectionOnline@canda.com or by post to our above-mentioned postal address with the addition “to the Data Protection Officer”.

2 What data is captured by FELTON ROYALE?

2.1 When you visit our website

You can visit FELTON ROYALE’s online shop without leaving your personal details. In this case, we record the technical access data, which your browser automatically sends to our server in the context of page views. The access data shall contain mainly the following information:

  • date and time of access;
  • address of the website called and of the requesting website;
  • content of the application (addresses and names of the files requested);
  • information about the browser and operating system used (versions, language settings);
  • online identification codes (such as IP address, mobile device identification codes, session IDs);
  • error messages (in case the requested content cannot be displayed);
  • the page you have visited before and from where you ended up via a link on a page of the online shop of FELTON ROYALE.

Your access data will be automatically stored in our server’s server log files during your visit and then anonymized by shortening or erasing your IP address. A direct identification of your person by the server log files is no longer possible.

In addition, during your visit to the FELTON ROYALE online shop, we will record the information that you actively inform us by using the available functions. For example, we’ll find out which products you’re interested in, when you’re putting an item on the wish list, or when you’re using the search feature.

2.2 Cookies

In the online shop of FELTON ROYALE we use cookies. This may include cookies placed by us (“FELTON ROYALE-Cookies”) and cookies from third parties. A cookie is a standardized text file, which is stored by your browser as long as the provider has predetermined. Cookies ensure that information such as language settings, shopping basket content, and temporary identification attributes are stored locally, so that this information can be retrieved from internet pages in later calls to reload the corresponding settings. In your browser’s security settings, you can view and erase the cookies used. You can configure your browser setting in accordance with your wishes and thus, for example, reject accepting third-party cookies or all cookies. Please note that in this case you may not be able to use all the features of our website.

Our own FELTON ROYALE Cookies are intended to make your visit to our website more user-friendly and secure.

For web analysis and advertising purposes, we use third-party cookies. Further information about this can be found in points 6 and 7 of this privacy statement.

2.3 When you sign up for a customer account with FELTON ROYALE

Of course, even without a personal customer account at FELTON ROYALE, you can shop as a guest in FELTON ROYALE’s online shop. However, when you log into our online shop, you can now shop with us more easily and you will be offered a more personalized and simpler shopping experience. For example, on your next order, the address details, payment method and parcel service will be preselected. With the customer account, we can also store your data (such as order details, wish list content and products you view) coherently in our customer base and show you personalized offers and more relevant search results tailored to your existing shopping preferences.

When you sign up for a customer account with FELTON ROYALE, we make sure that you have direct access to the basic information stored with us using a password (such as the customer number at FELTON ROYALE, name, address, date of birth, phone number, email address, payment details), order details (ordered products, item numbers, custom details) and other details (such as products on the wish list). The necessary data required for notification are normally indicated separately, for example with an asterisk (“*”). In the case of data that can be entered voluntarily, we will make you aware of why we ask for it. In addition, for security reasons, we store the IP address you used at the time of registration for a short period of time.

You can always delete your customer account at FELTON ROYALE and the data stored therein. To this end, you can easily send us a form-free message, for example by e-mail to info@feltonroyale.com or use our contact form. Please take into account: The deletion of your customer account does not automatically also relate to the ordering processes and the personal data stored there for that purpose (see paragraph 9: How long will my data be stored?).

2.4 When you order something in the Felton Royale online shop

We record which products you order or place on your wish list. In addition, we store data directly related to the execution of your orders. Order details mainly involve:

  • information about the products ordered, e.g. item number and size;
  • email address;
  • invoice and delivery address;
  • payment details;
  • details of payment behaviour and information about your creditworthiness, which we may receive from credit reporting agencies about you;
  • details of returns and complaints (such as reasons for return, complaints);
  • order numbers;
  • track and trace numbers of parcel services (such as Post NL).

Even when you place multiple orders as a guest and use identical basic data each time, our systems enter your data into a unified customer database, making it easier to track our customer database. When you later sign up for a customer account with FELTON ROYALE with this basic information, we can link your customer database to your customer account, so you can also check your existing orders.

2.5 When you participate in surveys, win promotions and promotions

We record the data that you provide to us as part of your participation in surveys, win promotions and promotions.

Occasionally, for example, we conduct surveys to find out how our offers are used by our customers and how satisfied our customers are with the settlement of returns or contact with customer service.

In the case of winning actions, we use your contact details to notify the winner and possibly to prevent multiple participation.

Detailed instructions can be found in separate privacy statements belonging to the relevant survey, win or promotional action.

2.6 When you contact us

If you contact us via the contact form on our website, by e-mail, by telephone or otherwise, we will record the relevant communication information. Depending on the means of communication you contact us with, this includes, for example, your contact details (such as your email address or phone number) and the content of your message to us. We only record phone calls to FELTON ROYALE customer service if you have explicitly given your consent (e.g. for training or quality purposes).

We also use the offer of social networks, such as Facebook, Instagram and Twitter, to exchange ideas with our customers. Please note that FELTON ROYALE does not affect the terms of use of the social networks and their data processing practices. We therefore ask you to thoroughly check what personal data you pass on to us via the social networks.

2.7 When you subscribe to the FELTON ROYALE Newsletter

When you have signed up for the FELTON ROYALE Newsletter, we store the information you have passed on to us for this purpose for the purpose of compiling and sending the newsletter.

You will receive further information in the privacy statements for the FELTON ROYALE Newsletter.

3 For what purposes does FELTON ROYALE use my data?

3.1 Making available from FELTON ROYALE’s online shop

When you visit the websites of the FELTON ROYALE online shop, we process the relevant access data, server log files and cookies to make our website and the content and features requested available to you and to ensure the stability and security of our IT systems and databases.

Legal basis:

When you use FELTON ROYALE’s online shop through your customer account at FELTON ROYALE, the legal basis is Article 6(b) AVG (implementation of an agreement and measures prior to the conclusion of an agreement).

If you use FELTON ROYALE’s online shop without notification, the legal basis is Article 6(1)f AVG (consideration of interests based on our legitimate interests mentioned above).

To the extent that you have given your consent for the processing of your data, your consent constitutes the most serious legal basis (Article 6(1)(a GDPR).

3.2. Implementation of the agreement, in particular the handling of the purchase

We process your data for the performance of the agreements concluded with you and for the performance of services, which take place at your request. The purposes preferably focus on the concrete content of the agreement or the purpose of the services you request. Details of the processing purposes can be found if necessary in the relevant contract documents and the terms and conditions, for example our Terms and Conditions. Examples include:

  • opening and making available to your customer account;
  • implementing purchase agreements;
  • implementation of games of chance and actions;
  • communication with you that is not targeted for promotion (such as security alerts and changes relevant to the agreement).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.3 Personalisation of the FELTON ROYALE Online Shop

The information we receive from you helps us to continually improve your shopping experience and service and make it more customer-friendly and personal for you. Therefore, the information you provide and automatically generated (e.g. access, tribal and order data as well as search terms and products on the wish list) is used to personalize the content in the FELTON ROYALE Online Shop based on your interests and needs derived from this data. For example, we can make it easier for you to find the products that are relevant to you faster (for example, when you enter a search, we may first show you products in the search result that match the products stored in your wish list or the categories you call more frequently).

We also use this information for personal product recommendations, insofar as they are part of our personalised service offerings (e.g. FELTON ROYALE customer account, FELTON ROYALE Newsletter and advisory services, for example, in the context of the FELTON ROYALE style guides and our Click&Collect) or to the extent that they are the subject of our directly addressed advertising.

For example, we regularly send customers from our database personalised offers via e-mail advertisements, which we select based on your previous orders (insofar as no objection was raised), within the limits permitted by law.

Legal basis:

If you use the FELTON ROYALE customer account using the FELTON ROYALE Online Shop or another personalised service, the legal basis is Article 6(1)(b AVG) (implementation of the agreement and pre-contractual measures).

If you use the FELTON ROYALE online shop or any other personalised service without notification, the personalisation is based on Article 6(1)f AVG (consideration of interests on the basis of our legitimate interest, to provide you with personalised content and product recommendations).

When personalisation is based on your consent, your consent is the primary legal basis (Article 6(1)(avg).

You don’t want personalization?

If you do not want us to use your regular and order details for personalisation during your visit to the Online Shop, you can log out of your personal customer account and use the FELTON ROYALE Online Shop as a guest at any time. Then the data of your FELTON ROYALE customer account will no longer be used in personalization. Personalisation takes place only on the basis of your access data that we record during your visit in the context of the web analysis (point 5).

If you don’t wish to, you can disable personalization based on your access data at any time by deactivating the web analytics services listed below point 5.

Detailed information about your data protection rights and options can also be found in point 9 (your data protection rights) and point 10 (your right of revocation and objection).

3.4 Customer service and communication in the context of existing customer relationships

We process your data for the service to our customers. This includes:

  • Handling your concerns and requests by FELTON ROYALE customer service
  • communication with you that is not aimed at promotion (such as security alerts and technical support).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.5 Payment processing

Depending on which payment method has been agreed, we will pass on the payment processing data (such as debt collection or credit card details) to the payment provider. Partly, this data is also collected on their own account by the payment service providers themselves. In this respect, the privacy statements of the relevant payment service provider apply.

The transmission of your data to the external payment service providers shall be carried out on the basis of Article 6(1)(b AGV) (implementation of the agreement).

  • Our provider of payment services for credit card payments is Computop Wirtschaftsinformatik GmbH, Schwarzenbergstr. 4, 96050 Bamberg/Germany.

To prevent you from having to enter the card details every time you make your next purchase with your credit card, your cards will be stored encrypted by Computop for 36 months on our behalf. The legal basis for this is Article 6(1)f GDPR based on our legitimate interest in making future purchases easier for you. To this end, Computop provides us with an individual pseudo card number for each credit card you use, taking only the last 3 digits of your real credit card number. In the next payment process, we will be able to offer you the payment with your last used credit card, quoting the last 3 digits of your actual card number, without having to store your real credit card details with us or have to be transferred to us again by Computop as part of a payment process. You will only enter the verification code (CVC), which will be forwarded to Computop. As a result of this process, your credit card information, which can remain secret at Computop throughout the process, is additionally secure. This meets the requirements of the industry-wide regulation in the payment system (PCI-DSS standard). When you then opt for payment by credit card, we only forward the pseudo card number and the verification code in encrypted form to Computop. Using the pseudo card number, Computop then recognizes which credit card number stored in the system should be used to charge.

Do you want to object to storing your credit card information?

When you don’t want to, you can always object to storing your credit card information. You can do this by sending us a form-free message to the address listed above in point 1 or to the email address. In this case, you will need to enter the credit card information manually with each purchase.

  • Our payment service provider for payments per PayPal is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg (“PayPal”).
  • Our provider of payment services for payments by iDeal is ING Bank N.V., Bijlmerplein 888, 1102 MG Amsterdam.
  • Our payment service provider for refunds per iDeal is OneLinQ B.V., Euclidslaan 1, 3584 BL Utrecht.
  • Our credit card accerary for credit card payments from the Visa and Mastercard brands is EVO Payments International GmbH, Elsa-Brandström-Str. 10-12, 50668 Cologne/Germany.

3.6 Creditworthiness review

In order to protect our legitimate interests, such as when buying on account, we will, if necessary, collect information about the creditworthiness of your person (information about your existing payment behaviour) from the credit information agency CRIF Bürgel GmbH.

CRIF Bürgel GmbH stores data and passes it on to its contract partners, so that these partners have information to assess the creditworthiness of natural persons.

CRIF Bürgel GmbH provides information to commercial and telecommunications companies, as well as other companies providing goods and services on credit, as a credit reporting agency.

In addition, we receive a probability value (score methodology) from the credit information agency CRIF Bürgel GmbH to assess the credit risk based on mathematical-statistical procedures for which your address data has been used. In order to prevent incorrect entry when entering the delivery address, we will pass on the entered data to the address file of CRIF Bürgel GmbH. The customer has a legal right to receive information from CRIF Bürgel GmbH about the data stored in respect of his person.

The address

is CRIF Bürgel GmbH

Datenschutz

Leopoldstraße 244

80807 Munich/

The information of CRIF Bürgel GmbH can only be provided in writing. In addition, the request for information about one’s own person requires that an appropriate identification document be attached.

If, in a specific case of adequate risk assessment, you do not agree with our decision, you can inform us in writing or by e-mail via DataProtectionOnline@canda.com. Our employees will then verify this automated decision of our system, taking into account your point of view.

3.7 Internal market research, optimization and further development of our offer

Your access data and the data you provide (such as basic data, order data, return data) are used by us for internal statistical purposes and for market research. First, we pseudonymize or anonymize your data, for example by replacing your name and other identification-appropriate data with random information.

For example, we can identify which pages and products are particularly sought after in our shop, which devices our customers generally use or from which regions our website is consulted from. This information helps us to continuously optimize our existing offering and develop new features and services.

Legal basis:

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interests mentioned above).

3.8 Processing for purposes authorised

If you have given us permission to process your data for certain purposes, the legal basis of data processing for these purposes outweighs your consent (Article 6(1)(a AG).

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

 

4 Search for a branch of FELTON ROYALE (Google Maps)

Our website uses Google MAPS map service Google Maps at Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”) for the “store finder” feature. In order to integrate google’s map material that we use and display it in your web browser, your web browser must connect to a Google server, which may also be located in the US, when calling the contact page. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield. As a result, Google receives the information that the contact page of our website has been accessed from your device’s IP address.

In the store finder, you can also use location information to search for nearby FELTON ROYALE affiliates and have them viewed in Google Maps. To do this, you can enter random address information in the search field (country, zip code, city, and/or street name). If you only want to search for branches in your current environment, you can also use the store finder’s automatic location feature by clicking the “nearby branches” button. This activates the HTML5 “geolocation” function for automatic location determination, which is supported by all common browsers. Before your browser performs the location determination, you must explicitly allow this again for privacy reasons by clicking extra. Depending on which browser and device you use, your IP address, the signals received by Wi-Fi networks and – especially when using a mobile device – are also used for subsequent location determination. The address information you entered in the branch finder’s search field or the location your browser has automatically determined will be forwarded to Google through an interface so that the FELTON ROYALE affiliates found in the area can be displayed on the Google Maps map.

The legal basis for this data processing is Article 6(1)f GDPR on the basis of our legitimate interest in making available the branch seeker described above.

Additionally, when you call google’s mapping service on our website while you’re logged into your Google profile, Google can link this event to your Google profile. If you don’t want this added to your Google profile, you need to log out of Google before using our branch finder. Google stores and uses your data for advertising purposes, market research, and the personalized display of Google Maps. You can object to Google collecting this data.

Further information about this can be found in google’s Privacy Statement and Google Maps Additional Terms of Use.

5 Web analysis

5.1 Google Analytics

Our website uses the web analytics service Google Analytics, which is offered by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses cookies with a validity period of 14 months to record your access information when visiting our website. On our behalf, Google summarizes the access data to pseudonymized user profiles and transferred it to a Google server in the US. Therefore, we cannot determine which user profiles belong to a particular user. Based on the data captured by Google, we cannot identify or determine how you use our website. In addition, in the event that personal data is exceptionally transferred to the US, Google has subjected itself to the EU-US Privacy Shield. In doing so, Google has committed itself to ensuring european privacy policy and the level of data protection that is in force here in the context of data processing that takes place in the US.

On behalf of us, Google will use the information obtained using the cookies to analyse the use of our website, to compile reports on the website activities and to provide other services for us that are linked to the use of the website and the Internet. More information about this can also be found in the Privacy Statement of Google Analytics.

You can always object to Google’s web analytics. For this you have several possibilities:

(1) You can set your browser to block Google Analytics cookies.

(2) You can customize your Google ad delivery settings at Google.

(3) You can save a deactivation cookie by clicking here: Deactivated Google Analytics.

(4) You can install the deactivation plug-in made available by Google under http://www.google.com/settings/ads/plugin in your Firefox, Internet explorer or Chrome browsers (this variant does not work on mobile devices).

The legal basis for this data processing is Article 6(1)f DSGVO (consideration of interests based on our legitimate interest in evaluating general practice behaviour).

5.2 Adobe Analytics

We also use adobe analytics (Omniture) web analytics service Adobe Analytics (Omniture) from Adobe Systems Software Ireland Limited, Ireland, 4–6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland (“Adobe”). To this end, Adobe is installing cookies with a validity period of 14 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Adobe. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded. For the exceptional cases, in which personal data is transferred to the US, Adobe has subjected itself to the EU-US Privacy Shield.

You can always object to Adobe’s web analysis by clicking on the “unsubscribe” buttons under http://www.adobe.com/de/privacy/opt-out.html

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour).

5.3 Exactag

We use the analysis service Exactag GmbH, Philosophenweg 17, 47051 Duisburg/Germany (“Exactag”). On behalf of us, Exactag installs cookies with a validity of 6 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Exactag. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded.

You can always object to the web analysis by Exactag, by clicking on the “object” link under https://www.exactag.com/datenschutz/.

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour)./p>

6 Online advertising

In connection with FELTON ROYALE’s online shop, we use various partner advertising networks to enable advertising based on your interests to be displayed on external websites. For this purpose, we have integrated various technologies into the Felton Royale online shop, which allow for recognition (such as via a cookie that is installed during a visit to the shop and later recognized). In doing so, we never pass on to our partners data that allows them to directly identify you. The partners therefore do not receive names or contact details, but only certain identification codes, which makes it possible to re-identify. This makes it possible for us and our partners to use advertising, which is based on our assessment of your interests. You will therefore also see advertisements for products or product categories on websites from our partner network, for which you have previously expressed interest in our shop or which we think might be of interest to you.

The legal basis for the data processing described below is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in advertising our products based on your interests).

You have the option to prevent the storage of third-party cookies, which are used to convert the data processing listed below, by setting them in your browser (as described in section 2.2). The descriptions below also include more options for objecting. We make you aware that we may occasionally cooperate with partners who are not listed after this.

6.1 Bing Ads

Our website uses Bing Ads, a service from Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA (“Microsoft”). Microsoft uses cookies and similar technologies to show you ads that are relevant to you. By using these technologies, Microsoft and its partner websites may be able to switch ads based on previous visits to our or other websites on the Internet. The associated access data can be transferred by Microsoft to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Microsoft has been subject to the EU-US Privacy Shield.

If you do not want Microsoft to process your access information in this way, you may refuse to install the necessary third-party cookies. In addition, you can prevent Microsoft from capturing and processing this data by subcuring http://choice.microsoft.com/de-DE/opt-out objection to it under the following link. For more information about data protection and the cookies used at Microsoft and Bing Ads, please visit microsoft’s website under https://privacy.microsoft.com/de-de/privacystatement.

6.2 Facebook

Our websites use so-called conversion and retargeting tags (also called “Facebook-Pixel”) from the facebook social network, a service of Facebook Inc., 1601 Willow Road, Menlo Park, California 94025, USA (“Facebook”) for marketing purposes. We use Facebook-Pixel to analyze the general use of our websites and investigate the effectiveness of Facebook advertising (“conversion”). In addition, we use the Facebook Pixel to promote personalised advertising messages based on your interest in our products (“retargeting”). For this purpose, Facebook processes data, which the service collects on our websites via cookies and similar technologies.

The related data can be transferred by Facebook to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Facebook has subjected itself to the EU-US Privacy Shield.

Additionally, if you are a Facebook member and you have given Facebook permission through your account’s privacy settings, Facebook may link the information recorded to us about your visit to your member account and use it for the targeted facebook-ads switching. You can always view and change the privacy settings of your Facebook profile. If you are not a member of Facebook, you can prevent Facebook from processing your data by clicking the “Facebook” deactivation button on the third-party TrustArc opt-out website. Furthermore, you can prevent data processing by pressing the next button.

When you deactivate Facebook’s data processing, Facebook will only display general Facebook Ads, which are not selected based on information recorded about you.

Further information about this can be found in Facebook’s data directive.

6.3 Google Adwords and Adwords Remarketing

Our website uses the “AdWords Conversion-Tracking” and “AdWords Remarketing” services from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). “AdWords Conversion-Tracking” captures defined customer actions (such as clicking on an ad, pages requested, downloads) and analyzing them. We use “AdWords Remarketing” to show you personalized advertising for our products on Google partner websites. Both services use cookies and similar technologies. The related data can be transferred by Google to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield.

If you use a Google Account, Google may link your web and app browsing history to your Google Account, depending on the settings stored with the Google Account, and use information from your Google Account to personalize ads. If you don’t want this added to your Google Account, you need to log out of Google before you request our website.

You can always deactivate the processing of your data for personalized online ads as part of the Google advertising network. There are several possibilities for this:

  1. a) You can customize your ad settings at Google under https://www.google.de/settings/ads.
  2. b) You can install Google’s free deactivation plugin in your Firefox, Internet explorer, or Google Chrome browsers under the http://www.google.com/settings/ads/pluginlink (this doesn’t work with mobile browsers).
  3. c) In addition, you can also centrally deactivate personalized ads from Google and many other providers participating in the “Your Online Choices” self-regulatory campaign on the website http://www.youronlinechoices.eu.

Please note that in the event of the deactivation of personalized ads, Google will only show you general ads that have not been selected based on the access data recorded by you.

6.4 Awin

We use the affiliate network of AWIN AG, Eichhornstraße 3, 10785 Berlin/Germany (“AWIN”) on our website. AWIN uses cookies for advertising purposes. As part of its tracking services, AWIN stores cookies on users’ terminal equipment for documenting transactions (such as leads and sales) that visit or use web pages or other online offerings from its customers (such as signing up for a product test or a download or specifying an order in an online shop). These cookies are intended only for the correct addition of the result of a promotional tool and the corresponding settlement in the context of its network. AWIN does not collect, process or use personal data. In a cookie, only information is stored about when a particular promotional tool has been clicked on by a terminal device. AWIN’s tracking cookies store a personalised number sequence, which is not attributable to the individual user, which captures an advertiser’s partner program, the publisher and the time of the user’s action (click of view). AWIN also collects information about the terminal device that executes a transaction, such as the operating system and the calling browser.

If you don’t want cookies to be stored in your browser, you can customize them using the relevant browser setting. You can deactivate the storage of cookies in your browser under extras/internet options, restrict on certain websites, or set your browser to send them a notification as soon as a cookie is sent. Please note, however, that in this case you should be aware of a limited view of the online offer and limited user support. You can also delete cookies at any time. In this case, the information stored in it will be removed from your terminal device.

If you want more information about data processing by AWIN, you can find it here: https://www.awin.com/nl/juridisch

Awin’s privacy policy: https://www.awin.com/nl/juridisch/privacy-policy

6.5 Hotjar

We use the analysis service of Hotjar Limited, Level 2, St Julian’s Business Center, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta (“Hotjar”). Hotjar sets cookies on our behalf for a period of 6 months to collect pseudonymly access data, so that we can analyze the use of our website and improve regularly based on the reports created by Hotjar. Your IP address will be anonymized for evaluation. This means that the IP addresses cannot be linked to a person. You can object to Hotjar’s web analysis at any time by clicking on the “refuse” link on https://www.hotjar.com/legal/compliance/opt-out. The legal basis for this data processing is Article 6 (1) (f) of the GDPR (consideration of interests based on our legitimate interest in assessing general behaviour of use).

7 To whom is my data transmitted?

In principle, we will only provide your information when:

  • you have given your express consent according to Article 6(1)(a GDPR);
  • the transmission pursuant to Article 6(1)f of GDPR is necessary for the establishment, exercise or substantiation of a legal action and there is no reason to believe that you have a more significant legitimate interest in it if your data are not passed on;
  • we are legally obliged to transmit the data, in particular when we are required to provide information to an authority, according to Article 6(1)(c) or e GDPR; Or
  • the transmission is permitted by law and, according to Article 6(1)(b GDPR) is necessary for the settlement of contractual relationships with you or for the implementation of measures prior to the conclusion of an agreement, which take place at your request.

Part of the data processing described in this privacy statement may be carried out on behalf of us by third-party service providers. In addition to the service providers mentioned in this privacy statement, these may mainly be data centres that store and host our website and databases, IT service providers that maintain our systems and consultancy agencies.

To the extent that we pass on data to our service providers, they may only use the data to carry out their duties. Your data will be processed by the service providers responsible for this in the context of the processing referred to in Article 28 GDPR. We have carefully selected the service providers and act as clients. They are contractually bound by our instructions, have adequate technical and organisational measures in place to protect the rights of the persons concerned and are regularly monitored by us.

If we disclose your data to a service provider located in a state outside the European Economic Area (EEA) outside of this privacy statement, we will inform you separately about this circumstance and on what concrete guarantees the data transfer is based. If you wish to receive copies of guarantees as proof of an appropriate level of data protection, please contact our Data Protection Officer (see point 1).

8 How long will my data be stored?

To the extent that this privacy statement does not provide any other information, we will store your data only as long as it is necessary for the fulfilment of our contractual or legal obligations or the purposes for which the data was originally collected, or when we have a legitimate interest that your data be stored for longer.

In all other cases, we delete your personal data, with the exception of the data, which we must continue to retain in order to comply with the legal retention periods. In these cases, however, we limit processing, i.e. your data will only be used to comply with the legal obligations.

When you cancel or cancel your customer account with FELTON ROYALE, we will delete all data stored there about you. If, for legal reasons, it is not possible or not necessary to completely delete your data, the relevant data will be limited for further processing. Normally, your order and payment details and any further data are subject to legal retention obligations, which for example result from the German Code of Commerce and the German tax law. We are therefore obliged to keep this data for a maximum of ten years.

Even if your data is not subject to a legal retention obligation, we may omure the erasure of this data in the legally permitted cases and block it instead. This is particularly true in cases where we may still need the relevant data for further contractual processing, prosecution or legal defence. In this respect, the statutory limitation periods are indicative of the duration of the block.

9 Your data protection rights

In order to exercise your statutory data protection rights described below, you can always contact our Data Protection Officer (see paragraph 1):

You always have the right to request information about how we process your personal data. As part of the information provided, we will explain to you how your data is processed and provide you with an overview of the data stored in respect of your person.

If the data stored with us is incorrect or no longer up-to-date, you have the right to have this data corrected.

You can also request the deletion of your data. If, on the basis of other legal provisions, it is not exceptionally possible to delete the data, they will be blocked, so that they are only available for this legal purpose.

In addition, you may have your data processed restricted, for example if you believe that the data we store is incorrect.

You have the right to transferable data, i.e. we will send you a digital copy of the personal data you have made available at your request.

In addition, you have the right to file a complaint with a data protection supervisory authority. The data protection authority responsible for our competent data protection authority is the Data Protection and Freedom of Information Officer of the State of North Rhine-Westphalia, Kavalleriestraße 2-4, 40213 Düsseldorf/Germany).

10 Right to withdraw and object

If you wish to use your rights to withdraw or object below, a form-free message is sufficient to provide the contact details listed above in point 1.

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

Objection to the processing of your data

To the extent that we process your data on the basis of legitimate interests in accordance with Article 6(1)f GDPR, article 21 GDPR provides you with the right to object to the processing of your data, if there are any reasons arising from your particular situation or where the objection is directed against direct marketing. In the latter case, you have a general right of objection, which is also converted by us without giving reasons.

11 Data security

We provide adequate technical measures to ensure the security of the data, in particular to protect your data from data transfers and from unauthorized knowledge by third parties. This is always adjusted in accordance with the relevant latest state of the art. For the security of the personal data you have indicated on our website, we use transport layer security (TLS), which encrypts the information you enter.

12 Changes to this privacy statement

We will edit this privacy statement incidentally, for example when we modify our website or when the legal or administrative requirements are changed. We will make substantial changes to this privacy statement and if necessary we will ask our customers for permission.

Status 25.05.2018

Privacy statement for the FELTON ROYALE Newsletter

Version: 05/2018

  1. Sign up

When you sign up for the FELTON ROYALE Newsletter, we ask you to provide the following mandatory information.

  • email address
  • Sex/Saluting

We need this information in order to send and personalise the FELTON ROYALE Newsletter. Did you provide this information to us when you signed up for the customer account? Then we no longer have to request this information.

We also use your voluntary data to personalise the FELTON ROYALE Newsletter. If you specify your date of birth when you subscribe for the newsletter or customer account, you will also receive a small birthday surprise.

You can also subscribe to the FELTON ROYALE Newsletter through an action partner as part of joint actions. In this case, we will receive your information from the action partner through whom you sign up for the newsletter.

To prevent misuse of email addresses, we usually automatically ask you by email to confirm your registration (double opt-in procedure). Your registration and, if applicable, your confirmation will be recorded, including the IP address used for verification purposes.

  1. Opt out

You can opt out of the FELTON ROYALE Newsletter at any time. To opt out, for example, you can use the opt-out link in each FELTON ROYALE Newsletter and in the contact form.

  1. Personalisation

Each FELTON ROYALE Newsletter contains a randomly assigned identification code. Based on this identification code, we can record if and when a newsletter has been opened and which links have been clicked on; on this basis, computerised user profiles are formed. When you click on a link in the newsletter, we also combine this user profile with the customated user profiles that arise when using the FELTON ROYALE online shop (e.g. browsing and shopping behaviour) by means of cookie technology. We use this peudonimized information for the uniform personalization of our newsletter and of the FELTON ROYALE online shop, so that we can, for example, make offers in the newsletter that fit the products you are looking for in the online shop.

If you have a FELTON ROYALE customer account or have purchased something from us with the same email address, we may immediately use the information stored for your FELTON ROYALE customer account or the email address used (e.g. order details, wish list content, shopping cart) to increase the quality of personalization.

You don’t want us to send you personalised offers?

If you do not want us to use your data for personalization as described above, you can opt out of the FELTON ROYALE newsletter at any time. We will then delete the generated user profiles. To opt out, for example, you can use the unsubscribe link in each FELTON ROYALE newsletter and in the contact form.

  1. Use of service providers for the newsletter

For the processing of the data described in this privacy statement, we use technical service providers. The transmission of your data to a service provider takes place in accordance with our data processing instructions.

  1. Legal grounds and other important privacy declarations

The legal basis for the processing of personal data described above is Article 6(1)(a GDPR).

Information about your data protection rights and other important communications can be found in the general general privacy statement,which in addition to this.’s online shop;

  • for what purposes we process your data;
  • what rights and termination options you have, in particular how you can object to the processing of your data and how you can revoke any consent given.

1 Which company is responsible for FELTON ROYALE’s online shop?

The company responsible for the data processing of FELTON ROYALE’s online shop within the meaning of the European General Data Protection Regulation (GDPR) is the limited partnership under German law:

FELTON ROYALE Fashion GmbH &
Co. KG Wanheimer road 70
40468 Düsseldorf, Germany

“we”, “us” or “FELTON ROYALE” is therefore referred to as FELTON ROYALE Mode GmbH & Co. KG, as operator of the online shop of FELTON ROYALE. More details about our company and our contact details can be found in the colofon.

You can contact our data protection officer via DataProtectionOnline@canda.com or by post to our above-mentioned postal address with the addition “to the Data Protection Officer”.

2 What data is captured by FELTON ROYALE?

2.1 When you visit our website

You can visit FELTON ROYALE’s online shop without leaving your personal details. In this case, we record the technical access data, which your browser automatically sends to our server in the context of page views. The access data shall contain mainly the following information:

  • date and time of access;
  • address of the website called and of the requesting website;
  • content of the application (addresses and names of the files requested);
  • information about the browser and operating system used (versions, language settings);
  • online identification codes (such as IP address, mobile device identification codes, session IDs);
  • error messages (in case the requested content cannot be displayed);
  • the page you have visited before and from where you ended up via a link on a page of the online shop of FELTON ROYALE.

Your access data will be automatically stored in our server’s server log files during your visit and then anonymized by shortening or erasing your IP address. A direct identification of your person by the server log files is no longer possible.

In addition, during your visit to the FELTON ROYALE online shop, we will record the information that you actively inform us by using the available functions. For example, we’ll find out which products you’re interested in, when you’re putting an item on the wish list, or when you’re using the search feature.

2.2 Cookies

In the online shop of FELTON ROYALE we use cookies. This may include cookies placed by us (“FELTON ROYALE-Cookies”) and cookies from third parties. A cookie is a standardized text file, which is stored by your browser as long as the provider has predetermined. Cookies ensure that information such as language settings, shopping basket content, and temporary identification attributes are stored locally, so that this information can be retrieved from internet pages in later calls to reload the corresponding settings. In your browser’s security settings, you can view and erase the cookies used. You can configure your browser setting in accordance with your wishes and thus, for example, reject accepting third-party cookies or all cookies. Please note that in this case you may not be able to use all the features of our website.

Our own FELTON ROYALE Cookies are intended to make your visit to our website more user-friendly and secure.

For web analysis and advertising purposes, we use third-party cookies. Further information about this can be found in points 6 and 7 of this privacy statement.

2.3 When you sign up for a customer account with FELTON ROYALE

Of course, even without a personal customer account at FELTON ROYALE, you can shop as a guest in FELTON ROYALE’s online shop. However, when you log into our online shop, you can now shop with us more easily and you will be offered a more personalized and simpler shopping experience. For example, on your next order, the address details, payment method and parcel service will be preselected. With the customer account, we can also store your data (such as order details, wish list content and products you view) coherently in our customer base and show you personalized offers and more relevant search results tailored to your existing shopping preferences.

When you sign up for a customer account with FELTON ROYALE, we make sure that you have direct access to the basic information stored with us using a password (such as the customer number at FELTON ROYALE, name, address, date of birth, phone number, email address, payment details), order details (ordered products, item numbers, custom details) and other details (such as products on the wish list). The necessary data required for notification are normally indicated separately, for example with an asterisk (“*”). In the case of data that can be entered voluntarily, we will make you aware of why we ask for it. In addition, for security reasons, we store the IP address you used at the time of registration for a short period of time.

You can always delete your customer account at FELTON ROYALE and the data stored therein. To this end, you can easily send us a form-free message, for example by e-mail to info@feltonroyale.com or use our contact form. Please take into account: The deletion of your customer account does not automatically also relate to the ordering processes and the personal data stored there for that purpose (see paragraph 9: How long will my data be stored?).

2.4 When you order something in the Felton Royale online shop

We record which products you order or place on your wish list. In addition, we store data directly related to the execution of your orders. Order details mainly involve:

  • information about the products ordered, e.g. item number and size;
  • email address;
  • invoice and delivery address;
  • payment details;
  • details of payment behaviour and information about your creditworthiness, which we may receive from credit reporting agencies about you;
  • details of returns and complaints (such as reasons for return, complaints);
  • order numbers;
  • track and trace numbers of parcel services (such as Post NL).

Even when you place multiple orders as a guest and use identical basic data each time, our systems enter your data into a unified customer database, making it easier to track our customer database. When you later sign up for a customer account with FELTON ROYALE with this basic information, we can link your customer database to your customer account, so you can also check your existing orders.

2.5 When you participate in surveys, win promotions and promotions

We record the data that you provide to us as part of your participation in surveys, win promotions and promotions.

Occasionally, for example, we conduct surveys to find out how our offers are used by our customers and how satisfied our customers are with the settlement of returns or contact with customer service.

In the case of winning actions, we use your contact details to notify the winner and possibly to prevent multiple participation.

Detailed instructions can be found in separate privacy statements belonging to the relevant survey, win or promotional action.

2.6 When you contact us

If you contact us via the contact form on our website, by e-mail, by telephone or otherwise, we will record the relevant communication information. Depending on the means of communication you contact us with, this includes, for example, your contact details (such as your email address or phone number) and the content of your message to us. We only record phone calls to FELTON ROYALE customer service if you have explicitly given your consent (e.g. for training or quality purposes).

We also use the offer of social networks, such as Facebook, Instagram and Twitter, to exchange ideas with our customers. Please note that FELTON ROYALE does not affect the terms of use of the social networks and their data processing practices. We therefore ask you to thoroughly check what personal data you pass on to us via the social networks.

2.7 When you subscribe to the FELTON ROYALE Newsletter

When you have signed up for the FELTON ROYALE Newsletter, we store the information you have passed on to us for this purpose for the purpose of compiling and sending the newsletter.

You will receive further information in the privacy statements for the FELTON ROYALE Newsletter.

3 For what purposes does FELTON ROYALE use my data?

3.1 Making available from FELTON ROYALE’s online shop

When you visit the websites of the FELTON ROYALE online shop, we process the relevant access data, server log files and cookies to make our website and the content and features requested available to you and to ensure the stability and security of our IT systems and databases.

Legal basis:

When you use FELTON ROYALE’s online shop through your customer account at FELTON ROYALE, the legal basis is Article 6(b) AVG (implementation of an agreement and measures prior to the conclusion of an agreement).

If you use FELTON ROYALE’s online shop without notification, the legal basis is Article 6(1)f AVG (consideration of interests based on our legitimate interests mentioned above).

To the extent that you have given your consent for the processing of your data, your consent constitutes the most serious legal basis (Article 6(1)(a GDPR).

3.2. Implementation of the agreement, in particular the handling of the purchase

We process your data for the performance of the agreements concluded with you and for the performance of services, which take place at your request. The purposes preferably focus on the concrete content of the agreement or the purpose of the services you request. Details of the processing purposes can be found if necessary in the relevant contract documents and the terms and conditions, for example our Terms and Conditions. Examples include:

  • opening and making available to your customer account;
  • implementing purchase agreements;
  • implementation of games of chance and actions;
  • communication with you that is not targeted for promotion (such as security alerts and changes relevant to the agreement).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.3 Personalisation of the FELTON ROYALE Online Shop

The information we receive from you helps us to continually improve your shopping experience and service and make it more customer-friendly and personal for you. Therefore, the information you provide and automatically generated (e.g. access, tribal and order data as well as search terms and products on the wish list) is used to personalize the content in the FELTON ROYALE Online Shop based on your interests and needs derived from this data. For example, we can make it easier for you to find the products that are relevant to you faster (for example, when you enter a search, we may first show you products in the search result that match the products stored in your wish list or the categories you call more frequently).

We also use this information for personal product recommendations, insofar as they are part of our personalised service offerings (e.g. FELTON ROYALE customer account, FELTON ROYALE Newsletter and advisory services, for example, in the context of the FELTON ROYALE style guides and our Click&Collect) or to the extent that they are the subject of our directly addressed advertising.

For example, we regularly send customers from our database personalised offers via e-mail advertisements, which we select based on your previous orders (insofar as no objection was raised), within the limits permitted by law.

Legal basis:

If you use the FELTON ROYALE customer account using the FELTON ROYALE Online Shop or another personalised service, the legal basis is Article 6(1)(b AVG) (implementation of the agreement and pre-contractual measures).

If you use the FELTON ROYALE online shop or any other personalised service without notification, the personalisation is based on Article 6(1)f AVG (consideration of interests on the basis of our legitimate interest, to provide you with personalised content and product recommendations).

When personalisation is based on your consent, your consent is the primary legal basis (Article 6(1)(avg).

You don’t want personalization?

If you do not want us to use your regular and order details for personalisation during your visit to the Online Shop, you can log out of your personal customer account and use the FELTON ROYALE Online Shop as a guest at any time. Then the data of your FELTON ROYALE customer account will no longer be used in personalization. Personalisation takes place only on the basis of your access data that we record during your visit in the context of the web analysis (point 5).

If you don’t wish to, you can disable personalization based on your access data at any time by deactivating the web analytics services listed below point 5.

Detailed information about your data protection rights and options can also be found in point 9 (your data protection rights) and point 10 (your right of revocation and objection).

3.4 Customer service and communication in the context of existing customer relationships

We process your data for the service to our customers. This includes:

  • Handling your concerns and requests by FELTON ROYALE customer service
  • communication with you that is not aimed at promotion (such as security alerts and technical support).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.5 Payment processing

Depending on which payment method has been agreed, we will pass on the payment processing data (such as debt collection or credit card details) to the payment provider. Partly, this data is also collected on their own account by the payment service providers themselves. In this respect, the privacy statements of the relevant payment service provider apply.

The transmission of your data to the external payment service providers shall be carried out on the basis of Article 6(1)(b AGV) (implementation of the agreement).

  • Our provider of payment services for credit card payments is Computop Wirtschaftsinformatik GmbH, Schwarzenbergstr. 4, 96050 Bamberg/Germany.

To prevent you from having to enter the card details every time you make your next purchase with your credit card, your cards will be stored encrypted by Computop for 36 months on our behalf. The legal basis for this is Article 6(1)f GDPR based on our legitimate interest in making future purchases easier for you. To this end, Computop provides us with an individual pseudo card number for each credit card you use, taking only the last 3 digits of your real credit card number. In the next payment process, we will be able to offer you the payment with your last used credit card, quoting the last 3 digits of your actual card number, without having to store your real credit card details with us or have to be transferred to us again by Computop as part of a payment process. You will only enter the verification code (CVC), which will be forwarded to Computop. As a result of this process, your credit card information, which can remain secret at Computop throughout the process, is additionally secure. This meets the requirements of the industry-wide regulation in the payment system (PCI-DSS standard). When you then opt for payment by credit card, we only forward the pseudo card number and the verification code in encrypted form to Computop. Using the pseudo card number, Computop then recognizes which credit card number stored in the system should be used to charge.

Do you want to object to storing your credit card information?

When you don’t want to, you can always object to storing your credit card information. You can do this by sending us a form-free message to the address listed above in point 1 or to the email address. In this case, you will need to enter the credit card information manually with each purchase.

  • Our payment service provider for payments per PayPal is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg (“PayPal”).
  • Our provider of payment services for payments by iDeal is ING Bank N.V., Bijlmerplein 888, 1102 MG Amsterdam.
  • Our payment service provider for refunds per iDeal is OneLinQ B.V., Euclidslaan 1, 3584 BL Utrecht.
  • Our credit card accerary for credit card payments from the Visa and Mastercard brands is EVO Payments International GmbH, Elsa-Brandström-Str. 10-12, 50668 Cologne/Germany.

3.6 Creditworthiness review

In order to protect our legitimate interests, such as when buying on account, we will, if necessary, collect information about the creditworthiness of your person (information about your existing payment behaviour) from the credit information agency CRIF Bürgel GmbH.

CRIF Bürgel GmbH stores data and passes it on to its contract partners, so that these partners have information to assess the creditworthiness of natural persons.

CRIF Bürgel GmbH provides information to commercial and telecommunications companies, as well as other companies providing goods and services on credit, as a credit reporting agency.

In addition, we receive a probability value (score methodology) from the credit information agency CRIF Bürgel GmbH to assess the credit risk based on mathematical-statistical procedures for which your address data has been used. In order to prevent incorrect entry when entering the delivery address, we will pass on the entered data to the address file of CRIF Bürgel GmbH. The customer has a legal right to receive information from CRIF Bürgel GmbH about the data stored in respect of his person.

The address
is CRIF Bürgel GmbH
Datenschutz
Leopoldstraße 244
80807 Munich/

The information of CRIF Bürgel GmbH can only be provided in writing. In addition, the request for information about one’s own person requires that an appropriate identification document be attached.

If, in a specific case of adequate risk assessment, you do not agree with our decision, you can inform us in writing or by e-mail via DataProtectionOnline@canda.com. Our employees will then verify this automated decision of our system, taking into account your point of view.

3.7 Internal market research, optimization and further development of our offer

Your access data and the data you provide (such as basic data, order data, return data) are used by us for internal statistical purposes and for market research. First, we pseudonymize or anonymize your data, for example by replacing your name and other identification-appropriate data with random information.

For example, we can identify which pages and products are particularly sought after in our shop, which devices our customers generally use or from which regions our website is consulted from. This information helps us to continuously optimize our existing offering and develop new features and services.

Legal basis:

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interests mentioned above).

3.8 Processing for purposes authorised

If you have given us permission to process your data for certain purposes, the legal basis of data processing for these purposes outweighs your consent (Article 6(1)(a AG).

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

 

4 Search for a branch of FELTON ROYALE (Google Maps)

Our website uses Google MAPS map service Google Maps at Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”) for the “store finder” feature. In order to integrate google’s map material that we use and display it in your web browser, your web browser must connect to a Google server, which may also be located in the US, when calling the contact page. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield. As a result, Google receives the information that the contact page of our website has been accessed from your device’s IP address.

In the store finder, you can also use location information to search for nearby FELTON ROYALE affiliates and have them viewed in Google Maps. To do this, you can enter random address information in the search field (country, zip code, city, and/or street name). If you only want to search for branches in your current environment, you can also use the store finder’s automatic location feature by clicking the “nearby branches” button. This activates the HTML5 “geolocation” function for automatic location determination, which is supported by all common browsers. Before your browser performs the location determination, you must explicitly allow this again for privacy reasons by clicking extra. Depending on which browser and device you use, your IP address, the signals received by Wi-Fi networks and – especially when using a mobile device – are also used for subsequent location determination. The address information you entered in the branch finder’s search field or the location your browser has automatically determined will be forwarded to Google through an interface so that the FELTON ROYALE affiliates found in the area can be displayed on the Google Maps map.

The legal basis for this data processing is Article 6(1)f GDPR on the basis of our legitimate interest in making available the branch seeker described above.

Additionally, when you call google’s mapping service on our website while you’re logged into your Google profile, Google can link this event to your Google profile. If you don’t want this added to your Google profile, you need to log out of Google before using our branch finder. Google stores and uses your data for advertising purposes, market research, and the personalized display of Google Maps. You can object to Google collecting this data.

Further information about this can be found in google’s Privacy Statement and Google Maps Additional Terms of Use.

5 Web analysis

5.1 Google Analytics

Our website uses the web analytics service Google Analytics, which is offered by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses cookies with a validity period of 14 months to record your access information when visiting our website. On our behalf, Google summarizes the access data to pseudonymized user profiles and transferred it to a Google server in the US. Therefore, we cannot determine which user profiles belong to a particular user. Based on the data captured by Google, we cannot identify or determine how you use our website. In addition, in the event that personal data is exceptionally transferred to the US, Google has subjected itself to the EU-US Privacy Shield. In doing so, Google has committed itself to ensuring european privacy policy and the level of data protection that is in force here in the context of data processing that takes place in the US.

On behalf of us, Google will use the information obtained using the cookies to analyse the use of our website, to compile reports on the website activities and to provide other services for us that are linked to the use of the website and the Internet. More information about this can also be found in the Privacy Statement of Google Analytics.

You can always object to Google’s web analytics. For this you have several possibilities:

(1) You can set your browser to block Google Analytics cookies.

(2) You can customize your Google ad delivery settings at Google.

(3) You can save a deactivation cookie by clicking here: Deactivated Google Analytics.

(4) You can install the deactivation plug-in made available by Google under http://www.google.com/settings/ads/plugin in your Firefox, Internet explorer or Chrome browsers (this variant does not work on mobile devices).

The legal basis for this data processing is Article 6(1)f DSGVO (consideration of interests based on our legitimate interest in evaluating general practice behaviour).

5.2 Adobe Analytics

We also use adobe analytics (Omniture) web analytics service Adobe Analytics (Omniture) from Adobe Systems Software Ireland Limited, Ireland, 4–6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland (“Adobe”). To this end, Adobe is installing cookies with a validity period of 14 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Adobe. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded. For the exceptional cases, in which personal data is transferred to the US, Adobe has subjected itself to the EU-US Privacy Shield.

You can always object to Adobe’s web analysis by clicking on the “unsubscribe” buttons under http://www.adobe.com/de/privacy/opt-out.html

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour).

5.3 Exactag

We use the analysis service Exactag GmbH, Philosophenweg 17, 47051 Duisburg/Germany (“Exactag”). On behalf of us, Exactag installs cookies with a validity of 6 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Exactag. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded.

You can always object to the web analysis by Exactag, by clicking on the “object” link under https://www.exactag.com/datenschutz/.

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour)./p>

6 Online advertising

In connection with FELTON ROYALE’s online shop, we use various partner advertising networks to enable advertising based on your interests to be displayed on external websites. For this purpose, we have integrated various technologies into the Felton Royale online shop, which allow for recognition (such as via a cookie that is installed during a visit to the shop and later recognized). In doing so, we never pass on to our partners data that allows them to directly identify you. The partners therefore do not receive names or contact details, but only certain identification codes, which makes it possible to re-identify. This makes it possible for us and our partners to use advertising, which is based on our assessment of your interests. You will therefore also see advertisements for products or product categories on websites from our partner network, for which you have previously expressed interest in our shop or which we think might be of interest to you.

The legal basis for the data processing described below is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in advertising our products based on your interests).

You have the option to prevent the storage of third-party cookies, which are used to convert the data processing listed below, by setting them in your browser (as described in section 2.2). The descriptions below also include more options for objecting. We make you aware that we may occasionally cooperate with partners who are not listed after this.

6.1 Bing Ads

Our website uses Bing Ads, a service from Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA (“Microsoft”). Microsoft uses cookies and similar technologies to show you ads that are relevant to you. By using these technologies, Microsoft and its partner websites may be able to switch ads based on previous visits to our or other websites on the Internet. The associated access data can be transferred by Microsoft to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Microsoft has been subject to the EU-US Privacy Shield.

If you do not want Microsoft to process your access information in this way, you may refuse to install the necessary third-party cookies. In addition, you can prevent Microsoft from capturing and processing this data by subcuring http://choice.microsoft.com/de-DE/opt-out objection to it under the following link. For more information about data protection and the cookies used at Microsoft and Bing Ads, please visit microsoft’s website under https://privacy.microsoft.com/de-de/privacystatement.

6.2 Facebook

Our websites use so-called conversion and retargeting tags (also called “Facebook-Pixel”) from the facebook social network, a service of Facebook Inc., 1601 Willow Road, Menlo Park, California 94025, USA (“Facebook”) for marketing purposes. We use Facebook-Pixel to analyze the general use of our websites and investigate the effectiveness of Facebook advertising (“conversion”). In addition, we use the Facebook Pixel to promote personalised advertising messages based on your interest in our products (“retargeting”). For this purpose, Facebook processes data, which the service collects on our websites via cookies and similar technologies.

The related data can be transferred by Facebook to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Facebook has subjected itself to the EU-US Privacy Shield.

Additionally, if you are a Facebook member and you have given Facebook permission through your account’s privacy settings, Facebook may link the information recorded to us about your visit to your member account and use it for the targeted facebook-ads switching. You can always view and change the privacy settings of your Facebook profile. If you are not a member of Facebook, you can prevent Facebook from processing your data by clicking the “Facebook” deactivation button on the third-party TrustArc opt-out website. Furthermore, you can prevent data processing by pressing the next button.

When you deactivate Facebook’s data processing, Facebook will only display general Facebook Ads, which are not selected based on information recorded about you.

Further information about this can be found in Facebook’s data directive.

6.3 Google Adwords and Adwords Remarketing

Our website uses the “AdWords Conversion-Tracking” and “AdWords Remarketing” services from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). “AdWords Conversion-Tracking” captures defined customer actions (such as clicking on an ad, pages requested, downloads) and analyzing them. We use “AdWords Remarketing” to show you personalized advertising for our products on Google partner websites. Both services use cookies and similar technologies. The related data can be transferred by Google to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield.

If you use a Google Account, Google may link your web and app browsing history to your Google Account, depending on the settings stored with the Google Account, and use information from your Google Account to personalize ads. If you don’t want this added to your Google Account, you need to log out of Google before you request our website.

You can always deactivate the processing of your data for personalized online ads as part of the Google advertising network. There are several possibilities for this:

  1. a) You can customize your ad settings at Google under https://www.google.de/settings/ads.
  2. b) You can install Google’s free deactivation plugin in your Firefox, Internet explorer, or Google Chrome browsers under the http://www.google.com/settings/ads/pluginlink (this doesn’t work with mobile browsers).
  3. c) In addition, you can also centrally deactivate personalized ads from Google and many other providers participating in the “Your Online Choices” self-regulatory campaign on the website http://www.youronlinechoices.eu.

Please note that in the event of the deactivation of personalized ads, Google will only show you general ads that have not been selected based on the access data recorded by you.

6.4 Awin

We use the affiliate network of AWIN AG, Eichhornstraße 3, 10785 Berlin/Germany (“AWIN”) on our website. AWIN uses cookies for advertising purposes. As part of its tracking services, AWIN stores cookies on users’ terminal equipment for documenting transactions (such as leads and sales) that visit or use web pages or other online offerings from its customers (such as signing up for a product test or a download or specifying an order in an online shop). These cookies are intended only for the correct addition of the result of a promotional tool and the corresponding settlement in the context of its network. AWIN does not collect, process or use personal data. In a cookie, only information is stored about when a particular promotional tool has been clicked on by a terminal device. AWIN’s tracking cookies store a personalised number sequence, which is not attributable to the individual user, which captures an advertiser’s partner program, the publisher and the time of the user’s action (click of view). AWIN also collects information about the terminal device that executes a transaction, such as the operating system and the calling browser.

If you don’t want cookies to be stored in your browser, you can customize them using the relevant browser setting. You can deactivate the storage of cookies in your browser under extras/internet options, restrict on certain websites, or set your browser to send them a notification as soon as a cookie is sent. Please note, however, that in this case you should be aware of a limited view of the online offer and limited user support. You can also delete cookies at any time. In this case, the information stored in it will be removed from your terminal device.

If you want more information about data processing by AWIN, you can find it here: https://www.awin.com/nl/juridisch

Awin’s privacy policy: https://www.awin.com/nl/juridisch/privacy-policy

6.5 Hotjar

We use the analysis service of Hotjar Limited, Level 2, St Julian’s Business Center, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta (“Hotjar”). Hotjar sets cookies on our behalf for a period of 6 months to collect pseudonymly access data, so that we can analyze the use of our website and improve regularly based on the reports created by Hotjar. Your IP address will be anonymized for evaluation. This means that the IP addresses cannot be linked to a person. You can object to Hotjar’s web analysis at any time by clicking on the “refuse” link on https://www.hotjar.com/legal/compliance/opt-out. The legal basis for this data processing is Article 6 (1) (f) of the GDPR (consideration of interests based on our legitimate interest in assessing general behaviour of use).

7 To whom is my data transmitted?

In principle, we will only provide your information when:

  • you have given your express consent according to Article 6(1)(a GDPR);
  • the transmission pursuant to Article 6(1)f of GDPR is necessary for the establishment, exercise or substantiation of a legal action and there is no reason to believe that you have a more significant legitimate interest in it if your data are not passed on;
  • we are legally obliged to transmit the data, in particular when we are required to provide information to an authority, according to Article 6(1)(c) or e GDPR; Or
  • the transmission is permitted by law and, according to Article 6(1)(b GDPR) is necessary for the settlement of contractual relationships with you or for the implementation of measures prior to the conclusion of an agreement, which take place at your request.

Part of the data processing described in this privacy statement may be carried out on behalf of us by third-party service providers. In addition to the service providers mentioned in this privacy statement, these may mainly be data centres that store and host our website and databases, IT service providers that maintain our systems and consultancy agencies.

To the extent that we pass on data to our service providers, they may only use the data to carry out their duties. Your data will be processed by the service providers responsible for this in the context of the processing referred to in Article 28 GDPR. We have carefully selected the service providers and act as clients. They are contractually bound by our instructions, have adequate technical and organisational measures in place to protect the rights of the persons concerned and are regularly monitored by us.

If we disclose your data to a service provider located in a state outside the European Economic Area (EEA) outside of this privacy statement, we will inform you separately about this circumstance and on what concrete guarantees the data transfer is based. If you wish to receive copies of guarantees as proof of an appropriate level of data protection, please contact our Data Protection Officer (see point 1).

8 How long will my data be stored?

To the extent that this privacy statement does not provide any other information, we will store your data only as long as it is necessary for the fulfilment of our contractual or legal obligations or the purposes for which the data was originally collected, or when we have a legitimate interest that your data be stored for longer.

In all other cases, we delete your personal data, with the exception of the data, which we must continue to retain in order to comply with the legal retention periods. In these cases, however, we limit processing, i.e. your data will only be used to comply with the legal obligations.

When you cancel or cancel your customer account with FELTON ROYALE, we will delete all data stored there about you. If, for legal reasons, it is not possible or not necessary to completely delete your data, the relevant data will be limited for further processing. Normally, your order and payment details and any further data are subject to legal retention obligations, which for example result from the German Code of Commerce and the German tax law. We are therefore obliged to keep this data for a maximum of ten years.

Even if your data is not subject to a legal retention obligation, we may omure the erasure of this data in the legally permitted cases and block it instead. This is particularly true in cases where we may still need the relevant data for further contractual processing, prosecution or legal defence. In this respect, the statutory limitation periods are indicative of the duration of the block.

9 Your data protection rights

In order to exercise your statutory data protection rights described below, you can always contact our Data Protection Officer (see paragraph 1):

You always have the right to request information about how we process your personal data. As part of the information provided, we will explain to you how your data is processed and provide you with an overview of the data stored in respect of your person.

If the data stored with us is incorrect or no longer up-to-date, you have the right to have this data corrected.

You can also request the deletion of your data. If, on the basis of other legal provisions, it is not exceptionally possible to delete the data, they will be blocked, so that they are only available for this legal purpose.

In addition, you may have your data processed restricted, for example if you believe that the data we store is incorrect.

You have the right to transferable data, i.e. we will send you a digital copy of the personal data you have made available at your request.

In addition, you have the right to file a complaint with a data protection supervisory authority. The data protection authority responsible for our competent data protection authority is the Data Protection and Freedom of Information Officer of the State of North Rhine-Westphalia, Kavalleriestraße 2-4, 40213 Düsseldorf/Germany).

10 Right to withdraw and object

If you wish to use your rights to withdraw or object below, a form-free message is sufficient to provide the contact details listed above in point 1.

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

Objection to the processing of your data

To the extent that we process your data on the basis of legitimate interests in accordance with Article 6(1)f GDPR, article 21 GDPR provides you with the right to object to the processing of your data, if there are any reasons arising from your particular situation or where the objection is directed against direct marketing. In the latter case, you have a general right of objection, which is also converted by us without giving reasons.

11 Data security

We provide adequate technical measures to ensure the security of the data, in particular to protect your data from data transfers and from unauthorized knowledge by third parties. This is always adjusted in accordance with the relevant latest state of the art. For the security of the personal data you have indicated on our website, we use transport layer security (TLS), which encrypts the information you enter.

12 Changes to this privacy statement

We will edit this privacy statement incidentally, for example when we modify our website or when the legal or administrative requirements are changed. We will make substantial changes to this privacy statement and if necessary we will ask our customers for permission.

Status 25.05.2018

Privacy statement for the FELTON ROYALE Newsletter

Version: 05/2018

  1. Sign up

When you sign up for the FELTON ROYALE Newsletter, we ask you to provide the following mandatory information.

  • email address
  • Sex/Saluting

We need this information in order to send and personalise the FELTON ROYALE Newsletter. Did you provide this information to us when you signed up for the customer account? Then we no longer have to request this information.

We also use your voluntary data to personalise the FELTON ROYALE Newsletter. If you specify your date of birth when you subscribe for the newsletter or customer account, you will also receive a small birthday surprise.

You can also subscribe to the FELTON ROYALE Newsletter through an action partner as part of joint actions. In this case, we will receive your information from the action partner through whom you sign up for the newsletter.

To prevent misuse of email addresses, we usually automatically ask you by email to confirm your registration (double opt-in procedure). Your registration and, if applicable, your confirmation will be recorded, including the IP address used for verification purposes.

  1. Opt out

You can opt out of the FELTON ROYALE Newsletter at any time. To opt out, for example, you can use the opt-out link in each FELTON ROYALE Newsletter and in the contact form.

  1. Personalisation

Each FELTON ROYALE Newsletter contains a randomly assigned identification code. Based on this identification code, we can record if and when a newsletter has been opened and which links have been clicked on; on this basis, computerised user profiles are formed. When you click on a link in the newsletter, we also combine this user profile with the customated user profiles that arise when using the FELTON ROYALE online shop (e.g. browsing and shopping behaviour) by means of cookie technology. We use this peudonimized information for the uniform personalization of our newsletter and of the FELTON ROYALE online shop, so that we can, for example, make offers in the newsletter that fit the products you are looking for in the online shop.

If you have a FELTON ROYALE customer account or have purchased something from us with the same email address, we may immediately use the information stored for your FELTON ROYALE customer account or the email address used (e.g. order details, wish list content, shopping cart) to increase the quality of personalization.

You don’t want us to send you personalised offers?

If you do not want us to use your data for personalization as described above, you can opt out of the FELTON ROYALE newsletter at any time. We will then delete the generated user profiles. To opt out, for example, you can use the unsubscribe link in each FELTON ROYALE newsletter and in the contact form.

  1. Use of service providers for the newsletter

For the processing of the data described in this privacy statement, we use technical service providers. The transmission of your data to a service provider takes place in accordance with our data processing instructions.

  1. Legal grounds and other important privacy declarations

The legal basis for the processing of personal data described above is Article 6(1)(a GDPR).

Information about your data protection rights and other important communications can be found in the general general privacy statement,which in addition to this.

Privacy statement

Data protection is a matter of trust and we want to give you the assurance that your data is in good hands with us. The protection and collection, processing and use of your data in accordance with the law is an important concern for us, so that your private life and privacy are safeguarded.

To make you feel “at ease” when you visit FELTON ROYALE’s online shop, read this privacy statement:

  • what data we record when you use Felton Royale’s online shop;
  • for what purposes we process your data;
  • what rights and termination options you have, in particular how you can object to the processing of your data and how you can revoke any consent given.

1 Which company is responsible for FELTON ROYALE’s online shop?

The company responsible for the data processing of FELTON ROYALE’s online shop within the meaning of the European General Data Protection Regulation (GDPR) is the limited partnership under German law:

FELTON ROYALE Fashion GmbH &

Co. KG Wanheimer road 70

40468 Düsseldorf, Germany

“we”, “us” or “FELTON ROYALE” is therefore referred to as FELTON ROYALE Mode GmbH & Co. KG, as operator of the online shop of FELTON ROYALE. More details about our company and our contact details can be found in the colofon.

You can contact our data protection officer via DataProtectionOnline@canda.com or by post to our above-mentioned postal address with the addition “to the Data Protection Officer”.

2 What data is captured by FELTON ROYALE?

2.1 When you visit our website

You can visit FELTON ROYALE’s online shop without leaving your personal details. In this case, we record the technical access data, which your browser automatically sends to our server in the context of page views. The access data shall contain mainly the following information:

  • date and time of access;
  • address of the website called and of the requesting website;
  • content of the application (addresses and names of the files requested);
  • information about the browser and operating system used (versions, language settings);
  • online identification codes (such as IP address, mobile device identification codes, session IDs);
  • error messages (in case the requested content cannot be displayed);
  • the page you have visited before and from where you ended up via a link on a page of the online shop of FELTON ROYALE.

Your access data will be automatically stored in our server’s server log files during your visit and then anonymized by shortening or erasing your IP address. A direct identification of your person by the server log files is no longer possible.

In addition, during your visit to the FELTON ROYALE online shop, we will record the information that you actively inform us by using the available functions. For example, we’ll find out which products you’re interested in, when you’re putting an item on the wish list, or when you’re using the search feature.

2.2 Cookies

In the online shop of FELTON ROYALE we use cookies. This may include cookies placed by us (“FELTON ROYALE-Cookies”) and cookies from third parties. A cookie is a standardized text file, which is stored by your browser as long as the provider has predetermined. Cookies ensure that information such as language settings, shopping basket content, and temporary identification attributes are stored locally, so that this information can be retrieved from internet pages in later calls to reload the corresponding settings. In your browser’s security settings, you can view and erase the cookies used. You can configure your browser setting in accordance with your wishes and thus, for example, reject accepting third-party cookies or all cookies. Please note that in this case you may not be able to use all the features of our website.

Our own FELTON ROYALE Cookies are intended to make your visit to our website more user-friendly and secure.

For web analysis and advertising purposes, we use third-party cookies. Further information about this can be found in points 6 and 7 of this privacy statement.

2.3 When you sign up for a customer account with FELTON ROYALE

Of course, even without a personal customer account at FELTON ROYALE, you can shop as a guest in FELTON ROYALE’s online shop. However, when you log into our online shop, you can now shop with us more easily and you will be offered a more personalized and simpler shopping experience. For example, on your next order, the address details, payment method and parcel service will be preselected. With the customer account, we can also store your data (such as order details, wish list content and products you view) coherently in our customer base and show you personalized offers and more relevant search results tailored to your existing shopping preferences.

When you sign up for a customer account with FELTON ROYALE, we make sure that you have direct access to the basic information stored with us using a password (such as the customer number at FELTON ROYALE, name, address, date of birth, phone number, email address, payment details), order details (ordered products, item numbers, custom details) and other details (such as products on the wish list). The necessary data required for notification are normally indicated separately, for example with an asterisk (“*”). In the case of data that can be entered voluntarily, we will make you aware of why we ask for it. In addition, for security reasons, we store the IP address you used at the time of registration for a short period of time.

You can always delete your customer account at FELTON ROYALE and the data stored therein. To this end, you can easily send us a form-free message, for example by e-mail to info@feltonroyale.com or use our contact form. Please take into account: The deletion of your customer account does not automatically also relate to the ordering processes and the personal data stored there for that purpose (see paragraph 9: How long will my data be stored?).

2.4 When you order something in the Felton Royale online shop

We record which products you order or place on your wish list. In addition, we store data directly related to the execution of your orders. Order details mainly involve:

  • information about the products ordered, e.g. item number and size;
  • email address;
  • invoice and delivery address;
  • payment details;
  • details of payment behaviour and information about your creditworthiness, which we may receive from credit reporting agencies about you;
  • details of returns and complaints (such as reasons for return, complaints);
  • order numbers;
  • track and trace numbers of parcel services (such as Post NL).

Even when you place multiple orders as a guest and use identical basic data each time, our systems enter your data into a unified customer database, making it easier to track our customer database. When you later sign up for a customer account with FELTON ROYALE with this basic information, we can link your customer database to your customer account, so you can also check your existing orders.

2.5 When you participate in surveys, win promotions and promotions

We record the data that you provide to us as part of your participation in surveys, win promotions and promotions.

Occasionally, for example, we conduct surveys to find out how our offers are used by our customers and how satisfied our customers are with the settlement of returns or contact with customer service.

In the case of winning actions, we use your contact details to notify the winner and possibly to prevent multiple participation.

Detailed instructions can be found in separate privacy statements belonging to the relevant survey, win or promotional action.

2.6 When you contact us

If you contact us via the contact form on our website, by e-mail, by telephone or otherwise, we will record the relevant communication information. Depending on the means of communication you contact us with, this includes, for example, your contact details (such as your email address or phone number) and the content of your message to us. We only record phone calls to FELTON ROYALE customer service if you have explicitly given your consent (e.g. for training or quality purposes).

We also use the offer of social networks, such as Facebook, Instagram and Twitter, to exchange ideas with our customers. Please note that FELTON ROYALE does not affect the terms of use of the social networks and their data processing practices. We therefore ask you to thoroughly check what personal data you pass on to us via the social networks.

2.7 When you subscribe to the FELTON ROYALE Newsletter

When you have signed up for the FELTON ROYALE Newsletter, we store the information you have passed on to us for this purpose for the purpose of compiling and sending the newsletter.

You will receive further information in the privacy statements for the FELTON ROYALE Newsletter.

3 For what purposes does FELTON ROYALE use my data?

3.1 Making available from FELTON ROYALE’s online shop

When you visit the websites of the FELTON ROYALE online shop, we process the relevant access data, server log files and cookies to make our website and the content and features requested available to you and to ensure the stability and security of our IT systems and databases.

Legal basis:

When you use FELTON ROYALE’s online shop through your customer account at FELTON ROYALE, the legal basis is Article 6(b) AVG (implementation of an agreement and measures prior to the conclusion of an agreement).

If you use FELTON ROYALE’s online shop without notification, the legal basis is Article 6(1)f AVG (consideration of interests based on our legitimate interests mentioned above).

To the extent that you have given your consent for the processing of your data, your consent constitutes the most serious legal basis (Article 6(1)(a GDPR).

3.2. Implementation of the agreement, in particular the handling of the purchase

We process your data for the performance of the agreements concluded with you and for the performance of services, which take place at your request. The purposes preferably focus on the concrete content of the agreement or the purpose of the services you request. Details of the processing purposes can be found if necessary in the relevant contract documents and the terms and conditions, for example our Terms and Conditions. Examples include:

  • opening and making available to your customer account;
  • implementing purchase agreements;
  • implementation of games of chance and actions;
  • communication with you that is not targeted for promotion (such as security alerts and changes relevant to the agreement).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.3 Personalisation of the FELTON ROYALE Online Shop

The information we receive from you helps us to continually improve your shopping experience and service and make it more customer-friendly and personal for you. Therefore, the information you provide and automatically generated (e.g. access, tribal and order data as well as search terms and products on the wish list) is used to personalize the content in the FELTON ROYALE Online Shop based on your interests and needs derived from this data. For example, we can make it easier for you to find the products that are relevant to you faster (for example, when you enter a search, we may first show you products in the search result that match the products stored in your wish list or the categories you call more frequently).

We also use this information for personal product recommendations, insofar as they are part of our personalised service offerings (e.g. FELTON ROYALE customer account, FELTON ROYALE Newsletter and advisory services, for example, in the context of the FELTON ROYALE style guides and our Click&Collect) or to the extent that they are the subject of our directly addressed advertising.

For example, we regularly send customers from our database personalised offers via e-mail advertisements, which we select based on your previous orders (insofar as no objection was raised), within the limits permitted by law.

Legal basis:

If you use the FELTON ROYALE customer account using the FELTON ROYALE Online Shop or another personalised service, the legal basis is Article 6(1)(b AVG) (implementation of the agreement and pre-contractual measures).

If you use the FELTON ROYALE online shop or any other personalised service without notification, the personalisation is based on Article 6(1)f AVG (consideration of interests on the basis of our legitimate interest, to provide you with personalised content and product recommendations).

When personalisation is based on your consent, your consent is the primary legal basis (Article 6(1)(avg).

You don’t want personalization?

If you do not want us to use your regular and order details for personalisation during your visit to the Online Shop, you can log out of your personal customer account and use the FELTON ROYALE Online Shop as a guest at any time. Then the data of your FELTON ROYALE customer account will no longer be used in personalization. Personalisation takes place only on the basis of your access data that we record during your visit in the context of the web analysis (point 5).

If you don’t wish to, you can disable personalization based on your access data at any time by deactivating the web analytics services listed below point 5.

Detailed information about your data protection rights and options can also be found in point 9 (your data protection rights) and point 10 (your right of revocation and objection).

3.4 Customer service and communication in the context of existing customer relationships

We process your data for the service to our customers. This includes:

  • Handling your concerns and requests by FELTON ROYALE customer service
  • communication with you that is not aimed at promotion (such as security alerts and technical support).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.5 Payment processing

Depending on which payment method has been agreed, we will pass on the payment processing data (such as debt collection or credit card details) to the payment provider. Partly, this data is also collected on their own account by the payment service providers themselves. In this respect, the privacy statements of the relevant payment service provider apply.

The transmission of your data to the external payment service providers shall be carried out on the basis of Article 6(1)(b AGV) (implementation of the agreement).

  • Our provider of payment services for credit card payments is Computop Wirtschaftsinformatik GmbH, Schwarzenbergstr. 4, 96050 Bamberg/Germany.

To prevent you from having to enter the card details every time you make your next purchase with your credit card, your cards will be stored encrypted by Computop for 36 months on our behalf. The legal basis for this is Article 6(1)f GDPR based on our legitimate interest in making future purchases easier for you. To this end, Computop provides us with an individual pseudo card number for each credit card you use, taking only the last 3 digits of your real credit card number. In the next payment process, we will be able to offer you the payment with your last used credit card, quoting the last 3 digits of your actual card number, without having to store your real credit card details with us or have to be transferred to us again by Computop as part of a payment process. You will only enter the verification code (CVC), which will be forwarded to Computop. As a result of this process, your credit card information, which can remain secret at Computop throughout the process, is additionally secure. This meets the requirements of the industry-wide regulation in the payment system (PCI-DSS standard). When you then opt for payment by credit card, we only forward the pseudo card number and the verification code in encrypted form to Computop. Using the pseudo card number, Computop then recognizes which credit card number stored in the system should be used to charge.

Do you want to object to storing your credit card information?

When you don’t want to, you can always object to storing your credit card information. You can do this by sending us a form-free message to the address listed above in point 1 or to the email address. In this case, you will need to enter the credit card information manually with each purchase.

  • Our payment service provider for payments per PayPal is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg (“PayPal”).
  • Our provider of payment services for payments by iDeal is ING Bank N.V., Bijlmerplein 888, 1102 MG Amsterdam.
  • Our payment service provider for refunds per iDeal is OneLinQ B.V., Euclidslaan 1, 3584 BL Utrecht.
  • Our credit card accerary for credit card payments from the Visa and Mastercard brands is EVO Payments International GmbH, Elsa-Brandström-Str. 10-12, 50668 Cologne/Germany.

3.6 Creditworthiness review

In order to protect our legitimate interests, such as when buying on account, we will, if necessary, collect information about the creditworthiness of your person (information about your existing payment behaviour) from the credit information agency CRIF Bürgel GmbH.

CRIF Bürgel GmbH stores data and passes it on to its contract partners, so that these partners have information to assess the creditworthiness of natural persons.

CRIF Bürgel GmbH provides information to commercial and telecommunications companies, as well as other companies providing goods and services on credit, as a credit reporting agency.

In addition, we receive a probability value (score methodology) from the credit information agency CRIF Bürgel GmbH to assess the credit risk based on mathematical-statistical procedures for which your address data has been used. In order to prevent incorrect entry when entering the delivery address, we will pass on the entered data to the address file of CRIF Bürgel GmbH. The customer has a legal right to receive information from CRIF Bürgel GmbH about the data stored in respect of his person.

The address

is CRIF Bürgel GmbH

Datenschutz

Leopoldstraße 244

80807 Munich/

The information of CRIF Bürgel GmbH can only be provided in writing. In addition, the request for information about one’s own person requires that an appropriate identification document be attached.

If, in a specific case of adequate risk assessment, you do not agree with our decision, you can inform us in writing or by e-mail via DataProtectionOnline@canda.com. Our employees will then verify this automated decision of our system, taking into account your point of view.

3.7 Internal market research, optimization and further development of our offer

Your access data and the data you provide (such as basic data, order data, return data) are used by us for internal statistical purposes and for market research. First, we pseudonymize or anonymize your data, for example by replacing your name and other identification-appropriate data with random information.

For example, we can identify which pages and products are particularly sought after in our shop, which devices our customers generally use or from which regions our website is consulted from. This information helps us to continuously optimize our existing offering and develop new features and services.

Legal basis:

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interests mentioned above).

3.8 Processing for purposes authorised

If you have given us permission to process your data for certain purposes, the legal basis of data processing for these purposes outweighs your consent (Article 6(1)(a AG).

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

 

4 Search for a branch of FELTON ROYALE (Google Maps)

Our website uses Google MAPS map service Google Maps at Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”) for the “store finder” feature. In order to integrate google’s map material that we use and display it in your web browser, your web browser must connect to a Google server, which may also be located in the US, when calling the contact page. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield. As a result, Google receives the information that the contact page of our website has been accessed from your device’s IP address.

In the store finder, you can also use location information to search for nearby FELTON ROYALE affiliates and have them viewed in Google Maps. To do this, you can enter random address information in the search field (country, zip code, city, and/or street name). If you only want to search for branches in your current environment, you can also use the store finder’s automatic location feature by clicking the “nearby branches” button. This activates the HTML5 “geolocation” function for automatic location determination, which is supported by all common browsers. Before your browser performs the location determination, you must explicitly allow this again for privacy reasons by clicking extra. Depending on which browser and device you use, your IP address, the signals received by Wi-Fi networks and – especially when using a mobile device – are also used for subsequent location determination. The address information you entered in the branch finder’s search field or the location your browser has automatically determined will be forwarded to Google through an interface so that the FELTON ROYALE affiliates found in the area can be displayed on the Google Maps map.

The legal basis for this data processing is Article 6(1)f GDPR on the basis of our legitimate interest in making available the branch seeker described above.

Additionally, when you call google’s mapping service on our website while you’re logged into your Google profile, Google can link this event to your Google profile. If you don’t want this added to your Google profile, you need to log out of Google before using our branch finder. Google stores and uses your data for advertising purposes, market research, and the personalized display of Google Maps. You can object to Google collecting this data.

Further information about this can be found in google’s Privacy Statement and Google Maps Additional Terms of Use.

5 Web analysis

5.1 Google Analytics

Our website uses the web analytics service Google Analytics, which is offered by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses cookies with a validity period of 14 months to record your access information when visiting our website. On our behalf, Google summarizes the access data to pseudonymized user profiles and transferred it to a Google server in the US. Therefore, we cannot determine which user profiles belong to a particular user. Based on the data captured by Google, we cannot identify or determine how you use our website. In addition, in the event that personal data is exceptionally transferred to the US, Google has subjected itself to the EU-US Privacy Shield. In doing so, Google has committed itself to ensuring european privacy policy and the level of data protection that is in force here in the context of data processing that takes place in the US.

On behalf of us, Google will use the information obtained using the cookies to analyse the use of our website, to compile reports on the website activities and to provide other services for us that are linked to the use of the website and the Internet. More information about this can also be found in the Privacy Statement of Google Analytics.

You can always object to Google’s web analytics. For this you have several possibilities:

(1) You can set your browser to block Google Analytics cookies.

(2) You can customize your Google ad delivery settings at Google.

(3) You can save a deactivation cookie by clicking here: Deactivated Google Analytics.

(4) You can install the deactivation plug-in made available by Google under http://www.google.com/settings/ads/plugin in your Firefox, Internet explorer or Chrome browsers (this variant does not work on mobile devices).

The legal basis for this data processing is Article 6(1)f DSGVO (consideration of interests based on our legitimate interest in evaluating general practice behaviour).

5.2 Adobe Analytics

We also use adobe analytics (Omniture) web analytics service Adobe Analytics (Omniture) from Adobe Systems Software Ireland Limited, Ireland, 4–6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland (“Adobe”). To this end, Adobe is installing cookies with a validity period of 14 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Adobe. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded. For the exceptional cases, in which personal data is transferred to the US, Adobe has subjected itself to the EU-US Privacy Shield.

You can always object to Adobe’s web analysis by clicking on the “unsubscribe” buttons under http://www.adobe.com/de/privacy/opt-out.html

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour).

5.3 Exactag

We use the analysis service Exactag GmbH, Philosophenweg 17, 47051 Duisburg/Germany (“Exactag”). On behalf of us, Exactag installs cookies with a validity of 6 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Exactag. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded.

You can always object to the web analysis by Exactag, by clicking on the “object” link under https://www.exactag.com/datenschutz/.

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour)./p>

6 Online advertising

In connection with FELTON ROYALE’s online shop, we use various partner advertising networks to enable advertising based on your interests to be displayed on external websites. For this purpose, we have integrated various technologies into the Felton Royale online shop, which allow for recognition (such as via a cookie that is installed during a visit to the shop and later recognized). In doing so, we never pass on to our partners data that allows them to directly identify you. The partners therefore do not receive names or contact details, but only certain identification codes, which makes it possible to re-identify. This makes it possible for us and our partners to use advertising, which is based on our assessment of your interests. You will therefore also see advertisements for products or product categories on websites from our partner network, for which you have previously expressed interest in our shop or which we think might be of interest to you.

The legal basis for the data processing described below is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in advertising our products based on your interests).

You have the option to prevent the storage of third-party cookies, which are used to convert the data processing listed below, by setting them in your browser (as described in section 2.2). The descriptions below also include more options for objecting. We make you aware that we may occasionally cooperate with partners who are not listed after this.

6.1 Bing Ads

Our website uses Bing Ads, a service from Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA (“Microsoft”). Microsoft uses cookies and similar technologies to show you ads that are relevant to you. By using these technologies, Microsoft and its partner websites may be able to switch ads based on previous visits to our or other websites on the Internet. The associated access data can be transferred by Microsoft to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Microsoft has been subject to the EU-US Privacy Shield.

If you do not want Microsoft to process your access information in this way, you may refuse to install the necessary third-party cookies. In addition, you can prevent Microsoft from capturing and processing this data by subcuring http://choice.microsoft.com/de-DE/opt-out objection to it under the following link. For more information about data protection and the cookies used at Microsoft and Bing Ads, please visit microsoft’s website under https://privacy.microsoft.com/de-de/privacystatement.

6.2 Facebook

Our websites use so-called conversion and retargeting tags (also called “Facebook-Pixel”) from the facebook social network, a service of Facebook Inc., 1601 Willow Road, Menlo Park, California 94025, USA (“Facebook”) for marketing purposes. We use Facebook-Pixel to analyze the general use of our websites and investigate the effectiveness of Facebook advertising (“conversion”). In addition, we use the Facebook Pixel to promote personalised advertising messages based on your interest in our products (“retargeting”). For this purpose, Facebook processes data, which the service collects on our websites via cookies and similar technologies.

The related data can be transferred by Facebook to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Facebook has subjected itself to the EU-US Privacy Shield.

Additionally, if you are a Facebook member and you have given Facebook permission through your account’s privacy settings, Facebook may link the information recorded to us about your visit to your member account and use it for the targeted facebook-ads switching. You can always view and change the privacy settings of your Facebook profile. If you are not a member of Facebook, you can prevent Facebook from processing your data by clicking the “Facebook” deactivation button on the third-party TrustArc opt-out website. Furthermore, you can prevent data processing by pressing the next button.

When you deactivate Facebook’s data processing, Facebook will only display general Facebook Ads, which are not selected based on information recorded about you.

Further information about this can be found in Facebook’s data directive.

6.3 Google Adwords and Adwords Remarketing

Our website uses the “AdWords Conversion-Tracking” and “AdWords Remarketing” services from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). “AdWords Conversion-Tracking” captures defined customer actions (such as clicking on an ad, pages requested, downloads) and analyzing them. We use “AdWords Remarketing” to show you personalized advertising for our products on Google partner websites. Both services use cookies and similar technologies. The related data can be transferred by Google to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield.

If you use a Google Account, Google may link your web and app browsing history to your Google Account, depending on the settings stored with the Google Account, and use information from your Google Account to personalize ads. If you don’t want this added to your Google Account, you need to log out of Google before you request our website.

You can always deactivate the processing of your data for personalized online ads as part of the Google advertising network. There are several possibilities for this:

  1. a) You can customize your ad settings at Google under https://www.google.de/settings/ads.
  2. b) You can install Google’s free deactivation plugin in your Firefox, Internet explorer, or Google Chrome browsers under the http://www.google.com/settings/ads/pluginlink (this doesn’t work with mobile browsers).
  3. c) In addition, you can also centrally deactivate personalized ads from Google and many other providers participating in the “Your Online Choices” self-regulatory campaign on the website http://www.youronlinechoices.eu.

Please note that in the event of the deactivation of personalized ads, Google will only show you general ads that have not been selected based on the access data recorded by you.

6.4 Awin

We use the affiliate network of AWIN AG, Eichhornstraße 3, 10785 Berlin/Germany (“AWIN”) on our website. AWIN uses cookies for advertising purposes. As part of its tracking services, AWIN stores cookies on users’ terminal equipment for documenting transactions (such as leads and sales) that visit or use web pages or other online offerings from its customers (such as signing up for a product test or a download or specifying an order in an online shop). These cookies are intended only for the correct addition of the result of a promotional tool and the corresponding settlement in the context of its network. AWIN does not collect, process or use personal data. In a cookie, only information is stored about when a particular promotional tool has been clicked on by a terminal device. AWIN’s tracking cookies store a personalised number sequence, which is not attributable to the individual user, which captures an advertiser’s partner program, the publisher and the time of the user’s action (click of view). AWIN also collects information about the terminal device that executes a transaction, such as the operating system and the calling browser.

If you don’t want cookies to be stored in your browser, you can customize them using the relevant browser setting. You can deactivate the storage of cookies in your browser under extras/internet options, restrict on certain websites, or set your browser to send them a notification as soon as a cookie is sent. Please note, however, that in this case you should be aware of a limited view of the online offer and limited user support. You can also delete cookies at any time. In this case, the information stored in it will be removed from your terminal device.

If you want more information about data processing by AWIN, you can find it here: https://www.awin.com/nl/juridisch

Awin’s privacy policy: https://www.awin.com/nl/juridisch/privacy-policy

6.5 Hotjar

We use the analysis service of Hotjar Limited, Level 2, St Julian’s Business Center, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta (“Hotjar”). Hotjar sets cookies on our behalf for a period of 6 months to collect pseudonymly access data, so that we can analyze the use of our website and improve regularly based on the reports created by Hotjar. Your IP address will be anonymized for evaluation. This means that the IP addresses cannot be linked to a person. You can object to Hotjar’s web analysis at any time by clicking on the “refuse” link on https://www.hotjar.com/legal/compliance/opt-out. The legal basis for this data processing is Article 6 (1) (f) of the GDPR (consideration of interests based on our legitimate interest in assessing general behaviour of use).

7 To whom is my data transmitted?

In principle, we will only provide your information when:

  • you have given your express consent according to Article 6(1)(a GDPR);
  • the transmission pursuant to Article 6(1)f of GDPR is necessary for the establishment, exercise or substantiation of a legal action and there is no reason to believe that you have a more significant legitimate interest in it if your data are not passed on;
  • we are legally obliged to transmit the data, in particular when we are required to provide information to an authority, according to Article 6(1)(c) or e GDPR; Or
  • the transmission is permitted by law and, according to Article 6(1)(b GDPR) is necessary for the settlement of contractual relationships with you or for the implementation of measures prior to the conclusion of an agreement, which take place at your request.

Part of the data processing described in this privacy statement may be carried out on behalf of us by third-party service providers. In addition to the service providers mentioned in this privacy statement, these may mainly be data centres that store and host our website and databases, IT service providers that maintain our systems and consultancy agencies.

To the extent that we pass on data to our service providers, they may only use the data to carry out their duties. Your data will be processed by the service providers responsible for this in the context of the processing referred to in Article 28 GDPR. We have carefully selected the service providers and act as clients. They are contractually bound by our instructions, have adequate technical and organisational measures in place to protect the rights of the persons concerned and are regularly monitored by us.

If we disclose your data to a service provider located in a state outside the European Economic Area (EEA) outside of this privacy statement, we will inform you separately about this circumstance and on what concrete guarantees the data transfer is based. If you wish to receive copies of guarantees as proof of an appropriate level of data protection, please contact our Data Protection Officer (see point 1).

8 How long will my data be stored?

To the extent that this privacy statement does not provide any other information, we will store your data only as long as it is necessary for the fulfilment of our contractual or legal obligations or the purposes for which the data was originally collected, or when we have a legitimate interest that your data be stored for longer.

In all other cases, we delete your personal data, with the exception of the data, which we must continue to retain in order to comply with the legal retention periods. In these cases, however, we limit processing, i.e. your data will only be used to comply with the legal obligations.

When you cancel or cancel your customer account with FELTON ROYALE, we will delete all data stored there about you. If, for legal reasons, it is not possible or not necessary to completely delete your data, the relevant data will be limited for further processing. Normally, your order and payment details and any further data are subject to legal retention obligations, which for example result from the German Code of Commerce and the German tax law. We are therefore obliged to keep this data for a maximum of ten years.

Even if your data is not subject to a legal retention obligation, we may omure the erasure of this data in the legally permitted cases and block it instead. This is particularly true in cases where we may still need the relevant data for further contractual processing, prosecution or legal defence. In this respect, the statutory limitation periods are indicative of the duration of the block.

9 Your data protection rights

In order to exercise your statutory data protection rights described below, you can always contact our Data Protection Officer (see paragraph 1):

You always have the right to request information about how we process your personal data. As part of the information provided, we will explain to you how your data is processed and provide you with an overview of the data stored in respect of your person.

If the data stored with us is incorrect or no longer up-to-date, you have the right to have this data corrected.

You can also request the deletion of your data. If, on the basis of other legal provisions, it is not exceptionally possible to delete the data, they will be blocked, so that they are only available for this legal purpose.

In addition, you may have your data processed restricted, for example if you believe that the data we store is incorrect.

You have the right to transferable data, i.e. we will send you a digital copy of the personal data you have made available at your request.

In addition, you have the right to file a complaint with a data protection supervisory authority. The data protection authority responsible for our competent data protection authority is the Data Protection and Freedom of Information Officer of the State of North Rhine-Westphalia, Kavalleriestraße 2-4, 40213 Düsseldorf/Germany).

10 Right to withdraw and object

If you wish to use your rights to withdraw or object below, a form-free message is sufficient to provide the contact details listed above in point 1.

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

Objection to the processing of your data

To the extent that we process your data on the basis of legitimate interests in accordance with Article 6(1)f GDPR, article 21 GDPR provides you with the right to object to the processing of your data, if there are any reasons arising from your particular situation or where the objection is directed against direct marketing. In the latter case, you have a general right of objection, which is also converted by us without giving reasons.

11 Data security

We provide adequate technical measures to ensure the security of the data, in particular to protect your data from data transfers and from unauthorized knowledge by third parties. This is always adjusted in accordance with the relevant latest state of the art. For the security of the personal data you have indicated on our website, we use transport layer security (TLS), which encrypts the information you enter.

12 Changes to this privacy statement

We will edit this privacy statement incidentally, for example when we modify our website or when the legal or administrative requirements are changed. We will make substantial changes to this privacy statement and if necessary we will ask our customers for permission.

Status 25.05.2018

Privacy statement for the FELTON ROYALE Newsletter

Version: 05/2018

  1. Sign up

When you sign up for the FELTON ROYALE Newsletter, we ask you to provide the following mandatory information.

  • email address
  • Sex/Saluting

We need this information in order to send and personalise the FELTON ROYALE Newsletter. Did you provide this information to us when you signed up for the customer account? Then we no longer have to request this information.

We also use your voluntary data to personalise the FELTON ROYALE Newsletter. If you specify your date of birth when you subscribe for the newsletter or customer account, you will also receive a small birthday surprise.

You can also subscribe to the FELTON ROYALE Newsletter through an action partner as part of joint actions. In this case, we will receive your information from the action partner through whom you sign up for the newsletter.

To prevent misuse of email addresses, we usually automatically ask you by email to confirm your registration (double opt-in procedure). Your registration and, if applicable, your confirmation will be recorded, including the IP address used for verification purposes.

  1. Opt out

You can opt out of the FELTON ROYALE Newsletter at any time. To opt out, for example, you can use the opt-out link in each FELTON ROYALE Newsletter and in the contact form.

  1. Personalisation

Each FELTON ROYALE Newsletter contains a randomly assigned identification code. Based on this identification code, we can record if and when a newsletter has been opened and which links have been clicked on; on this basis, computerised user profiles are formed. When you click on a link in the newsletter, we also combine this user profile with the customated user profiles that arise when using the FELTON ROYALE online shop (e.g. browsing and shopping behaviour) by means of cookie technology. We use this peudonimized information for the uniform personalization of our newsletter and of the FELTON ROYALE online shop, so that we can, for example, make offers in the newsletter that fit the products you are looking for in the online shop.

If you have a FELTON ROYALE customer account or have purchased something from us with the same email address, we may immediately use the information stored for your FELTON ROYALE customer account or the email address used (e.g. order details, wish list content, shopping cart) to increase the quality of personalization.

You don’t want us to send you personalised offers?

If you do not want us to use your data for personalization as described above, you can opt out of the FELTON ROYALE newsletter at any time. We will then delete the generated user profiles. To opt out, for example, you can use the unsubscribe link in each FELTON ROYALE newsletter and in the contact form.

  1. Use of service providers for the newsletter

For the processing of the data described in this privacy statement, we use technical service providers. The transmission of your data to a service provider takes place in accordance with our data processing instructions.

  1. Legal grounds and other important privacy declarations

The legal basis for the processing of personal data described above is Article 6(1)(a GDPR).

Information about your data protection rights and other important communications can be found in the general general privacy statement,which in addition to this.

Privacy statement

Data protection is a matter of trust and we want to give you the assurance that your data is in good hands with us. The protection and collection, processing and use of your data in accordance with the law is an important concern for us, so that your private life and privacy are safeguarded.

To make you feel “at ease” when you visit FELTON ROYALE’s online shop, read this privacy statement:

  • what data we record when you use Felton Royale’s online shop;
  • for what purposes we process your data;
  • what rights and termination options you have, in particular how you can object to the processing of your data and how you can revoke any consent given.

1 Which company is responsible for FELTON ROYALE’s online shop?

The company responsible for the data processing of FELTON ROYALE’s online shop within the meaning of the European General Data Protection Regulation (GDPR) is the limited partnership under German law:

FELTON ROYALE Fashion GmbH &

Co. KG Wanheimer road 70

40468 Düsseldorf, Germany

“we”, “us” or “FELTON ROYALE” is therefore referred to as FELTON ROYALE Mode GmbH & Co. KG, as operator of the online shop of FELTON ROYALE. More details about our company and our contact details can be found in the colofon.

You can contact our data protection officer via DataProtectionOnline@canda.com or by post to our above-mentioned postal address with the addition “to the Data Protection Officer”.

2 What data is captured by FELTON ROYALE?

2.1 When you visit our website

You can visit FELTON ROYALE’s online shop without leaving your personal details. In this case, we record the technical access data, which your browser automatically sends to our server in the context of page views. The access data shall contain mainly the following information:

  • date and time of access;
  • address of the website called and of the requesting website;
  • content of the application (addresses and names of the files requested);
  • information about the browser and operating system used (versions, language settings);
  • online identification codes (such as IP address, mobile device identification codes, session IDs);
  • error messages (in case the requested content cannot be displayed);
  • the page you have visited before and from where you ended up via a link on a page of the online shop of FELTON ROYALE.

Your access data will be automatically stored in our server’s server log files during your visit and then anonymized by shortening or erasing your IP address. A direct identification of your person by the server log files is no longer possible.

In addition, during your visit to the FELTON ROYALE online shop, we will record the information that you actively inform us by using the available functions. For example, we’ll find out which products you’re interested in, when you’re putting an item on the wish list, or when you’re using the search feature.

2.2 Cookies

In the online shop of FELTON ROYALE we use cookies. This may include cookies placed by us (“FELTON ROYALE-Cookies”) and cookies from third parties. A cookie is a standardized text file, which is stored by your browser as long as the provider has predetermined. Cookies ensure that information such as language settings, shopping basket content, and temporary identification attributes are stored locally, so that this information can be retrieved from internet pages in later calls to reload the corresponding settings. In your browser’s security settings, you can view and erase the cookies used. You can configure your browser setting in accordance with your wishes and thus, for example, reject accepting third-party cookies or all cookies. Please note that in this case you may not be able to use all the features of our website.

Our own FELTON ROYALE Cookies are intended to make your visit to our website more user-friendly and secure.

For web analysis and advertising purposes, we use third-party cookies. Further information about this can be found in points 6 and 7 of this privacy statement.

2.3 When you sign up for a customer account with FELTON ROYALE

Of course, even without a personal customer account at FELTON ROYALE, you can shop as a guest in FELTON ROYALE’s online shop. However, when you log into our online shop, you can now shop with us more easily and you will be offered a more personalized and simpler shopping experience. For example, on your next order, the address details, payment method and parcel service will be preselected. With the customer account, we can also store your data (such as order details, wish list content and products you view) coherently in our customer base and show you personalized offers and more relevant search results tailored to your existing shopping preferences.

When you sign up for a customer account with FELTON ROYALE, we make sure that you have direct access to the basic information stored with us using a password (such as the customer number at FELTON ROYALE, name, address, date of birth, phone number, email address, payment details), order details (ordered products, item numbers, custom details) and other details (such as products on the wish list). The necessary data required for notification are normally indicated separately, for example with an asterisk (“*”). In the case of data that can be entered voluntarily, we will make you aware of why we ask for it. In addition, for security reasons, we store the IP address you used at the time of registration for a short period of time.

You can always delete your customer account at FELTON ROYALE and the data stored therein. To this end, you can easily send us a form-free message, for example by e-mail to info@feltonroyale.com or use our contact form. Please take into account: The deletion of your customer account does not automatically also relate to the ordering processes and the personal data stored there for that purpose (see paragraph 9: How long will my data be stored?).

2.4 When you order something in the Felton Royale online shop

We record which products you order or place on your wish list. In addition, we store data directly related to the execution of your orders. Order details mainly involve:

  • information about the products ordered, e.g. item number and size;
  • email address;
  • invoice and delivery address;
  • payment details;
  • details of payment behaviour and information about your creditworthiness, which we may receive from credit reporting agencies about you;
  • details of returns and complaints (such as reasons for return, complaints);
  • order numbers;
  • track and trace numbers of parcel services (such as Post NL).

Even when you place multiple orders as a guest and use identical basic data each time, our systems enter your data into a unified customer database, making it easier to track our customer database. When you later sign up for a customer account with FELTON ROYALE with this basic information, we can link your customer database to your customer account, so you can also check your existing orders.

2.5 When you participate in surveys, win promotions and promotions

We record the data that you provide to us as part of your participation in surveys, win promotions and promotions.

Occasionally, for example, we conduct surveys to find out how our offers are used by our customers and how satisfied our customers are with the settlement of returns or contact with customer service.

In the case of winning actions, we use your contact details to notify the winner and possibly to prevent multiple participation.

Detailed instructions can be found in separate privacy statements belonging to the relevant survey, win or promotional action.

2.6 When you contact us

If you contact us via the contact form on our website, by e-mail, by telephone or otherwise, we will record the relevant communication information. Depending on the means of communication you contact us with, this includes, for example, your contact details (such as your email address or phone number) and the content of your message to us. We only record phone calls to FELTON ROYALE customer service if you have explicitly given your consent (e.g. for training or quality purposes).

We also use the offer of social networks, such as Facebook, Instagram and Twitter, to exchange ideas with our customers. Please note that FELTON ROYALE does not affect the terms of use of the social networks and their data processing practices. We therefore ask you to thoroughly check what personal data you pass on to us via the social networks.

2.7 When you subscribe to the FELTON ROYALE Newsletter

When you have signed up for the FELTON ROYALE Newsletter, we store the information you have passed on to us for this purpose for the purpose of compiling and sending the newsletter.

You will receive further information in the privacy statements for the FELTON ROYALE Newsletter.

3 For what purposes does FELTON ROYALE use my data?

3.1 Making available from FELTON ROYALE’s online shop

When you visit the websites of the FELTON ROYALE online shop, we process the relevant access data, server log files and cookies to make our website and the content and features requested available to you and to ensure the stability and security of our IT systems and databases.

Legal basis:

When you use FELTON ROYALE’s online shop through your customer account at FELTON ROYALE, the legal basis is Article 6(b) AVG (implementation of an agreement and measures prior to the conclusion of an agreement).

If you use FELTON ROYALE’s online shop without notification, the legal basis is Article 6(1)f AVG (consideration of interests based on our legitimate interests mentioned above).

To the extent that you have given your consent for the processing of your data, your consent constitutes the most serious legal basis (Article 6(1)(a GDPR).

3.2. Implementation of the agreement, in particular the handling of the purchase

We process your data for the performance of the agreements concluded with you and for the performance of services, which take place at your request. The purposes preferably focus on the concrete content of the agreement or the purpose of the services you request. Details of the processing purposes can be found if necessary in the relevant contract documents and the terms and conditions, for example our Terms and Conditions. Examples include:

  • opening and making available to your customer account;
  • implementing purchase agreements;
  • implementation of games of chance and actions;
  • communication with you that is not targeted for promotion (such as security alerts and changes relevant to the agreement).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.3 Personalisation of the FELTON ROYALE Online Shop

The information we receive from you helps us to continually improve your shopping experience and service and make it more customer-friendly and personal for you. Therefore, the information you provide and automatically generated (e.g. access, tribal and order data as well as search terms and products on the wish list) is used to personalize the content in the FELTON ROYALE Online Shop based on your interests and needs derived from this data. For example, we can make it easier for you to find the products that are relevant to you faster (for example, when you enter a search, we may first show you products in the search result that match the products stored in your wish list or the categories you call more frequently).

We also use this information for personal product recommendations, insofar as they are part of our personalised service offerings (e.g. FELTON ROYALE customer account, FELTON ROYALE Newsletter and advisory services, for example, in the context of the FELTON ROYALE style guides and our Click&Collect) or to the extent that they are the subject of our directly addressed advertising.

For example, we regularly send customers from our database personalised offers via e-mail advertisements, which we select based on your previous orders (insofar as no objection was raised), within the limits permitted by law.

Legal basis:

If you use the FELTON ROYALE customer account using the FELTON ROYALE Online Shop or another personalised service, the legal basis is Article 6(1)(b AVG) (implementation of the agreement and pre-contractual measures).

If you use the FELTON ROYALE online shop or any other personalised service without notification, the personalisation is based on Article 6(1)f AVG (consideration of interests on the basis of our legitimate interest, to provide you with personalised content and product recommendations).

When personalisation is based on your consent, your consent is the primary legal basis (Article 6(1)(avg).

You don’t want personalization?

If you do not want us to use your regular and order details for personalisation during your visit to the Online Shop, you can log out of your personal customer account and use the FELTON ROYALE Online Shop as a guest at any time. Then the data of your FELTON ROYALE customer account will no longer be used in personalization. Personalisation takes place only on the basis of your access data that we record during your visit in the context of the web analysis (point 5).

If you don’t wish to, you can disable personalization based on your access data at any time by deactivating the web analytics services listed below point 5.

Detailed information about your data protection rights and options can also be found in point 9 (your data protection rights) and point 10 (your right of revocation and objection).

3.4 Customer service and communication in the context of existing customer relationships

We process your data for the service to our customers. This includes:

  • Handling your concerns and requests by FELTON ROYALE customer service
  • communication with you that is not aimed at promotion (such as security alerts and technical support).

Legal basis:

The legal basis for such data processing is Article 6(1)(b GDPR) (implementation of an agreement and measures prior to the conclusion of an agreement).

3.5 Payment processing

Depending on which payment method has been agreed, we will pass on the payment processing data (such as debt collection or credit card details) to the payment provider. Partly, this data is also collected on their own account by the payment service providers themselves. In this respect, the privacy statements of the relevant payment service provider apply.

The transmission of your data to the external payment service providers shall be carried out on the basis of Article 6(1)(b AGV) (implementation of the agreement).

  • Our provider of payment services for credit card payments is Computop Wirtschaftsinformatik GmbH, Schwarzenbergstr. 4, 96050 Bamberg/Germany.

To prevent you from having to enter the card details every time you make your next purchase with your credit card, your cards will be stored encrypted by Computop for 36 months on our behalf. The legal basis for this is Article 6(1)f GDPR based on our legitimate interest in making future purchases easier for you. To this end, Computop provides us with an individual pseudo card number for each credit card you use, taking only the last 3 digits of your real credit card number. In the next payment process, we will be able to offer you the payment with your last used credit card, quoting the last 3 digits of your actual card number, without having to store your real credit card details with us or have to be transferred to us again by Computop as part of a payment process. You will only enter the verification code (CVC), which will be forwarded to Computop. As a result of this process, your credit card information, which can remain secret at Computop throughout the process, is additionally secure. This meets the requirements of the industry-wide regulation in the payment system (PCI-DSS standard). When you then opt for payment by credit card, we only forward the pseudo card number and the verification code in encrypted form to Computop. Using the pseudo card number, Computop then recognizes which credit card number stored in the system should be used to charge.

Do you want to object to storing your credit card information?

When you don’t want to, you can always object to storing your credit card information. You can do this by sending us a form-free message to the address listed above in point 1 or to the email address. In this case, you will need to enter the credit card information manually with each purchase.

  • Our payment service provider for payments per PayPal is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg (“PayPal”).
  • Our provider of payment services for payments by iDeal is ING Bank N.V., Bijlmerplein 888, 1102 MG Amsterdam.
  • Our payment service provider for refunds per iDeal is OneLinQ B.V., Euclidslaan 1, 3584 BL Utrecht.
  • Our credit card accerary for credit card payments from the Visa and Mastercard brands is EVO Payments International GmbH, Elsa-Brandström-Str. 10-12, 50668 Cologne/Germany.

3.6 Creditworthiness review

In order to protect our legitimate interests, such as when buying on account, we will, if necessary, collect information about the creditworthiness of your person (information about your existing payment behaviour) from the credit information agency CRIF Bürgel GmbH.

CRIF Bürgel GmbH stores data and passes it on to its contract partners, so that these partners have information to assess the creditworthiness of natural persons.

CRIF Bürgel GmbH provides information to commercial and telecommunications companies, as well as other companies providing goods and services on credit, as a credit reporting agency.

In addition, we receive a probability value (score methodology) from the credit information agency CRIF Bürgel GmbH to assess the credit risk based on mathematical-statistical procedures for which your address data has been used. In order to prevent incorrect entry when entering the delivery address, we will pass on the entered data to the address file of CRIF Bürgel GmbH. The customer has a legal right to receive information from CRIF Bürgel GmbH about the data stored in respect of his person.

The address

is CRIF Bürgel GmbH

Datenschutz

Leopoldstraße 244

80807 Munich/

The information of CRIF Bürgel GmbH can only be provided in writing. In addition, the request for information about one’s own person requires that an appropriate identification document be attached.

If, in a specific case of adequate risk assessment, you do not agree with our decision, you can inform us in writing or by e-mail via DataProtectionOnline@canda.com. Our employees will then verify this automated decision of our system, taking into account your point of view.

3.7 Internal market research, optimization and further development of our offer

Your access data and the data you provide (such as basic data, order data, return data) are used by us for internal statistical purposes and for market research. First, we pseudonymize or anonymize your data, for example by replacing your name and other identification-appropriate data with random information.

For example, we can identify which pages and products are particularly sought after in our shop, which devices our customers generally use or from which regions our website is consulted from. This information helps us to continuously optimize our existing offering and develop new features and services.

Legal basis:

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interests mentioned above).

3.8 Processing for purposes authorised

If you have given us permission to process your data for certain purposes, the legal basis of data processing for these purposes outweighs your consent (Article 6(1)(a AG).

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

 

4 Search for a branch of FELTON ROYALE (Google Maps)

Our website uses Google MAPS map service Google Maps at Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”) for the “store finder” feature. In order to integrate google’s map material that we use and display it in your web browser, your web browser must connect to a Google server, which may also be located in the US, when calling the contact page. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield. As a result, Google receives the information that the contact page of our website has been accessed from your device’s IP address.

In the store finder, you can also use location information to search for nearby FELTON ROYALE affiliates and have them viewed in Google Maps. To do this, you can enter random address information in the search field (country, zip code, city, and/or street name). If you only want to search for branches in your current environment, you can also use the store finder’s automatic location feature by clicking the “nearby branches” button. This activates the HTML5 “geolocation” function for automatic location determination, which is supported by all common browsers. Before your browser performs the location determination, you must explicitly allow this again for privacy reasons by clicking extra. Depending on which browser and device you use, your IP address, the signals received by Wi-Fi networks and – especially when using a mobile device – are also used for subsequent location determination. The address information you entered in the branch finder’s search field or the location your browser has automatically determined will be forwarded to Google through an interface so that the FELTON ROYALE affiliates found in the area can be displayed on the Google Maps map.

The legal basis for this data processing is Article 6(1)f GDPR on the basis of our legitimate interest in making available the branch seeker described above.

Additionally, when you call google’s mapping service on our website while you’re logged into your Google profile, Google can link this event to your Google profile. If you don’t want this added to your Google profile, you need to log out of Google before using our branch finder. Google stores and uses your data for advertising purposes, market research, and the personalized display of Google Maps. You can object to Google collecting this data.

Further information about this can be found in google’s Privacy Statement and Google Maps Additional Terms of Use.

5 Web analysis

5.1 Google Analytics

Our website uses the web analytics service Google Analytics, which is offered by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses cookies with a validity period of 14 months to record your access information when visiting our website. On our behalf, Google summarizes the access data to pseudonymized user profiles and transferred it to a Google server in the US. Therefore, we cannot determine which user profiles belong to a particular user. Based on the data captured by Google, we cannot identify or determine how you use our website. In addition, in the event that personal data is exceptionally transferred to the US, Google has subjected itself to the EU-US Privacy Shield. In doing so, Google has committed itself to ensuring european privacy policy and the level of data protection that is in force here in the context of data processing that takes place in the US.

On behalf of us, Google will use the information obtained using the cookies to analyse the use of our website, to compile reports on the website activities and to provide other services for us that are linked to the use of the website and the Internet. More information about this can also be found in the Privacy Statement of Google Analytics.

You can always object to Google’s web analytics. For this you have several possibilities:

(1) You can set your browser to block Google Analytics cookies.

(2) You can customize your Google ad delivery settings at Google.

(3) You can save a deactivation cookie by clicking here: Deactivated Google Analytics.

(4) You can install the deactivation plug-in made available by Google under http://www.google.com/settings/ads/plugin in your Firefox, Internet explorer or Chrome browsers (this variant does not work on mobile devices).

The legal basis for this data processing is Article 6(1)f DSGVO (consideration of interests based on our legitimate interest in evaluating general practice behaviour).

5.2 Adobe Analytics

We also use adobe analytics (Omniture) web analytics service Adobe Analytics (Omniture) from Adobe Systems Software Ireland Limited, Ireland, 4–6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland (“Adobe”). To this end, Adobe is installing cookies with a validity period of 14 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Adobe. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded. For the exceptional cases, in which personal data is transferred to the US, Adobe has subjected itself to the EU-US Privacy Shield.

You can always object to Adobe’s web analysis by clicking on the “unsubscribe” buttons under http://www.adobe.com/de/privacy/opt-out.html

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour).

5.3 Exactag

We use the analysis service Exactag GmbH, Philosophenweg 17, 47051 Duisburg/Germany (“Exactag”). On behalf of us, Exactag installs cookies with a validity of 6 months for the capture of pseudonymous access data, so that we can analyze and regularly improve the use of our website based on the reports prepared by Exactag. Prior to the analysis, your IP address will be anonymised. A direct relationship between the IP addresses and persons should therefore be excluded.

You can always object to the web analysis by Exactag, by clicking on the “object” link under https://www.exactag.com/datenschutz/.

The legal basis for this data processing is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in the analysis of general user behaviour)./p>

6 Online advertising

In connection with FELTON ROYALE’s online shop, we use various partner advertising networks to enable advertising based on your interests to be displayed on external websites. For this purpose, we have integrated various technologies into the Felton Royale online shop, which allow for recognition (such as via a cookie that is installed during a visit to the shop and later recognized). In doing so, we never pass on to our partners data that allows them to directly identify you. The partners therefore do not receive names or contact details, but only certain identification codes, which makes it possible to re-identify. This makes it possible for us and our partners to use advertising, which is based on our assessment of your interests. You will therefore also see advertisements for products or product categories on websites from our partner network, for which you have previously expressed interest in our shop or which we think might be of interest to you.

The legal basis for the data processing described below is Article 6(1)f GDPR (consideration of interests based on our legitimate interest in advertising our products based on your interests).

You have the option to prevent the storage of third-party cookies, which are used to convert the data processing listed below, by setting them in your browser (as described in section 2.2). The descriptions below also include more options for objecting. We make you aware that we may occasionally cooperate with partners who are not listed after this.

6.1 Bing Ads

Our website uses Bing Ads, a service from Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA (“Microsoft”). Microsoft uses cookies and similar technologies to show you ads that are relevant to you. By using these technologies, Microsoft and its partner websites may be able to switch ads based on previous visits to our or other websites on the Internet. The associated access data can be transferred by Microsoft to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Microsoft has been subject to the EU-US Privacy Shield.

If you do not want Microsoft to process your access information in this way, you may refuse to install the necessary third-party cookies. In addition, you can prevent Microsoft from capturing and processing this data by subcuring http://choice.microsoft.com/de-DE/opt-out objection to it under the following link. For more information about data protection and the cookies used at Microsoft and Bing Ads, please visit microsoft’s website under https://privacy.microsoft.com/de-de/privacystatement.

6.2 Facebook

Our websites use so-called conversion and retargeting tags (also called “Facebook-Pixel”) from the facebook social network, a service of Facebook Inc., 1601 Willow Road, Menlo Park, California 94025, USA (“Facebook”) for marketing purposes. We use Facebook-Pixel to analyze the general use of our websites and investigate the effectiveness of Facebook advertising (“conversion”). In addition, we use the Facebook Pixel to promote personalised advertising messages based on your interest in our products (“retargeting”). For this purpose, Facebook processes data, which the service collects on our websites via cookies and similar technologies.

The related data can be transferred by Facebook to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Facebook has subjected itself to the EU-US Privacy Shield.

Additionally, if you are a Facebook member and you have given Facebook permission through your account’s privacy settings, Facebook may link the information recorded to us about your visit to your member account and use it for the targeted facebook-ads switching. You can always view and change the privacy settings of your Facebook profile. If you are not a member of Facebook, you can prevent Facebook from processing your data by clicking the “Facebook” deactivation button on the third-party TrustArc opt-out website. Furthermore, you can prevent data processing by pressing the next button.

When you deactivate Facebook’s data processing, Facebook will only display general Facebook Ads, which are not selected based on information recorded about you.

Further information about this can be found in Facebook’s data directive.

6.3 Google Adwords and Adwords Remarketing

Our website uses the “AdWords Conversion-Tracking” and “AdWords Remarketing” services from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). “AdWords Conversion-Tracking” captures defined customer actions (such as clicking on an ad, pages requested, downloads) and analyzing them. We use “AdWords Remarketing” to show you personalized advertising for our products on Google partner websites. Both services use cookies and similar technologies. The related data can be transferred by Google to a server in the US for analysis and stored there. In the event that personal data is transferred to the US, Google has subjected itself to the EU-US Privacy Shield.

If you use a Google Account, Google may link your web and app browsing history to your Google Account, depending on the settings stored with the Google Account, and use information from your Google Account to personalize ads. If you don’t want this added to your Google Account, you need to log out of Google before you request our website.

You can always deactivate the processing of your data for personalized online ads as part of the Google advertising network. There are several possibilities for this:

  1. a) You can customize your ad settings at Google under https://www.google.de/settings/ads.
  2. b) You can install Google’s free deactivation plugin in your Firefox, Internet explorer, or Google Chrome browsers under the http://www.google.com/settings/ads/pluginlink (this doesn’t work with mobile browsers).
  3. c) In addition, you can also centrally deactivate personalized ads from Google and many other providers participating in the “Your Online Choices” self-regulatory campaign on the website http://www.youronlinechoices.eu.

Please note that in the event of the deactivation of personalized ads, Google will only show you general ads that have not been selected based on the access data recorded by you.

6.4 Awin

We use the affiliate network of AWIN AG, Eichhornstraße 3, 10785 Berlin/Germany (“AWIN”) on our website. AWIN uses cookies for advertising purposes. As part of its tracking services, AWIN stores cookies on users’ terminal equipment for documenting transactions (such as leads and sales) that visit or use web pages or other online offerings from its customers (such as signing up for a product test or a download or specifying an order in an online shop). These cookies are intended only for the correct addition of the result of a promotional tool and the corresponding settlement in the context of its network. AWIN does not collect, process or use personal data. In a cookie, only information is stored about when a particular promotional tool has been clicked on by a terminal device. AWIN’s tracking cookies store a personalised number sequence, which is not attributable to the individual user, which captures an advertiser’s partner program, the publisher and the time of the user’s action (click of view). AWIN also collects information about the terminal device that executes a transaction, such as the operating system and the calling browser.

If you don’t want cookies to be stored in your browser, you can customize them using the relevant browser setting. You can deactivate the storage of cookies in your browser under extras/internet options, restrict on certain websites, or set your browser to send them a notification as soon as a cookie is sent. Please note, however, that in this case you should be aware of a limited view of the online offer and limited user support. You can also delete cookies at any time. In this case, the information stored in it will be removed from your terminal device.

If you want more information about data processing by AWIN, you can find it here: https://www.awin.com/nl/juridisch

Awin’s privacy policy: https://www.awin.com/nl/juridisch/privacy-policy

6.5 Hotjar

We use the analysis service of Hotjar Limited, Level 2, St Julian’s Business Center, 3, Elia Zammit Street, St Julian’s STJ 1000, Malta (“Hotjar”). Hotjar sets cookies on our behalf for a period of 6 months to collect pseudonymly access data, so that we can analyze the use of our website and improve regularly based on the reports created by Hotjar. Your IP address will be anonymized for evaluation. This means that the IP addresses cannot be linked to a person. You can object to Hotjar’s web analysis at any time by clicking on the “refuse” link on https://www.hotjar.com/legal/compliance/opt-out. The legal basis for this data processing is Article 6 (1) (f) of the GDPR (consideration of interests based on our legitimate interest in assessing general behaviour of use).

7 To whom is my data transmitted?

In principle, we will only provide your information when:

  • you have given your express consent according to Article 6(1)(a GDPR);
  • the transmission pursuant to Article 6(1)f of GDPR is necessary for the establishment, exercise or substantiation of a legal action and there is no reason to believe that you have a more significant legitimate interest in it if your data are not passed on;
  • we are legally obliged to transmit the data, in particular when we are required to provide information to an authority, according to Article 6(1)(c) or e GDPR; Or
  • the transmission is permitted by law and, according to Article 6(1)(b GDPR) is necessary for the settlement of contractual relationships with you or for the implementation of measures prior to the conclusion of an agreement, which take place at your request.

Part of the data processing described in this privacy statement may be carried out on behalf of us by third-party service providers. In addition to the service providers mentioned in this privacy statement, these may mainly be data centres that store and host our website and databases, IT service providers that maintain our systems and consultancy agencies.

To the extent that we pass on data to our service providers, they may only use the data to carry out their duties. Your data will be processed by the service providers responsible for this in the context of the processing referred to in Article 28 GDPR. We have carefully selected the service providers and act as clients. They are contractually bound by our instructions, have adequate technical and organisational measures in place to protect the rights of the persons concerned and are regularly monitored by us.

If we disclose your data to a service provider located in a state outside the European Economic Area (EEA) outside of this privacy statement, we will inform you separately about this circumstance and on what concrete guarantees the data transfer is based. If you wish to receive copies of guarantees as proof of an appropriate level of data protection, please contact our Data Protection Officer (see point 1).

8 How long will my data be stored?

To the extent that this privacy statement does not provide any other information, we will store your data only as long as it is necessary for the fulfilment of our contractual or legal obligations or the purposes for which the data was originally collected, or when we have a legitimate interest that your data be stored for longer.

In all other cases, we delete your personal data, with the exception of the data, which we must continue to retain in order to comply with the legal retention periods. In these cases, however, we limit processing, i.e. your data will only be used to comply with the legal obligations.

When you cancel or cancel your customer account with FELTON ROYALE, we will delete all data stored there about you. If, for legal reasons, it is not possible or not necessary to completely delete your data, the relevant data will be limited for further processing. Normally, your order and payment details and any further data are subject to legal retention obligations, which for example result from the German Code of Commerce and the German tax law. We are therefore obliged to keep this data for a maximum of ten years.

Even if your data is not subject to a legal retention obligation, we may omure the erasure of this data in the legally permitted cases and block it instead. This is particularly true in cases where we may still need the relevant data for further contractual processing, prosecution or legal defence. In this respect, the statutory limitation periods are indicative of the duration of the block.

9 Your data protection rights

In order to exercise your statutory data protection rights described below, you can always contact our Data Protection Officer (see paragraph 1):

You always have the right to request information about how we process your personal data. As part of the information provided, we will explain to you how your data is processed and provide you with an overview of the data stored in respect of your person.

If the data stored with us is incorrect or no longer up-to-date, you have the right to have this data corrected.

You can also request the deletion of your data. If, on the basis of other legal provisions, it is not exceptionally possible to delete the data, they will be blocked, so that they are only available for this legal purpose.

In addition, you may have your data processed restricted, for example if you believe that the data we store is incorrect.

You have the right to transferable data, i.e. we will send you a digital copy of the personal data you have made available at your request.

In addition, you have the right to file a complaint with a data protection supervisory authority. The data protection authority responsible for our competent data protection authority is the Data Protection and Freedom of Information Officer of the State of North Rhine-Westphalia, Kavalleriestraße 2-4, 40213 Düsseldorf/Germany).

10 Right to withdraw and object

If you wish to use your rights to withdraw or object below, a form-free message is sufficient to provide the contact details listed above in point 1.

Withdrawal of consents

According to Article 7(2 GDPR) you always have the right to revoke a consent granted to us once. As a result, we will no longer continue the data processing, which was based on this consent. By revoking your consent, the legality of the processing, which has taken place on the basis of the consent until the withdrawal, will not be affected.

Objection to the processing of your data

To the extent that we process your data on the basis of legitimate interests in accordance with Article 6(1)f GDPR, article 21 GDPR provides you with the right to object to the processing of your data, if there are any reasons arising from your particular situation or where the objection is directed against direct marketing. In the latter case, you have a general right of objection, which is also converted by us without giving reasons.

11 Data security

We provide adequate technical measures to ensure the security of the data, in particular to protect your data from data transfers and from unauthorized knowledge by third parties. This is always adjusted in accordance with the relevant latest state of the art. For the security of the personal data you have indicated on our website, we use transport layer security (TLS), which encrypts the information you enter.

12 Changes to this privacy statement

We will edit this privacy statement incidentally, for example when we modify our website or when the legal or administrative requirements are changed. We will make substantial changes to this privacy statement and if necessary we will ask our customers for permission.

Status 25.05.2018

Privacy statement for the FELTON ROYALE Newsletter

Version: 05/2018

  1. Sign up

When you sign up for the FELTON ROYALE Newsletter, we ask you to provide the following mandatory information.

  • email address
  • Sex/Saluting

We need this information in order to send and personalise the FELTON ROYALE Newsletter. Did you provide this information to us when you signed up for the customer account? Then we no longer have to request this information.

We also use your voluntary data to personalise the FELTON ROYALE Newsletter. If you specify your date of birth when you subscribe for the newsletter or customer account, you will also receive a small birthday surprise.

You can also subscribe to the FELTON ROYALE Newsletter through an action partner as part of joint actions. In this case, we will receive your information from the action partner through whom you sign up for the newsletter.

To prevent misuse of email addresses, we usually automatically ask you by email to confirm your registration (double opt-in procedure). Your registration and, if applicable, your confirmation will be recorded, including the IP address used for verification purposes.

  1. Opt out

You can opt out of the FELTON ROYALE Newsletter at any time. To opt out, for example, you can use the opt-out link in each FELTON ROYALE Newsletter and in the contact form.

  1. Personalisation

Each FELTON ROYALE Newsletter contains a randomly assigned identification code. Based on this identification code, we can record if and when a newsletter has been opened and which links have been clicked on; on this basis, computerised user profiles are formed. When you click on a link in the newsletter, we also combine this user profile with the customated user profiles that arise when using the FELTON ROYALE online shop (e.g. browsing and shopping behaviour) by means of cookie technology. We use this peudonimized information for the uniform personalization of our newsletter and of the FELTON ROYALE online shop, so that we can, for example, make offers in the newsletter that fit the products you are looking for in the online shop.

If you have a FELTON ROYALE customer account or have purchased something from us with the same email address, we may immediately use the information stored for your FELTON ROYALE customer account or the email address used (e.g. order details, wish list content, shopping cart) to increase the quality of personalization.

You don’t want us to send you personalised offers?

If you do not want us to use your data for personalization as described above, you can opt out of the FELTON ROYALE newsletter at any time. We will then delete the generated user profiles. To opt out, for example, you can use the unsubscribe link in each FELTON ROYALE newsletter and in the contact form.

  1. Use of service providers for the newsletter

For the processing of the data described in this privacy statement, we use technical service providers. The transmission of your data to a service provider takes place in accordance with our data processing instructions.

  1. Legal grounds and other important privacy declarations

The legal basis for the processing of personal data described above is Article 6(1)(a GDPR).

Information about your data protection rights and other important communications can be found in the general general privacy statement,which in addition to this.Felton RoyaleFelton RoyaleFelton RoyaleFelton RoyaleFelton RoyaleFelton RoyaleFelton Royale

 

 

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